The Director of Music Department

In fact, there are many choices for low-cost movies.

The biggest factors restricting small-budget movies are several points. On the one hand, the investment in small-budget movies is not big for people like Wang Yifan, but for most newcomers or new teams, it is still a big investment. An astronomical sum.

Second, and most critically, distribution channels.

Distribution is not simply a matter of allowing a movie to be played in theaters. In many cases, the announcement is even more important than the movie itself.

Now is no longer the era when the smell of wine is not afraid of deep alleys. Even when Wang Yifan filmed "Lilac Flower", it was actually because the song "Lilac Flower" itself became popular, coupled with Zhang Zirong's assists, and the help of the Beichuan Film Festival. favored by the issuing company.

The promotion and distribution of movies has never been a simple matter.

Everyone is passionate about something that is profitable. This is the law of the market. Who would be willing to pay for publicity when they know that it will hit the street?

The distribution threshold for low-cost movies in the early years was higher, because copying alone required a lot of cost.

However, a bigger market also has an advantage. The market has cultivated a large number of moviegoers, and among these people, there are preferences for various types of movies, which allows those low-budget movies to have a wider market. .

For example, Wang Yifan plans to launch the second phase of the New Star Director Project, music-related movies. This kind of movie has an advantage that it can promote the movie through music and songs.

Although it is said that big productions rely solely on music to promote movies, the effect will not be very good, because the investment in big productions is an astronomical sum, and the popularity and traffic gained through songs are far from enough to make the movie popular and popular. Return on investment to match.

But small-budget movies are different.

Because small-budget films have low production costs, the required audience group naturally does not need to be so large. In this way, the pressure and requirements on publicity will be much smaller.

For example, a movie like "The Martian" has an investment of over 200 million yuan, plus publicity and distribution, the total investment cost exceeds 300 million yuan. If it wants to make money at the box office, it needs at least 1 billion box office.

And relying on the popularity and traffic brought by a certain classic song alone may only bring millions, or even tens of millions of box office, to the movie. Naturally, for those who need tens of millions For a big production that only needs a box office worth billions of dollars, the mere promotion of the song can only be regarded as icing on the cake.

But for small-budget movies, maybe the movie itself only needs a few million box office to be enough to pay back, or even higher, and the cost of tens of millions can be paid back. Then at this time, the publicity brought by a good song , The attention and popularity it brings is enough to make this movie pay back.

Therefore, although the upper limit is not high for music movies, the lower limit is high enough, which is very suitable for low-cost movies.

And this kind of movie, even if it fails, is actually harmless, and it is just a drop in the bucket for Wang Yifan's current net worth.

But investment, for example, in the list of the second period of music-related films, there may be some losses in the film "Red-crowned Crane", "Invisible Wings", and "Angel Wings", which are more literary and less commercial, but Wang Yifan is confident that after these films are made, they will definitely bring about many positive effects.

For example, the theme of "Red Crowned Crane" is about the protection of rare animals, while "Angel's Wings" and "Invisible Wings" focus on special children, etc., which are inspirational films.

It may be difficult for these movies to achieve too much results at the box office, but they are definitely works with positive energy from Sanguanqi.

What's more, after that, it is completely possible to adapt the stories behind the existing classic songs on the market to form a stable channel for content acquisition.

Music and movies are meant to have me in you and you in me.

Of course, this is a long-term plan. There are too many profitable projects. There is no need to worry about the loss of money for those movies. What is lost here can be obtained more from other projects.

At the same time, in terms of influence, it can also bring more and better reputations to Huaxin and Xinxing.

Yang Hong took over the movie after listening to "Across the Ocean to See You", and has been pestering Chen Xingru, wanting to get more details about "Across the Ocean to See You".

Chen Xingru is also very concerned about this matter. In life, in many cases, it can't always be for money, can it?

The so-called geese leave their voices, and people leave their names. This is why Chen Xingru wanted this song.

For Yang Hong, it can be said that she is really keeping the clouds open and the moon is bright. In fact, she is clear about her own shortcomings, that is, she is not very good at telling stories.

But her strengths are her control over the pictures, environment and other elements of love movies.

But now, "Across the Ocean to See You" already has a very good story, as long as it is filmed according to this story, then she can give full play to her greatest advantage in the limited plot.

Present the "romantic" pictures that come to mind with the lens, and the most important thing is that you don't need to worry about investment and cost.

"Across the Ocean to See You" will naturally not be a high-cost work, only a few million.

After Yang Hong took over, Wang Yifan didn't care about it anymore. With the cost of several million and the song "Across the Ocean to See You" as the background, there is no possibility of losing money.

What's more, this is a movie adapted from Chen Xingru's real experience, which is itself a big gimmick.

So, just let Yang Hong play freely.

A "Sunshine Sisters Amoy" brought out a song "Flammable and Explosive" by Yan Lingxuan, and the outside world exclaimed that the director of the music department finally reappeared.

Then, there was another "Across the Ocean to See You". Although this movie is still in preparation, those who are well-informed have already heard about it. The key point is that this is still a music movie.

How did Wang Yifan start his career? Everyone knows this, "Lilac Flower" made Wang Yifan stand out and made a lot of tears.

But in fact, many film and television giants don't care too much about the so-called music-based movies, because it is indeed a good idea to use songs to promote movies and bring out stories, but it is too restrictive.

After all, even if it is the most famous director of the music department, it can be said that the cornerstone of Wang Yifan's fame is not a music movie, but the "The Story of the Faithful Dog Hachiko" that made Wang Yifan step into a billion dollars. Become the first director of the new generation of real directors!

In fact, the real music-related movies, the ones with the highest achievements are the "Silk Pulling Opera" and "Fireworks Are Cold", but in fact, everyone knows that these two movies are not strictly music. It is a movie, because these two are big productions, and the promotion of music songs is only a small part of the promotion.