The Director of Music Department

"It's really difficult to break through 10 billion yen!" Tsukamoto Oshima said unwillingly.

"So we decided to buy some box office." Then Tsukamoto Oshima said again.

Buying box office is not only exclusive to China, whether it is an island country or Hollywood, it is not uncommon to buy box office.

This in itself is also a publicity cost.

For example, buying a wave of box office on the first day pushes up the box office data on the first day. For the audience, seeing the high box office of this movie will sometimes attract them naturally.

After all, a good box office does not necessarily mean a good movie, but at least it means a good movie!

Although "Midnight Ring" is still very promising to exceed 10 billion yen, the problem is that after that, there will be several Hollywood blockbusters coming.

To be honest, the island market has no resistance to Hollywood blockbusters, unless it is some films that they are not interested in.

Of course, at this stage, "Midnight Ring" is actually successful enough.

Wang Yifan's name became even more dazzling.

A horror-themed film turned out to have a box office of tens of billions of yen. This year's box office champion, if there are no big hits in the second half of the year, then "Midnight Ring" is very likely to win the annual box office champion.

For Toei, it is natural that he hopes to break through tens of billions, so that he, Tsukamoto Oshima, can become a truly discerning person with a unique vision.

And for the island country market, it is also a matter of pride.

Although the director is Wang Yifan, the background of the film itself, the starring role, the shooting location, and the investment are all from the island country, so they naturally think that this is the victory of the island country's local film.

It has been a long time since a live-action movie has received such a high box office in the island country.

And the key is that "Midnight Ring" is not only a big hit in island countries, but also swept through Asia like a hurricane.

It is unprecedented for a horror movie to achieve such an achievement.

In North America, although the box office of "Midnight Ring" seems not to be high, Chen Zhixian is very optimistic about DVDs. Horror movies have always had great potential in this regard.

As for DVDs, it's hard to get a good price, because the box office in North America doesn't seem to be very high. In fact, we have to look at the issue separately.

Although "Midnight Ring" did not do well at the box office in North America, its reputation exploded.

At the same time, the horror movies sweeping Asia are also a big bargaining chip, so the copyright of the DVD must not really refer to the box office in North America.

That's their local movie, that's why they refer to it like this.

Wang Yifan didn't bother to care about it at first, but it's really boring to buy box office and so on.

The point is, Wang Yifan felt that there was no need to be so troublesome.

"Didn't many people clamor that "Midnight Ring" should be banned because it scared people to death?" Wang Yifan asked.

Tsukamoto Oshima looked at Wang Yifan with some puzzlement. Well, the main reason is that I don't know what Wang Yifan is going to say.

"Since this is the case, then we can restrain ourselves!" Wang Yifan said.

"Banned by yourself?" Tsukamoto Oshima was stunned for a moment, and then his eyes lit up.

"Director Wang, you are really a genius. If you ban the broadcast yourself, we can completely promote it to the outside world. Considering the negative impact caused by this movie, as a company with a sense of social responsibility, we have decided to release "Midnight Ring" next week. "Released!" Tsukamoto Oshima is naturally not a fool to be the president of Toei.

Come here without opening your mouth!

Wang Yifan nodded and said: "Yes, there are some things that can only be cherished after being lost! We took the initiative to release the screening, anyway, the follow-up box office is not expected to be much, but this will stimulate fans of "Midnight Ring" to enter the theater again. Warm up this video!"

Toei's speed is still quite fast.

That night, Tsukamoto Oshima personally appeared!

After announcing this important news, Tsukamoto Oshima looked sincere on TV, as if all this was because Toei is a company with a sense of responsibility and social responsibility.

Then, the countdown to the release of "Midnight Ring" has entered!

Igarashi Bookstore became popular because of "Midnight Bell". As the third son of Igarashi Bookstore, Igarashi Shunta himself is also a die-hard book fan and movie fan of "Midnight Bell".

He had read "Midnight Ring" at the earliest time, and even held a "Midnight Ring" reading session in the bookstore for this reason.

In the evening, he suddenly saw that "Midnight Ring" was about to be released, and he didn't plan to continue showing it. This made Igarashi Shunta suddenly think about it.

"Gentlemen, we got to know each other because of "Midnight Ring", and now "Midnight Ring" is about to be banned, I suggest, let's revisit "Midnight Bell" together!" Igarashi Shunta said to the reading session said others.

"This proposal is very good. When we recall the past in the future, we will definitely remember that we got together because of "Midnight Ring"!"

"I agree too! Thinking about "Midnight Ring" chose to end the screening early because it scared people to death, we should support it, it has achieved the ultimate horror movie, and I am afraid that it will be difficult to see this kind of horror movie in the future gone."

For a while, with the help of Toei, "Midnight Ring" began to take the emotional route.

It will be difficult to see classic horror movies like "Midnight Ring" in the future.

Why not revisit it again?

Have seen it once, don't you want to try to see it for the second time and you will not be scared?

For a while, the island nation's Internet was filled with various discussions about "Midnight Ring".

Well, in fact, they are all routines. The purpose is to stimulate the desire of movie fans to watch movies and let them contribute to the final box office of the movie.

Facts have proved that the self-banning of "Midnight Bell" is quite effective.

The next day, the box office of "Midnight Ring" in various parts of the island country picked up, and even reversed.

Laymen watch the excitement, while experts watch the doorway.

Many insiders can see that this is Toei's self-marketing hype, using the early release as a bargaining chip to stimulate movie fans' desire to watch movies.

loss? Not at all, because the follow-up box office is actually hard to make a difference. After all, the freshness period of a movie is limited.

And these losses can be made up for through the box office of the last week of the fourth week.

Besides, for the subsequent long-term screenings, it is actually the theaters that make money, not Toei and the investors of "Midnight Ring".

So, this is definitely a profitable hype.

Facts have proved that this trick is quite effective.

The box office of "Midnight Ring" in the fourth week, the farther it went, the higher the box office.

It even created a miracle, the box office of the fourth week of "Midnight Ring" surpassed that of the third week.

In the end, it won a box office of 2.1 billion yen!

Let the total box office of "Midnight Ring" successfully cross the 10 billion yen mark.

Of course, the screening of "Midnight Ring" at this time actually made Tsukamoto Oshima feel distressed, because the attendance rate was too high on the last day of the screening, this illusion made Tsukamoto Oshima almost want to renege on his promise and lose weight up.

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