Super Tycoon

Hearing Zhang Yang's confident words gave Duan Yongping even more confidence. Yes, don't they even think that the company has developed many mobile phone applications, this is the future.

It's just that the communication and network speed of mobile phones are not fast enough, and many software will be difficult to use. If this speed can be increased again in the future, many problems will be solved.

Now that you have chosen to join the mobile phone alliance of Zhiduoxing, you can't regret it.

"Okay, then if we even think about it, we will work with you Zhiduoxing to develop this mobile phone system and make Huaxia's mobile phone industry the number one in the world!"

Sales statistics for the first half of this year will be released soon, and it will definitely reach more than 50 million units, accounting for about 10% of the global market, which can be regarded as a historical breakthrough.

Among them, the share of smart phones is not much, and it is less than 20%. Most people buy feature phones. For them, this function is enough, and the price is still cheap. Even low-end phones below 1,000 yuan sell better, accounting for more than 40% of the market share.

Zhang Yang said that China's mobile phone sales will exceed 100 million units this year. Before Liu Chuanzhi thought it was too much, but now he thinks that 100 million units will not be able to reach, and there is hope to exceed 110 million units.

The fundamental reason is that under the leadership of several major mobile phones, Huaxia Mobile has developed rapidly, and the number of brands that have appeared is the largest, more than any region in any other country.

Not only that, but there are also many mobile phone shops on the street. Sometimes there are seven or eight on a street, and each one not only sells mobile phones, but also sells related consumables, and also acts as an agent for China Mobile or China Unicom.

The explosive growth of the market has brought prosperity to the industry. However, according to Liu Chuanzhi's speculation, the reshuffle of the industry is about to come, and soon a group of mobile phone manufacturers will fall into losses, and their brands will gradually disappear.

In fact, in Liu Chuanzhi's opinion, Zhiduoxing's methods are too gentle. If you want to have the status of Zhiduoxing, those small brands must have no chance to take the lead, and even make them afraid to produce mobile phones.

But this time, even thinking about it is about to start.

After they acquired Bird, even Bird's subsidiary has been completely restructured, and the funds and plans have been put in place, so it's time to show their strong strength.

Let everyone know that Huaxia is not only a smart multi-star in the communication electronics industry, but also they think about it.

Back at the company, Liu Chuanzhi called a meeting of senior executives from several departments and decided on some strategies.

"Yuan Qing,

Notify the publicity, let them announce the launch time of our two new mobile phones. This year's goal is to secure the fourth place in China and the eighth place in the world. Next year, we will squeeze forward. "

...

"Chairman, take a look at Lianxiang's official website. They announced the launch date and hardware specifications of two new mobile phones. One is a touch-screen smartphone equipped with Zhiduoxing 11 system, and the other is a low-cost mobile phone released under the Bird brand. terminal function machine."

As soon as Zhang Yang came to work, Xiao Wang reported the situation to him.

"Old Liu just complained to me yesterday, saying that it is not easy to even think about mobile phone development, and he announced a new model today. This old guy is dishonest."

Zhang Yang turned on the computer, logged into Lianxiang's official website, and saw the appearance and specifications of the two mobile phones.

This touch screen smart phone is very novel in design. Although it is a touch screen, it uses a clamshell design. Not only can it be controlled by touch screen, but also by numeric keypad.

This design reminded Zhang Yang of a very popular mobile phone from Samsung in his previous life. From this point of view, Lian Xiang invited a master to do the design this time, so he really wanted to turn around.

The hardware parameters are very mainstream now, including taking pictures and video recordings, which are very good. The function is also very strong, even the battery is top-level power, and the standby time is very good.

Memory 64+2g SanDisk, and supports memory expansion to 4g.

The only disadvantage may be that it is relatively thick, but it is not too thick. The price is also set at a high price of 4599 yuan, and the foreign market is priced at 598 US dollars, and three language versions of Chinese, English and Russian are listed at the same time.

From this price point, we can see Lianxiang's ambition, which is to vigorously develop the mobile phone business, and to earn a large amount of profits from mobile phones, just like Motorola.

Zhang Yang also felt very familiar with the second Bird's new mobile phone. It is a very traditional button phone, and the above function display is just an ordinary feature phone, and it doesn't even have a camera function.

But the buttons have been enlarged, the screen has been enlarged, and the speakers have also been used with high volume. Isn’t this the old phone that has been popular for a long time in the previous life?

I remember that in the previous life, Bird began to go downhill after 2006, and then it gave everyone the impression that it was an old machine. And then, there seemed to be no sparks.

On the contrary, the sales manager of Bird mobile phones started his own business and produced Transsion mobile phones, which became the leader in the African market, with annual sales exceeding 100 million units.

In the previous life, Bird’s mobile phone disappeared, but Bird’s company did not go bankrupt. Their main business was adjusted, and more of it was investment, borrowing, etc., because the real estate business in Jiangsu, Zhejiang and Shanghai was booming at that time, and Bird’s transformation did not make less money. Even more profitable than selling mobile phones.

There are more profitable projects, of course they chose to transform. As for the subsequent decline in this type of business, it is unknown.

The price of this new waveguide mobile phone is only 599 yuan, which is similar to the price of many counterfeit mobile phones. It is more expensive than cheap models such as Zhiduoxing and Nokia, because they still have color screens.

As long as the channels for these two phones spread and the advertising campaigns keep up, they will definitely sell well, but it is hard for Zhang Yang to estimate how much they can sell.

Zhang Yang turned his head to look at Xiao Wang who was staring at the screen behind him: "Did you find Lian Xiang's strategy? They have become very good in function selection."

Xiao Wang nodded: "They made two extremes. One is high-priced smartphones, and the other is low-end feature phones. These two happen to be the most popular groups in the market."

"It seems that Lianxiang does not intend to launch feature phones, and will focus on smartphones in the future, and the brand will be high-end. The low-end market will be handed over to Bird, a national mobile phone brand."

"They have enlarged the buttons and fonts, which are especially suitable for middle-aged and elderly people with bad eyesight. At this price, those elderly people will not think it is too expensive and reluctant."

"Chairman, Lian Xiang hired a brilliant designer."

"That's right, but I suspect that this designer may be from abroad, or even a former ib c product designer. Look at the new laptops that Lianxiang has launched in the past two years. Does it look particularly good?"

"They have begun to pay attention to product appearance design, and they have not lagged behind in performance. They are expected to rise. It seems that we will have another strong competitor."

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