Hollywood Starts with Animation

I have to say, there are a lot of smart people in Hollywood!

Barry Mayer of Warner Bros. Pictures deeply felt that there was something wrong with "Blair Witch"!

"It's so weird!"

Barry Mayer is a wise man and a staunch activist!

As soon as I noticed something was wrong, I immediately left for the theater where I could watch "Blair Witch" the next day.

At this moment, the theater named "Hassen", which belongs to one of the three major theater chains, has a theater, and the film "Blair Witch" is about to be played.

"Mr. Mayer, this is your Coke, um, a big one!" Miss Daisy, the secretary, also sat down, ready to watch a movie.

"thanks!"

In Hollywood, Barry Mayer is known to enjoy a Coke while watching a movie.

Miss Daisy glanced around and frowned: "There aren't many people watching "Blair Witch", there are only 17 people in this scene, so this is a low-quality movie without star actors, famous directors, and no special effects. Doesn't it matter?"

As for the so-called "real case", "top secret file" and other words in the film, Miss Daisy, who is an insider, doesn't believe a word!

"Don't jump to conclusions, Daisy."

Barry Mayer said solemnly: "Although the mainstream media's evaluation of Zucker Wald today is to call him a 'lucky' guy, we at Warners have played against him no less than twice, and we have not. If you take advantage of it, you should know that he is not simply a person who can be defined by 'lucky', on the contrary, he is extremely cunning!"

"Oh?"

Miss Daisy nodded blankly.

After a while, the movie started playing.

At the beginning of the film, there was no so-called cast list and producer list like in previous movies!

This caught the attention of Barry Mayer.

He frowned.

Miss Daisy was happy then,

He smiled: "Mr. Mayer, look, Wald Pictures really intends to turn this DV movie into a so-called 'real case'?"

"Um!"

Barry Mayer nodded and said, "Don't you think this kind of publicity works well? We are insiders and won't be deceived, but most moviegoers will believe this is a 'real case'."

Yes, he guessed it right!

That's what Wald Pictures planned!

Don't want to fool everyone, as long as you can fool some people, that's enough.

Is it a joke that three people become tigers? !

The movie starts...  

"Josh, Mike, and Heather, two men and one woman, are students of the Film Academy. The three of them came to the small town of Bouzzieville, Maryland, with handheld DV equipment, to investigate the local legends about witches. Ready to make it into a documentary."

"In search of the witch's trail, they went deep into the woods!"

"But... who knows, they just disappeared!"

"A year later, their backpacks were found, and the tapes, Hi-8 cameras, 16mm cameras inside, clearly recorded the final journey of the three."

The voice-over of the movie resounds in the theater~

The extremely flat tone was like asking "good morning" and "good afternoon", but with the propaganda tone of "real cases" and "top secret files" ahead, everyone in the theater suddenly felt horrified and their scalps numb. !

Not long after, the three main actors, Josh, Mike, and Heather, appeared on the theater screen.

At the beginning, the three interviewed the local people in the small town of Bouzidzville and asked them about the legend of witches.

The local residents (extras) immediately told the stories they knew, vividly, or terrified, or shocked...

Then they went deep into the woods, but the map in their hands was gone;

they were trapped in the woods;

One of the companions, Josh, suddenly disappeared mysteriously;

Heather finds fragments of Josh's clothes, as well as human teeth and hair;

......

"help!"

"help! help! help!"

The heroine Heather collapsed to the extreme, facing the DV camera, tears from her eyes filled her face, clearly showing in front of all movie audiences!

The two men, Josh and Mike, also collapsed one after another!

"We're done!"

"Witch! There are really witches, we are dead, we can't escape~!"

Different from the previous Hollywood movies, "Blair Witch", a work known as the originator of the "pseudo-documentary", is shot by a DV camera throughout the whole process, and the whole process is shaken, making you immersive.

Even if the shaky footage makes you dizzy and have a headache more than once, but screams in horror again and again, it reminds you again and again that it is not a movie, it is a real disappearance case!

"is this real?"

"The top-secret files of the police station, it turns out that witches really harm people!"

The moviegoers couldn't hide their excitement and fear.

Of course, in the original time and space, in the picture of "Blair Witch", there is a very conspicuous piercing shot.

[When the three got lost in the woods, the road could be seen through the gaps in the trees. 】

Such an obvious piercing shot, now that Zu Ke takes over, naturally does not allow it to continue to exist.

"Mr. Mayer, what the hell is going on?!"

After watching the movie, Miss Daisy looked at her boss in confusion.

"What's the matter?"

There was a trace of understanding on Barry Mayer's face.

Miss Daisy took a deep breath and said, "I firmly believed that witches are fake, and this movie is not a 'true case' or a 'top secret file', but after watching the movie, I felt it It's not like a movie, it's like a real disappearance."

She was bewildered.

She was full of doubts.

Barry Mayer laughed: "You're wrong!"

"Eh?" Miss Daisy was even more puzzled.

"Daisy, I can tell you responsibly now that "Blair Witch" is a movie! Well, it's a human-made movie! As for what people are missing, I can tell you from decades of Hollywood experience that it is A publicity, a publicity to win the box office."

Barry Mayer whispered: "It doesn't matter if you don't understand it now. Look down, I guess it won't be long before the Internet will be flooded with news about Blair Witch."

In his words, Barry Mayer was calm.

But in fact, his heart is as turbulent as the sea at the moment. He is an extremely smart person, and with a little data and analysis, he roughly deduced Zucker's routine.

"This guy's methods are really dirty~!"

Of course, Zucker is not afraid that Barry Mayer will know his publicity routine!

Time Warner Group has recently been discussing a merger with AOL, and at this critical moment, they don’t want to make extra troubles.

As for small film companies, Zucker is even less afraid!

In the face of the Big Six in Hollywood, Wald Pictures is incomparable, but in the face of other film companies, you see, who would dare to take the initiative to stab and bark? !

snort!

Can't kill you!

On the second day of its release, the film grossed $29,000 in 29 theaters.

Well, that's a full $5,000 up from $24,000 on the first day.

On day 3, the single-day box office reached $33,000;

On the fourth day, the single-day box office was as high as 49,000 US dollars;

The increase in box office is extremely obvious.

Zucker immediately issued an instruction: "The first batch of funds can be started with $19 million in publicity funds!"

" "The second is sent.