Rewrite the Technological Landscape

Chapter 262 Strategy Summary

The people in the stands had almost digested it. Meng Qian continued his speech, "After understanding the nature of the IT industry, companies can make corresponding plans according to their goals and reality. Obviously, long-term development will It is said that independent research and development is something that cannot be avoided, but research and development costs money, so what should I do?

Many people will ask this question. In fact, I don’t think you need to think too complicated about this question. In terms of the relatively successful experience of Dafeng Group and the development of all successful companies I have come into contact with, everyone’s success model is basically the same. .

My personal suggestion is very simple, don't burn money without any foundation, even if the company is already very strong, if you are new to the IT industry, don't worry about burning money, but find a way to make money first, use the money you earn Funding for R\u0026D, and then using the R\u0026D results to increase the company’s profits, will gradually lead to a virtuous circle. If IT companies want to go for a long time, the best model must be a virtuous circle. Don’t pursue profits too much, and don’t pursue R\u0026D too much.

Some people may ask, to put it lightly, how to make money first?

Then let’s go back to the essence of the IT industry. As I mentioned above, the hardware layer and the software layer are a clear distinction between high, middle and low-end, while the application layer is a priority for creativity, so there are many things that can make money. Ways, such as the outsourced R\u0026D model shared by Neusoft, such as Huaxin International, which uses the profits of low-end products to support high-end R\u0026D. Of course, we can also find such a creative application as games like our Dafeng Group.

But one thing everyone must understand is that we can use these methods to make money first, but the money we earn must be invested in research and development. These initial ways of making money will be replaced and eliminated more and more easily with the development of technology. Only by continuously improving and expanding one's own core technology can we gain a foothold in this market and grow bigger. "

Meng Qian paused again to give everyone a little time to discuss, "For companies that have decided to enter this industry and have made up their minds for long-term development, there is another very real issue that must be raised. Tonight, many people are discussing whether to go international. What I want to tell you about this matter is that we have already been internationalized a long time ago.”

Meng Qian gave another set of data, "You can take a look, Microsoft, IBM, Oracle, Google, Intel and other companies have invested in China in recent years, and the average investment growth rate has exceeded 150%. Especially when we joined After the WTO, the average additional investment of each company reached 80%.

I believe that many people have already understood that it is not a matter of whether we should go out and wrestle with these international giants, but that we have been forced by them to at least consider how to defend our own city.

Huaxia is not a closed country now. We have long been in the international environment, and there is one thing that our own people may not know. Huaxia is defined by the West as the largest international emerging market in the IT industry.

So internationalization is an unavoidable choice for us, so how far is the gap between us and international companies? Very big. "

Meng Qian continued to move out the data, including the product gap in the hardware field, including the market share gap in the software field, "If you want to compete, you must recognize the reality. The gap between us and the international giants may be wider than everyone realizes." Be pessimistic, so what should we do?

Let's take a look at some domestic companies that have achieved certain results in international competition. "

The names of four companies appeared on the PPT: Huawei, ZTE, Founder, and Dafeng Group.

"Let's take a look at some data disclosed by these four companies. This is the turnover, this is the industry change, this is the investment in scientific research, this is the employee development, this is some public welfare policies, and some details. You can see this Do the four companies have something in common?"

"Focus on scientific research." Many people have been attracted by Meng Qian's speech and responded subconsciously.

Meng Qian nodded, "Is there anything else?"

"Focus."

Meng Qian nodded again, "That's right, let's take a closer look at the industries under these four companies. Whether it is acquisition or expansion, the development of the company has always been in the field of IT, and every industrial expansion is steady. But in contrast, there are many IT companies in China now, who are engaged in real estate, clothing, and maybe nightclubs while engaged in IT.”

"Hahaha." Some people couldn't help laughing.

And Meng Qian asked again, "Is there anything else?"

This time, many people looked at each other in blank dismay, unable to see what else was left. Meng Qian said, "All I said today is actually revealing an attitude. The IT industry is really not an industry where you can play tickets. The mentality of playing tickets , may be able to make money for a while, but it is difficult to make money for a lifetime. This is an industry that requires layout, persistence, focus, and seriousness.

That being the case, is it necessary for us to enter such an industry that is much more complicated than traditional business? Does it make sense for us to face this hard rock? "

Speaking of which, Meng Qian turned back the PPT and showed everyone a set of data, "The global market of the semiconductor industry is 100 billion, the global market of the lithography machine industry is 10 billion, the global market of the industrial software industry is 10 billion, and the global market of the business industry is 10 billion. The global market of the software industry is tens of billions"

Meng Qian found out more than 100 billion to 100 billion global IT subdivision industries, "The other thing these four companies have in common is that they have ambitions. I would like to ask, if you don't say a hundred billion The annual sales of 100 million meters of gold, how much can achieve the annual sales of one billion meters of gold?"

Everyone looked left and right, but no one raised their hands.

"Meng Qian turned sideways and pointed at the data on the big screen, "Recognizing the gap with the West is to make a more rational choice of development strategy and avoid hitting the south wall-style development model, but at the same time, we must also recognize Knowing how huge this market is, our development space is as huge as the ocean, it depends on whether we have the ambition to seize this market.

Many people are confused about what the future of the IT industry will be. I want to say something offensive. In a sense, this is not something we should consider now, because even if the industry declines, there are still trillions of dollars in the market. , even if technology stagnates, we still have a lot of room for improvement to make up for.

Since China is so weak now, there is no need for any confusion, because at least the status of science and technology is a foreseeable and indisputable fact. We only need to rush forward with ambition, just like a person who is confused and doesn't think about anything , the effort is over.

What's more, we can now simply sort out a set of strategies that may be considered scientific. Including our four companies, the strategies adopted by everyone are actually the same. I have made a summary for everyone. "

Turning the PPT page again, Meng Qian took a sip of water and continued, "Truly understand the industry, choose the direction of development, find ways to make money, cultivate R\u0026D teams, advance R\u0026D and sales, gradually develop precise research and development, seek partners, and face international competition."

Many people at the scene quickly wrote down Meng Qian's words in their notebooks. Meng Qian felt quite comfortable when he noticed this scene. At least he felt that his words were not in vain, and his heart was not in vain.

"In the end, I would like to make two small suggestions. First, let professional people do professional things. Please give the decision-making power of technology to people who understand technology as much as possible. Second, I foresee It is estimated that international competition will have a great impact on our Chinese enterprises, so I suggest that everyone strengthen cooperation."

When Meng Qian said this, he deliberately looked at the presidents or general managers of Intel, IBM and other companies in China, and everyone saw Meng Qian's performance.

"International competition may be the biggest challenge for us in the next few years. I think we should conduct more discussions on this issue in the future." When Meng Qian said this, he once again looked at the overseas companies in China. relevant person in charge.

This performance twice in a row made everyone sure that Meng Qian had serious intentions, including the heads of these foreign companies who probably understood, but they had nothing to do with Meng Qian.

The restlessness of this night has only just begun.

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