The Creator of the Second Dimension

Chapter 359 Chapter 359. Excellent copywriting

Li Xue and Han Qingwen, who are doing an internship in fantasy animation, are also watching "A String of Life".

Unlike Mende, they were watching in the company cafeteria.

In order to celebrate the launch of "A String of Life" today, Xu Rui specially arranged a movie viewing event tonight. From seven o'clock, the cafeteria will serve barbecue. All employees of the Magic Electric Group can come here for free to eat barbecue and watch "Life A String".

That's how Li Xue and the others came to the cafeteria.

This year's summer internship is one step closer than last year, and the requirements for the interns are also stricter. For example, the original painting team where Han Qingwen is staying requires at least one original painting to be adopted after the internship, while Li Xue's side , The development of the "Breath of the Wild" DLC is also very tight, and there is no free time to fish.

Today's party was a sneak in, many people gathered in the cafeteria.

"Let me tell you that you won't get fat if you eat meat alone, only starch will make you fat, so it doesn't matter if you eat more lamb skewers!"

Lin Shuyi held the sizzling lamb kebabs in her hand, and said to the two young people earnestly.

"No, no, it's Miss Shuyi, you won't gain weight if you eat anything at all."

Han Qingwen waved his hands and said, there is probably no girl who would not be envious of Lin Shuyi's physique that can eat donuts without gaining weight.

"This mutton skewer is good, but it's still not as good as the one downstairs at my house. I'll treat you to it then."

Lin Shuyi didn't pay attention to Han Qingwen's words, but continued to eat the meat skewers.

On the big TV in the cafeteria, "A String of Life" continued to broadcast. For Li Xue, the pictures and food were not the most important thing. What she cared about was the narration copy of this documentary.

Unlike TV documentaries that focus on calmness and detail, the copywriting of "A String of Life" has obviously been polished by the Internet and is very down-to-earth.

".The earliest barbecues were made with old cattle that couldn't do the work. The old beef was made into small skewers to have a better taste. Now, the task of supplying meat has been handed over to the calf by the old cattle."

This is a narration in the documentary, and the matching scene is that the owner of the barbecue shop, Mr. Ma, takes his son to the vegetable market to buy beef.

At first glance, this sentence has a bit of playful meaning. It seems that the old cow and the calf are not ingredients, but volunteers who provide beef. Alright, Mavericks suffer" or something.

But if you taste it carefully and match the picture, you can see that this sentence not only refers to the beef, but also refers to the inheritance of the barbecue shop. The master retired and the son inherited the shop, just like the change of ingredients.

In addition, there are more texts that make people laugh, or want to post barrage jokes, or make people feel emotional and full of thoughts.

"...at three o'clock in the morning, the music is over, and the second brother still has more to say, but he knows that tomorrow such a carnival will come again. No one can resist the charm of Little Pork."

".There is a relatively remote place, but the taste of cumin spread throughout the country in the 1980s. It can be called the enlightener of contemporary Chinese barbecue."

"The movement of eating meat is the best compliment to the Rob sheep. From the desert to the nearby counties, the eating methods of the Rob sheep have become richer and more diverse."

There are a lot of narrations like this with a little sense of ridicule, which attracts the audience's bullet screens one after another. It's not like watching a documentary, but like watching those humorous eating and broadcasting videos.

Li Xue knew that this copywriting was written by Xu Rong's copywriting team, so it was a good learning material for her, so she read it with special attention.

However, this focus did not last long.

Barbecue can be eaten casually, accompanied by a documentary, and of course there is a happy gathering of colleagues and friends. This kind of atmosphere is the most beautiful. Even Li Xue can't help but get involved in it. She has been strict at home since she was a child, let alone sitting and eating with friends. I have grilled skewers, and I haven’t even eaten street barbecue a few times, because the family said that such food is not clean.

But at this moment, the pungent aroma of cumin roasting in the flames made Li Xue ignore the warnings at home. She took a bite of the kebabs that were charred on the outside and tender on the inside. The mutton mixed with spicy seasoning seemed to be a tap dance on the tip of Li Xue's tongue.

This kind of barbecue is full of wildness, tearing everyone's defenses with a powerful posture, even if they are usually reserved, it is difficult to take care of their image in front of such barbecue skewers.

".In the arena of barbecue, newcomers emerge every moment, and meat is always the protagonist. A few skewers of barbecue and a glass of fine wine, this is the pride of the roadside in the middle of the night, and this is the ordinary and hot life in the city."

An episode ended soon, but the barbecue didn't end. People in the cafeteria were still enjoying the delicious barbecue, and they couldn't get enough of it.

"A String of Life" quickly became a hot topic.

Contrary to the expectations of the big Vs, this documentary does not contain superficial food, but shows the life behind various barbecues.

The owner of the brazier barbecue shop has opened a new shop, and the couple can only see each other after they close the stall at three o'clock in the morning.

Boss Ma of the Beef Skewers Restaurant has retired, and has returned to the daily life of taking care of his grandson from the front line of barbecue.

The old place barbecue is as always, always waiting for old customers in the old place.

These stories are not sensational, they are straightforward, but they always remind people of something. After experiencing the deliciousness, they are a little more moved, like spices in barbecue, not overwhelming, but indeed the best spice .

At this time, people recalled the name of this documentary.

"A String of Life".

Life, grilled skewers, are perfectly integrated in this documentary.

Compared with delicacies from mountains and seas, there are more people who have eaten barbecue, and the common food of barbecue is more likely to resonate with people.

Coupled with the narration like an old friend and the naughty and uninhibited copywriting, this documentary is even more close to life.

After the first episode of "A String of Life" was broadcast, the big Vs who had made fun of Hatsune Video suddenly fell silent.

This documentary does not adopt the lofty style of traditional documentaries, but is very down-to-earth, just like luxurious banquets and street barbecues, which narrow the distance between the audience.

What I photographed was barbecue, and what I wrote was about human feelings. In the past, I used to express emotion in the scene, but now, I am embodying emotion in the food.

The first episode of "A String of Life" had more than five million hits in one day, and this number is still accelerating. It can be found that on the night of the broadcast, the most searched keyword on major food delivery platforms was barbecue , Sales increased by more than 20% in one night.

The major food delivery platforms also sensed business opportunities wittily, and launched a special topic of "Life in a String" one after another, pushing various barbecue shops.

When the documentary was hot, the title of the second episode was also released along with the preview, which was quite puzzling.

The title of the second episode is "Darker Than Night".

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