Reborn Aristocrat: Return of the Vicious Heiress

Chapter 225: Preparation of Lanxin Cosmetics

No matter how frustrating the college forums are, and Wen Ya has never spoken half a word, she still goes to class every day and blatantly appears in various public places of the college.

Her behavior made the students in the college agree that it was arrogant, so she attacked her more and more.

Wen Xinya, playing with word games with these boring people, was busy discussing with Li Mengjie about opening a store.

"Xin Ya, this is my market research on Chinese medicine skin care during this time." Li Mengjie has always planned things, so he recently ran four cities to comment on luxury makeup brands and customers' views on Chinese medicine skin care. A full investigation was conducted.

"You don't actually need to do this, as long as women in country Z are full of longing for TCM skin care." Wen Ya looked at the survey results in her hands, and realized that Li Mengjie was actually busy with this.

Li Mengjie sighed: "Although I have done sales for luxury brands before, I have also come into contact with many makeup brands, but I haven't really got a thorough understanding. This information is not only for you, but also for me to know more about makeup brands. Market demand."

She listened to her and looked a little higher at Li Mengjie. People who have requirements and goals for themselves often reach unexpected heights and often get better results when they do things: "The survey is done well . "

Li Mengjie was very happy to be able to get the recognition of the hard work, and couldn't help laughing: "The market adjustment has been checked, and we should now determine the content of the plan."

Wen Xinya smile: "Yan Shaoqing knows a lot about luxury brands. You can ask him for help. For legal issues, you can ask Uncle Qiu, a well-known lawyer in the industry."

Li Mengjie nodded: "I know!"

At this time, Wenhuaya also learned a lot about the establishment of the store, so I also learned a lot: "Sister Li, I plan to set up a cosmetics company, and the scale is not too big, just hang Lan Xin's name on it!"

Li Mengjie looked at the Wen Xinya Road in shock: "Are you planning to set up an independent brand integrating R & D, production and sales?"

"I have the recipe and I have the funds, so there is no reason to divide this piece of meat for others!"

Li Mengjie was shocked and said subconsciously: "We have the formula in our hands. In fact, we don't need to spend this cost and energy to set up a company and factory ourselves. We can process it in other cosmetics factories. As long as we strictly control the processing process, we don't have to worry about formula leakage . "

Wenya elegantly wrote a set of data on the paper and handed it to Li Mengjie: "Wen's mainly deals in jewelry, clothing, shoes and bags, and cosmetics account for only 20%. Because of this, Wen's Group does not have Set up your own factory, but choose to cooperate with other cosmetics manufacturers. In order to ensure the quality of the cosmetics and the confidentiality of the formula, the contract signed by Wen's and the manufacturer is that during the contract period, only the production of Wen's unique Brands, of course ... The price paid for such a contract is also very high, and 30% of the profits of cosmetics sales every year fall into the hands of manufacturers! "

These data were all inquired from her grandfather recently. Grandpa only thought that she was very interested in the things of the Wen Group, so she would naturally be happy to tell her.

Li Mengjie sighed with a sigh of relief, no wonder she wanted to open the company to set up a factory by herself. It turned out that every decision she made was based on thoughtful and in-depth understanding. Li Mengjie's Wen Xinya eyes admired: "The name of the company and the brand What's the name and positioning? "

Wen Xinya: "The name of the company is Lanxin, and the name of the brand is Xinyu! And the positioning of the product is mainly based on Chinese medicine and skin care. Essential oils, fragrances, bath products, etc. are used as auxiliary positioning. . "

Li Mengjie took a pen and paper, wrote down what she said, and asked, "What about the opening of the factory? Do you have any ideas?"

Wen Xinya: "In this regard, I have given it to Yan Shaoqing, and he is already preparing related matters. You can communicate more with him in this regard."

Sure enough, he did not fight the unprepared battle, Li Mengjie nodded: "Cosmetics engineers and Chinese medicine practitioners are the most critical aspect. Can you have reliable candidates?"

"In terms of Chinese pharmacists, I have mentioned it with Grandpa Du Shinan before. He said that he would help to find candidates, and it is expected that there will be results soon. Just like the students! I have already told Shao Qing about this. "

Yan Shaoqing has a good vision of people, and it is about the confidentiality of the formula, which is the most appropriate thing for him.

Li Mengjie couldn't help but feel that Warm and Ya trusted the ugly assistant so much, but although she didn't have much contact with the ugly assistant, his ability surprised her very much, and she didn't know where she found her. Talent.

However, all the people around Wenya are elite, one Ouyang Feng who will accumulate wealth, one Shaoqing who will do things, and Qiu Yifan who will solve trouble.

"What about sales? Although the name of traditional Chinese medicine skin care is famous, but because it contains a medicine word, many people are generally unwilling to try it easily. If we open a store, we follow the high-end consumer route. It's hard to take the first step. "

"I need to think carefully about this, but I already have a case. I just need a complete plan." Wen Xinya.

Li Mengjie's pupils contracted a bit. She actually thought about everything in every way, even considering sales and operations. No wonder she had the idea of ​​opening a store. No matter it was formula, capital, talent, channels, what else? Can't do it?

"For example, the measurement of cosmetic raw materials, the quality standards of cosmetics, the evaluation of the efficacy of new cosmetics, the stability of formulations, the compatibility testing of packaging materials, and the microbial competition test are also crucial. How do you plan to solve them? "

"In this regard, I will look for authoritative and professional machine purchase and custom quality standards. Of course, I will also set up a testing department and quality inspection department for raw materials."

Then Li Mengjie asked many related questions, such as:

Organize trial production of new cosmetics and formulate relevant standard operating specifications and cosmetic inspection specifications, transfer them to the cosmetics production department and quality assurance department, and be able to modify them according to actual conditions;

Specifying cosmetic internal control and inspection indicators for cosmetic raw materials;

Assist in handling technical issues related to cosmetics to ensure the normal production of cosmetics;

Communicate the information between the marketing department and the production department of cosmetics, and accurately communicate the marketing department requirements to production.

Both Wen Xinya responded one by one, and she learned that she had asked Li Mengjie for help, and she did not find the wrong person at all.

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