The Best Director

Chapter 253 He is changing the market

The computer screens of countless Internet users in mainland China are playing the American drama "Prison Break", while the TV screens of thousands of households are still dominated by domestic dramas and Korean dramas. From July, "Huan Zhu Ge Ge 3" will continue to appear on 6 satellite TVs around the world...

These seem to be two completely different things. Many netizens who have forgotten their childhood memories of American TV dramas and are new to American TV dramas are used to watching féi soap operas or TVB dramas that often come in episodes, such as ancient costumes and big family grievances. Full of suspense and extremely tight rhythm, "Prison Break" has made the American audience who are used to the fast pace very addictive. This novelty really caught the eyes of the Chinese audience.

In fact, the production and environment of Chinese and American TV dramas are very different. Chinese TV dramas are produced and broadcasted in one, self-produced and sold, and monopoly TV stations invest in production and broadcast themselves. The theme content of "Prison Break" will never be passed. After the theme is passed, all the themes will be filmed and then broadcast.

For American dramas that do not have laws to regulate the separation of broadcasting but are actually running, commercial TV networks usually purchase pre-ordered programs from production companies, and sometimes participate in investment.

Most of this production company is a subsidiary of a Hollywood film company. For example, "Prison Break" is a product of Flame Home Entertainment. It just bought its broadcasting rights. According to the current popular ratings, it will be released in the summer from May to August. If a drama can last for four seasons and accumulate to around episodes, the producer will sell it at a low price to local channels and other TV organizations that are willing to buy it, and it will be released on the street in a continuous broadcast of 5 episodes a week.

So often a drama will try its best to last for more than four seasons. If there is demand overseas, those programs will naturally be sold to other countries.

However, the biggest difference between the two is not the broadcasting, but the production process itself. Perhaps commercialization and competition will determine the attitude. The investors of the two have respect for creators and audiences, and the balance of power, professionalism and seriousness are not the same. .

Just take the screenwriting as an example, a Chinese drama with dozens of episodes is usually created by one or two screenwriters, and there is only one director and one producer; a Chinese drama screenwriter can write hundreds of TV episodes a year , and a screenwriter for an American drama can't write that much at any time in ten years. And often the director and producer are in charge of the power alone, and the screenwriter is like a decoration (if the screenwriter is the main one, there will be a chance to become a well-known Chinese drama, such as "Soldier Assault", "Wulin Biography", "Latent", "Bright Sword" , "Blood 1ang", etc.), and even investors who don't understand at all will come out to point fingers.

So in comparison, the script story is full of childish mentality, let alone a certain aspect is professional enough, and the quality is much, much worse. Naturally, it is not surprising.

These are not the only ones. In terms of post-production of episodes, in order to save money and time,

Chinese dramas generally don’t pay attention to the color adjustment and lighting, so the picture looks rough and poor; not to mention the soundtrack, the most important editing sometimes loses things, and there are situations where the preface is wrong, because other than the producer , Satellite TV stations around the world have their own editing rights, and messy things will naturally continue to emerge.

Regardless of the pre-production, filming period, post-production, and the release of the program, there are problems.

Of course, it can be said that the investment costs of the two are also completely different. The average Chinese TV drama is about 10,000 yuan per episode, and the average American drama is 10,000 US dollars per episode. The total cost of the episode "Band of Brothers" is about 125 million US dollars, 8 directors, 11 screenwriters, and 14 producers. Not counting the preparation of materials, the shooting and production took 3 years. The 24 episodes of "Prison Break" averaged 2.95 million per episode, with 4 directors, 7 screenwriters, and 13 producers.

But the viewers and dramatists didn’t think so much, they only knew that this American drama "Prison Break" was very good to watch, except for those netizens who really didn’t like or were not interested, most of the audience was almost completely addicted to it, and fell into the tension of "Prison Break" In the stimulating rhythm, few people feel that there are any setting loopholes, which also makes Chinese audiences more involved and enjoyable than American audiences.

Especially when looking back at "Huan Zhu Ge Ge 3" on the TV screen and listening to "Huang Ama" looking at the shiny half-bald head, many people felt a strong desire to vomit.

"How could there be such a beautiful TV series?!", "Wang Yang is amazing!", "Michael Scoffie is so cool!"...

In Tianya and other forum communities and QQ chat groups, there are many voices discussing "Prison Break". Countless people seem to have just discovered that in addition to Hollywood movies, there are TV series in the United States. Excited netizens and fans of Miracle Yang recommended this new world to their friends and netizens one after another. Coupled with the continuous reports of Xin1ang, Sohu and other portal media, a self-styled viral marketing spread rapidly.

I believe that as "Prison Break" continues to be broadcast, this viral marketing will completely evolve into a craze for American dramas, sweeping the entire Chinese Internet.

"Rachel McAdams on TV", this is a new title that the media calls Evangeline Lilly. Evangeline Lily became a promising new star in the blink of an eye, and her popularity skyrocketed. With the help of her fans, she also attracted great attention from TV and entertainment media.

Evangeline Lilly is called Rachel McAdams, it is because of Wang Yang, the same Canadian actress, the latter is the heroine of his screen debut "Ghost Story", the former is the screen debut "Prison Break" "Heroine.

When she was studying at the University of British Columbia in Vancouver, Evangeline was discovered by Jeff-Pa1ffy (Jeff-Pa1ffy), a talent scout agent of Ford Modeling Agency, and invited to enter the modeling industry. She refused at first because of tuition fees and became a model. Model, when it comes to acting career, she only acted as a "girl in the cinema" in the second season of "People's Prequel".

That is to say, a character without a name, or a character, although it can be regarded as appearing on the 6th screen, there is no difference.

"Lily, "tv-de" wants to ask you to do a personal interview and shoot a group of photos, you are in luck!" Jeff Palafi's voice on the phone was very excited, and one of its actresses suddenly walked on a broad road , it is foreseeable that she will become a frequent visitor to various "Most Promising Rising Star" lists in media magazines. For an agent, both income and fame will skyrocket!

Thank you Fantastic Jan! This guy is so cute! Thinking of becoming an ace manager with Evangeline Lily, Jeff Palafy couldn't help laughing happily, he was also lucky! "tv-de" is one of the most well-known TV weekly magazines, with sales of more than 10,000 copies per issue. Evangeline was even called "Rachel McAdams Second." He laughed loudly: "This is your Biggest show of my career, oh my god, it was amazing!"

"Well, calm down." Evangeline, who was sitting on the sofa in the living room, shook her head, feeling dreamy. The ecstatic call from Pa Lafite was still in my ears: "Magic Yang invites you to audition! Yang invites you to audition! Amazing Yang, amazing Yang, amazing Yang—!!" Without warning, he was favored by the super director Wang Yang, and went to the audition, passed, started shooting, and started broadcasting in a daze...

Really lucky! Ever since she left her hometown, one after another, she has had bizarre life turning points. For example, she never thought that she would play the heroine of the Miracle Young drama series. Reflecting on this, Evangeline responded into the microphone: "Okay, I accept that interview."

"Of course, do you still want to accept it?" Jeff Palafy laughed out loud. This is a rare opportunity, and what's even more rare! He suddenly asked: "I asked you to thank Fantastic Jan, how is it?" Evangeline replied: "Yes, I thanked him, and he said nothing. It was a pleasant talk." Jeff Palafy With a bang, he probably messed things up, and he said: "If you want to appear on the big screen and play an important role! Then manage your relationship with Yang well."

Immediately, he heard Evangeline's unconvinced answer: "I don't have any ideas, it's fine now." Jeff Palafy covered his forehead, he had to remind these, Evangeline would Like a person living in a bubble who doesn't understand pop culture and doesn't care about entertainment. She doesn't even watch TV and just likes to stay in the house all day by herself. God knows she bought a TV just for "Prison Break" What is there to stay in your house?

"Is Miracle Yang the director who made "Ghost Story"?" She asked suspiciously when she first received news from the company and called her in surprise. At that time, "District 9" shocked the world.

Jeff Parafe patiently persuaded this future gold mine: "Lily, you know this circle, you can be fake or simple, but popularity is very, very important! You can speak beautifully, and no one will die! I don't I know why Wang Yang invited you to audition for "Prison Break", but I know "Firefly", and the films he will direct and produce in the future, will he invite you to audition for any roles? What do you think?"

"I'm not Miracle Yang." Listening to Evangeline's nonchalant tone, Jeff Palafy took a deep breath and continued: "Heterosexuals, homosexuals, Republicans, Democrats, whites, blacks, Jews, Asians Hispanic, Protestant Catholic... what is popular? You know how to get along with everyone. Fantastic Young is a very popular guy, he's easy to get along with, he's a big shot, you know?"

He said seriously: "This is your opportunity. He personally invited you to show that he is very optimistic about you. There are not many opportunities like this. You must seize them!" He was a little angry as he spoke, and said, "I'm not your father, ok !?"

"Hey!" Evangeline suddenly became a little angry, why did she involve her most respected father? She said in a deep voice: "Don't talk about my father!" Jeff Palafy over there quickly apologized to the gold mine: "Oh, I'm sorry, I'm just in a hurry! You know that there is a good, good road right now. In front of you, you just need better popularity." Evangeline said helplessly: "I know, I said that I called Yang, what else do I want? Bothering others all day, what do you say? He won't find me annoying? "

"Jeff, I don't want to be embarrassed, I'm afraid ok? Let's do this first, bye!" After hanging up the phone and throwing the microphone on the sofa, Evangeline called out and muttered, "Magic Yang, magical Yang..." Back then Watching "Ghost Story" was really shocking, he is only 6 months older than her, and he is already a big shot, she shrugged: "Isn't it great to film "Prison Break" now?"

Glancing at the brand-new TV over there, Evangeline picked up the mobile phone on the coffee table, and sent a text message to Magic Yang: "Hi, I just received an interview invitation from "tv-de", so I want to talk to you Say thank you! I haven't thanked you for anything since Prison Break, but I really do."

Just after midnight, she had barely put down her phone when she received a new text message: "Haha, what you told me is what I want to tell you, you made Sara have lovely freckles! But Don't talk about it, enjoy your success!" She couldn't help smiling looking at Ma Ban, Miracle Yang went to the set a few times and gave her the nickname "k1e" on the set, she smiled: "No wonder he is very popular. Okay, thank you."

"Wang Yang saw her from the crowd of a movie theater, and then pulled her out." In the interview manuscript of "tv-de" Evangeline Lily, the editor introduced her to get "Prison Break" role, and said: "His eyesight in choosing actors has never made a mistake, and he is good at launching female idols who are popular on the Internet. Now there is another one! Evangeline has a bright future, and she will accompany "Prison Break" "Become a new generation of idols. Who's next?"

Evangeline said gratefully: "Jan is a very kind person, and it is always a pleasure to talk to him every time. It feels like a good friend who has known him for a long time."

However, no matter how popular they are, there will still be people who are dissatisfied with Miracle Yang, that is, the defeated party in the war, but the reason for the defeat and the reason for the success of the other party also make them admire and learn from it.

"T-21-team and Prison Break, Wang Yang aimed at the group of geniuses and smart people. Not like "Good Will Catcher" and "Beautiful Taobao Women's Tmall Taobao Mall Taobao Women's Winter Coat m Soul" It's the type of emotion that shows off the intelligence of these geniuses: 'What do they know and what can they do?' The audience had a great time watching, they couldn't understand what the t-students were saying, but they just found that group fascinating. "

Barry-Ssen (barry-ssen), the executive vice president of TV at Touchstone Company and one of the producers of the first season of "The City", said to the media, he said: "We once thought that ordinary audiences were not interested in geniuses, only We were wrong to like professional elites with traditional professional skills like secret agents and police officers. Wang Yang has a very precise grasp of this market, and he is changing the market.”

"Everything has changed, and we know everything has changed." Gary-Nean, president of Century Fox Television, expressed a little helplessly in the "Variety" report on the opening season of the fall season: "Prison Break has changed. Knowing the operating mode of this market, they crazily publicized and crazily built up momentum for "Prison Break". I don't know the agreement with Huo Yan, but I guess the publicity fee is at least 10 million."

He explained: "This figure is very scary and unprecedented for a TV series with an uncertain situation. They just believed in Miracle Young and "Prison Break" too much. Of course, they won this bet now."

And "Variety" interviewed the well-known film critic Stephen-1den, he commented on the hot launch of "Prison Break": """ and "24" are two revolutions, they broke through the traditional shooting methods and modes. ; Now "Prison Break" has undergone another revolution, it is the most novel rhythm and form, and it has pushed the audience's expectations about the plot to a new level."

"It's not easy to do TV dramas in the future. Everyone in TV should hate Wang Yang." He laughed and joked, and explained the reason: "For such thriller dramas, the audience likes a faster pace and expects suspense and coolness. Like "Prison Break" or something. I mean, I hope Fantastic Young doesn't do a sitcom!"

The keyword "Magic Yang and sitcoms" has been the focus of drama fans in recent days. It comes from his "Want to try sitcoms" in an interview with "Drama" magazine, and it comes from the rumor that "I want to order Magic Yang's situation." Comedy relay "Friends" vacancies" Although only a few days, Wang Yang's blog posts are already full of people, fans have expressed their desire to make the rumors come true: "Yang, give us a laugh!" , "My, do you dare to take on "Friends"!?", "I want a new catchphrase!"...

In the spacious and elegant bedroom, the lights were dim, Wang Yang lay on the netg with his arms around Jessica's shoulders, looked at the ceiling, gently stroked her arm, and suddenly said: "Jessica, I'm thinking about a sitcom Something." Jessica, who was about to fall asleep, opened her eyes vaguely, and glanced at him: "Huh?"

Wang Yang said again that he really wanted to take over this job, because the time is not too tight, the production modes of single-camera, multi-camera sitcoms and drama series are very different, and all ideas are teamwork. At work, he will still be very "leisurely". Only next year, he scratched his forehead: "But we're going to get engaged soon..." Jessica rolled her eyes dimly, and interrupted him: "Jan, I'm a good wife and always will be."

"Honey, I know." Wang Yang smiled towards her soft place, "So I let you decide... Wait! It's not fair, you will definitely say yes, no."

"Then what should I do?" Jessica pressed his hand, she was very clear-headed, and opened her sleepy eyes: "Baby, I really support you and support your wishes. Don't think that when you get married, a family is like To hold you back, no! I will take care of a warm, sweet home, and wait for you to come back at home, okay?" She closed her eyes, grabbed his hand, and ordered: "Sleep, I'm so sleepy! Don't touch me."

"Okay, go to sleep." Wang Yang leaned over and kissed Yeěn on her forehead, closed his eyes and said, "I have an idea."

Soon the next day, the fans of the drama mí found a new blog post on Magic Yang's blog. He wrote a lot of thanks for "Prison Break", but it really made the fans excited and anxiously wow, It's the last paragraph: "Everyone's enthusiasm and support gave me great confidence and interest in tv-, if the third episode of "Prison Break" gets 10,000 viewers, I will make a sitcom..."

※※

※※

※※

ps: There was a tragic power outage today, the reason is unknown, Wow force delayed the update by an hour, friends please forgive me! In addition, congratulations to "I used to be a bad guy" for becoming our new leader.