Reborn in Hong Kong: The Tycoon Grows Up

Chapter 246 Exhibition Preparation

On March 3, 1980, Bao Zixuan came to Los Angeles. This time he will participate in the Los Angeles Electronic Technology Show, which is also the third time that Heiyun Group has participated in the exhibition. The first two times have achieved great success.

Actually, to be honest, as far as Bao Zixuan is concerned. His favorite is the Electronic Technology Show in Los Angeles. The environment here is relatively fair and the overall electronic products in the United States are not strong. There are no particularly outstanding companies, not like there are so many in the German and Japanese electronics industries. And now that we are in the Cold War, the United States wants to show its inclusive attitude, so it treats all companies participating in the exhibition equally without any special suppression or neglect.

This time Heiyun Group did not get as big a booth as last time. It was the only company that was suppressed, but these Bao Zixuan didn't care. In the past, it was mostly for brand promotion. He had to resort to many tricks, and now everything in Heiyun has stabilized. There is no need to deliberately highlight Heiyun Enterprises. However, the host committee knows that among the world-class companies, only Heiyun uses the Los Angeles Electronic Technology Show as its home venue. The remaining German and Japanese companies have the support of the Berlin and Tokyo exhibitions and do not attach great importance to the Los Angeles Electronic Technology Show.

Due to pressure, Heiyun reduced its booth area, but after all, Heiyun is also a company that has made great contributions to the Los Angeles Electronic Technology Show. The main committee still gave Heiyun 400 square meters of space at the entrance of the exhibition hall, and also gave a lot of advertising space. This is also a disguised form of compensation.

This Los Angeles Electronic Technology Show also increased the number of places recommended by the main committee, and the entire event was broadcast live on television. This is also the last time Heiyun proposed a new plan to them during promotion, so they just need to follow it. However, because this is the first time such a new product recommendation meeting is held, there are only 4 places in the entire exhibition hall, all of which are scheduled on the first day.

Heiyun will appear as the first new product recommender, which is another form of support from the main committee. The remaining companies are Apple, Sony and Siemens. Basically, it is a country. As for why Apple can compete with so many established American companies, it is because the U.S. commerce department wants to cultivate an innovative company like Heiyun locally. Apple obtained this spot due to its rapid development in recent years and Jobs' superb negotiation skills. And as the final company appears, it can be said that this is a rare opportunity to promote the company and products.

Heiyun came to exhibit a lot of products this time, but due to the booth area issue. The main promotions are a few. Black Cloud Games launched a new arcade game this time - Street Fighter.

"Street Fighter" is a fighting stand-alone game series first launched by Japan's CAPCOM in 1987. The first generation of the game was released on August 30, 1987. The main characters in the game include Takashi, Ken, Chun-Li, Gale, Kasugano Sakura, Alex, Vega, Akuma, etc.

The orthodox game series includes the original "Street Fighter" series, "Street Fighter 2" series, "Young Street Fighter" series, "Street Fighter 3" series, "Street Fighter 4" series, and "Street Fighter 5" series (the plot chronological order is 1 -Z-2-4-5-3), in addition to the "Street Fighter EX" series, "Street Fighter Online" and other unorthodox game series, as well as spin-off animations, movies, comics, etc.

Although Bao Zixuan does not go back to Xiangjiang often, he will communicate with Miyamoto Hat and others whenever he has the opportunity. Street Fighter is the product of their communication together, although it was developed 7 years in advance. However, Heiyun's gaming motherboard performance and control system can fully meet the requirements, and the graphics are better and clearer than in previous generations.

When Xiangjiang game engineers tested it, they all knew that this was definitely the pinnacle of arcade games. Even Super Mario was not suitable for arcade games.

In terms of home game consoles, the FC Red and White Console has also been further upgraded. In terms of performance, game quality and quantity, it is the best and largest in the industry. At present, Heiyun home game consoles have a very high market share, which can reach 70%. Neither Atari, Sony, Nintendo, nor Sega will be able to compete with Heiyun.

According to Yokoi Junhei's plan, after this exhibition is over. The Black Cloud family game console FC Famicom 2nd generation will unify the entire home game market. For this plan, the Black Cloud production department continues to reduce costs by improving processes.

Now Heiyun has a very complete supply of self-produced parts, and all parts can be produced by itself. This is different from Japanese and German companies. They prefer to focus on the production of one product. Large companies like Sony only produce core components and outsource all the rest, which can significantly reduce costs.

However, the production base is in Heiyun, Xiangjiang. They have no choice but to produce it all by themselves. Xiangjiang does not have a complete supporting system and can only rely on imports from Japanese companies. If Japanese companies don't sell you parts at the critical moment, then you can only cry while holding the machine.

Bao Zixuan, who has seen through the essence, is constantly improving Heiyun's product production line, and there is nothing he can do about it. Entrepreneurs in Xiangjiang are more interested in shipping, real estate, finance and other enterprises. It is estimated that it will be very difficult for them to enter industry.

It was Huo Yingdong who tried to establish Bao Huodong Mining Co., Ltd. at the suggestion of Bao Zixuan. The most important thing was that it could increase the mainland's economy, so Huo Yingdong did not hesitate to invest. If they had changed places, they would not have tried it.

Gameboy handheld game console now has 3 color screen versions, which can play some slightly larger games. Currently, Heiyun has a monopoly on handheld game consoles. Because other companies have no production at all, Heiyun has compressed costs to the extreme.

Heiyun Home Appliance Company brought a lot of products to this exhibition, but except for walkman, razor and home theater, they were not very dominant. Heiyun refrigerators, air conditioners, washing machines and other home appliances are not acceptable. Neither performance nor cost is superior to similar German and Japanese products.

Bao Zixuan has already thought about this issue and will wait until mainland China has better policies. He will move his home appliance production base to the mainland, where he will at least have an advantage in terms of cost.

Black Cloud Computer Company brought the Vision 2200 laptop this time, which has made many upgrades compared to the Vision 2100. However, the overall appearance has not changed, but the functions and performance have been upgraded.

Heiyun Digital Camera has brought a new 12-megapixel digital camera this time, and the flash memory card and battery have been further upgraded. This time it is to capture the market. After all, camera giants such as Carl Zeiss have already entered the market. If you don't change, you will definitely not be able to compete with others, which is the key to the survival of the company.

Heiyun Chip Company has also further increased its product categories. Now it not only has advantages in memory chips, but also has obvious cost advantages in other products except CPU chips. It can be said that this time we can really compete with Japanese chip companies. At present, Bao Zixuan is not ready to enter the field of CPU chips on a large scale, but he already has a goal. We will negotiate after the exhibition is over. Now that the other party has just started, it is a good time to start.

Bao Zixuan values ​​​​the most about Heiyun Mobile Phone Company. This is the first time that Heiyun Mobile Phone has been exposed to the world. Success or failure can be said to depend on this, and among these industries, only the mobile phone field has the longest history. When it comes to smartphones, it can be said that everyone has one. This is a business that can exist for 100 years. The more basic patents you have now, the more patent fees you will collect in the future.

A poor Nokia owner can collect more than 7 billion US dollars in patent royalties from other mobile phone companies every year, which shows the importance of basic patents. Now that mobile phones have just started, it is the best time for Heiyun to seize technology patents. If it does not step up research and development, it will only have to pay patent protection fees to other companies.

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like