Wealth

Vol 2 Chapter 87: The Spirit of Oriental Magic Water

With Fan Wubing’s help, Fan Ting’s recruitment plan is also going well. In one month, about forty or fifty students with flexible minds and language talents have been found in the school. However, Fan Wubing took a look and found There were mostly girls inside, and she couldn't help but shook her head, thinking that this was probably the old sister's problem.

Then I was looking for someone to popularize the sales knowledge of these students. I borrowed two experienced managers from PepsiCo directly to literate them, and occasionally Fan Wuyao added some more advanced insights. One After a few months, these people have looked alike.

Then there was the actual test. Fan Wubing sent them some of the high-end Walkman and the newly made humidifiers, and everyone used the weekend to come to sell them or sell them on the street.

In this way, the pros and cons can be seen at a glance. No matter how good some people’s skills are, they are still not satisfactory in practice. After some action, more than twenty individuals are considered to stand out, and they are recorded by Fan Ting one by one. For later use.

In May, two months before the opening of the Los Angeles Olympic Games, there were some problems. Sixteen countries, led by the Soviet Union, suddenly announced the launch of the Olympic Games. The talks, but ultimately failed to change the decisions of the Soviet Union and other countries. The Soviet Union used the security issue as an excuse. The actual reason was nothing more than revenge for the United States' boycott of the Moscow Olympics in 1980.

The Chinese Olympic Committee sent a large sports delegation to participate in this grand event. This reminds people of the 10th Olympic Games that old China participated in for the first time fifty-two years ago, and the venue was also in Los Angeles. At that time, only Liu Changchun was alone. And this time there are more than two hundred athletes. In addition to football, hockey, boxing, equestrian, modern pentathlon, the remaining 16 competitions.

The Chinese Taipei Olympic Committee also sent more than 60 athletes to participate in track and field, swimming, weightlifting and other events. This is the first time that the sons and daughters of the Chinese on both sides of the Taiwan Strait have met at the Summer Olympics.

At 2:15 pm local time on July 28, 1984, the conference officially opened at the Los Angeles Memorial Stadium. One hundred thousand brightly dressed spectators filled the stands. The famous Hollywood director Dai Volpa The scenes of singing and dancing with American national characteristics were fascinating. The opening ceremony became an exciting art event.

At 7:15 in the afternoon, US President Reagan announced the opening of the conference. Since 1904, although the United States has hosted the Winter and Summer Olympics four times, this is the first time that the president personally attended the opening ceremony.

The official game starts the next day.

At the Prado shooting arena, the young Xu Haifeng took a can of Jianlibao next to him in his hand, unhooked the pull ring, and took two sips. Settled. Then walked to the target position. Two hours later, he brought his first gold medal for the Olympic Games.

"Hi! Congratulations, Xu!" An American archer came over, hugged Xu Haifeng, then looked at the Jianlibao in his hand, and asked curiously, "Can you tell me, what kind of drink is this?"

"Oh -" Xu Haifeng was stunned for a moment, and handed Jianlibao over. "This is Jianlibao, N

"Jianlibao? It's delicious! Chinese, it's amazing!" The shooter didn't care that the drink had been drunk. He raised his neck and took a sip, then said to Xu Haifeng with a smile while holding the Jianlibao jar.

A Japanese reporter next to him took the shot without losing the opportunity.

In the future schedule. The Chinese team passed all the way. 15 consecutive gold medals, especially in the women's volleyball final on August 7. The Chinese women's volleyball girl, who has become a national hero, drank Jianlibao while being unstoppable, defeated the host American team in three straight games, and achieved the "three consecutive championships" grand achievement, which immediately caused a nationwide uproar.

In the "Tokyo Shimbun" on the 11th, the reporter issued a lace press release "A quick attack by "magic water"? "He was curious to find that the women's volleyball player had been drinking a drink that he had never seen before.

In fact, due to Fan Wubing’s strategy of insisting on making a big hit, Jianlibao had almost no sales in the domestic market except for supplying the Chinese delegation at that time. So the Japanese guessed that the Chinese athletes won 15 Olympic gold medals. It may be due to drinking Jianlibao, a new sports drink with a certain magical effect.

Obviously, this is a handwritten press release without any interview or verification. The substantial improvement in the performance of Chinese athletes has caused a lot of speculation in the international arena, which is nothing more than a kind of friendly and ridiculous one. Unexpectedly, a domestic reporter who was interviewed by the group saw this news and rewritten it as "Chinese magic water swept Los Angeles." When this "export-to-domestic" news was published in the Evening News, it was actually It was quickly and widely reprinted, "Chinese Magic Water" and "Oriental Witch" (the nickname for the Chinese women's volleyball team) complement each other, adding a pride full of mystery to the already boiling Olympic fever. It really fits the one who just returned. The psychological satisfaction of the Eastern nations on the international stage.

Therefore, Jianlibao became known to the world overnight.

The summer of 1984 was undoubtedly very hot for Fan Wubing.

Due to the excitement of the Olympic Games, Jianlibao has become a magical drink of national attention overnight. Even people who don't like sports will look for this oriental magic water because of their curiosity. The bonus that Fan Wuyao honored to the award-winning athletes after the Olympics has made Jianlibao's product famous.

When a variety of Jianlibao alloy cans with award-winning athletes appeared in the hometowns of the champions, runners-up and third-placers, it almost set off a frenzy of buying.

In just one summer, Jianlibao’s sales exceeded 30 million yuan, and some of them were even ordered by foreigners. Fan Wubing’s score was ten times stronger than the Jianlibao he had known at the beginning. many.

Of course, this cannot rule out the efforts of the group of Peking University students led by Fan Ting. At least they are very dedicated in propaganda. Fan Ting officially occupied a place on Wangfujing Street in Beijing as Fan Wu. Beijing offices of various industries under the disease.

Due to the stimulus of the Olympic advertising effect, domestic dealers rushed to Beijing to negotiate with Jianlibao’s Beijing office. In order to gain more market share, dealers from all over the country almost broke the competition for the first place. In response to this great situation, no disease has launched print and TV commercials in due course, promoting Jianlibao from a summer sports drink to a popular drink that can be used by men, women and children in all seasons.

But in this way, Fan Wubiao also found some problems, that is, the production efficiency of Jianlibao's two factories was far from the expected level, which made him very surprised. In order to solve this problem, he decided to go to the factory. Take a look.

He first came to Jianlibao's northern production base in Miyun.

The doorman was very responsible. After the registration, Fan Wuyi entered the factory. The factory manager who heard the news was sweaty and rushed all the way.

"Mr. Fan?" The director of the factory has never seen the real boss. Before that, people from PepsiCo were in charge of their selection and training. At this time, he heard that representatives of the management came to inspect and felt a little panic.

As a result, they waited and waited until Fan Wuyao had already arrived at the factory, and they learned the news.

"Don't worry, I just come over and take a look." Fan Wuyao said with a smile.

Although it was a casual look, Fan Wubing had to go around the entire factory before returning to the factory director's office, and gathered the high-level management personnel to prepare for a discussion.

"Today I gathered everyone together because the production efficiency of both the southern and northern factories is somewhat insufficient recently. I specifically came to see if there is a solution." Fan Wuyao said straightforwardly, "You need to know, Our Jianlibao is currently in great demand in the market, and customer orders have been queued until the Spring Festival. It is a good thing to hold such a large amount of funds in your hands, but delays in supply are a big problem. If you have any ideas, you can do it. Mention, if there is a reasonable solution, the headquarters will consider giving rewards."

A dozen people in the room were sitting there looking at each other with big eyes and small eyes~www.NovelMTL.com~ No one was sure what Mr. Fan from the headquarters had planned, so inside the room The silence fell and continued to be cold.

The rafters in the first shot will rot first. According to the traditional Chinese thinking, no one is willing to open the mouth first.

Finally, the factory manager had to say, "Everyone, Mr. Fan, let me give you a few words! The production efficiency is not enough. I think the workers' proficiency in the equipment is relatively low. Although many equipment is very advanced, we can't perform it. Its advantages! So I think that if we want to improve this situation, we must first strengthen the training of workers."

Fan Wuyao nodded, "The director of the factory is right. This is one reason. The headquarters will consider sending people to strengthen training for employees to solve this problem."

As a result, more people dared to speak. Everyone rushed to raise some problems that exist in reality. There are a dozen in total, but none of them are very critical.

Just as Fan Wubing frowned and thought, someone suddenly said in a low voice, "What is the lack of production capacity? Isn't it just because of the salary problem? Give more money, what else can't be solved?"

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