Rebirth of the Strongest Tycoon

Chapter 234 Manke's Home

These words naturally reached Xia Dahai's ears, which made Xia Dahai feel bad for a while. In the end, he simply couldn't see it, and he didn't even go back to his hometown. At most, he had contact with some responsible relatives. But now that Xia Yu is ready to let go and help his uncle, and there are other relatives who are farther away from the mother's side, it is not easy to refuse if they come to the door.

Xu Zhong, a relative on my father's side, is snobbish and wolves. There are still many relatives who are honest and responsible. If they ask for it in the future, it is not easy to refuse. After all, a precedent has been set.

After deciding to arrange work for his cousin and uncle, Xia Yu thought about how to arrange it.

He does not want to arrange relatives into his core company, which will cause a lot of unnecessary trouble, and it is easy to breed corruption and affect the management and development of the company.

How many millionaires who rose from the grass roots in the past life put their relatives and friends into the company, and how many ended up well in the end?

Fighting for power and profit, corruption, doves occupying magpies' nests, anti-customer-oriented and other bloody incidents, Xia Yu has seen a lot of bloody incidents from the Internet.

Therefore, it is impossible for him to be confused, arrange relatives into his core company, and control the power.

Unless it is some unimportant company, even if something goes wrong, it will not affect him much.

Suddenly, Xia Yu thought of the toy factory that his uncle mentioned, and he asked, "Uncle, what's the situation in that toy factory?"

Chen Liang didn't know why Xia Yu asked this, he thought about it and said: "This toy factory is called Minghong Toy Factory, and it mainly produces plush toys and plastic toys. There are 158 workers, and it is located in the Kowloon Industrial Park. The original development was not bad, but after the old factory director's son came, he said that he received a big order from the United States, so he took out a loan to replace the machine to expand production. The factories are shut down."

Xia Yu thought about sending someone to investigate whether this toy factory was worth buying, and if so, he would buy it. It just so happened that he needed a toy factory to produce comic peripheral products.

And after the acquisition, it will definitely expand, and then you can recruit workers from your hometown, which is better than relatives fishing for a living.

Moreover, my uncle and cousin were also doing this job, so they continued to do it, and the province was not suitable for a new job.

At the same time, this is also good for Xia Yu. After all, it's just a toy factory, and it's at the bottom of the industry chain. Even if something happens in the future because of too many relatives, it won't affect him much.

Think about it this way, buy a toy factory,

Arranging relatives to work, relatives on both sides of the father and mother are treated equally, no one can have an opinion, and it is a complement to his career, which can be said to be the best of both worlds.

After thinking about it, Xia Yu smiled, looked at his uncle's family, and nodded: "Uncle, I will definitely help you with this matter, you just need to wait for my news, at most one week, you and your cousin's work will be settled."

As soon as Xia Yu's words fell, whether it was his uncle's family or Xia Dahai and Chen Mei and his wife, they all smiled.

"A Yu, don't be in a hurry, you look at the arrangement, it doesn't have to be within a week, your business is important, you should work on your business first."

Although Chen Liang was very happy because Xia Yu agreed to help, he also knew that Xia Yu must have a lot of things, so he quickly expressed his attitude so that Xia Yu didn't have to worry.

Since Xia Yu has said it, this kind of thing can naturally be done, and their hearts can be put down, so it doesn't matter if it's a week or half a month.

Xia Yu smiled and didn't continue to talk about it. He just decided in his heart, and there was no need to talk about it in such detail.

After that, Xia Yu chatted with his uncle's family about other things.

In the evening, the uncle's family also stayed at Xia Yu's house and left early the next morning.

And Xia Yu didn't stay at home much, and went to Jiuding Animation Co., Ltd. by car.

The results of the second issue of "Zhiyin Manke" comic magazine have come out, and today is the first day of sales of the third issue of "Zhiyin Manke".

...

"Tengdong, have the sales statistics for last week come out?"

After finding Ma Tengdong, Xia Yu went straight to the theme.

"Boss, the statistics have been made. The total sales volume of the second issue of "Zhiyin Manke" is 630,000 copies. The detailed table is here."

As Ma Tengdong said, he took out the statistics table that had been prepared a long time ago and handed it to Xia Yu, and Xia Yu took it and looked at it.

A total of 160,000 copies were sold in Hong Kong and Macau, 100,000 copies were sold in Taiwan, and 150,000 copies were sold in Southeast Asian countries, so the Chinese version totaled 410,000 copies.

On the island country side, the sales volume was 220,000 copies. Compared with the 400,000 copies that were sent for free, the reader retention rate reached 55%.

The retention rate in Hong Kong, Macau and Taiwan is 39%.

The lowest is in Southeast Asian countries, and the retention rate is only 20%!

After thinking about it, Xia Yu figured out that the island country has the highest market, that is because the market for comics has been developed, the economy of the island country is also developed, and readers have the money to buy comics.

The most important thing is that "Zhiyin Manke" is of high quality and worth paying for!

Southeast Asian countries are mainly economically inferior to Hong Kong, Macao and Taiwan, so the low retention rate can be explained.

The economic level of Hong Kong, Macao and Taiwan is not bad, especially the local comic industry in Hong Kong has just been cleaned up, Xia Yu is eating alone, and sales will naturally not be low!

"Tengdong, you've done a good job, stabilize this sales volume, and strive for a new high!"

Xia Yu put down the statistics table and looked at Ma Tengdong with admiration.

630,000 copies are already a good start. Although the overall retention rate is 34%, if you remove those who bought newspapers and got them without reading comics, the retention rate will definitely be much higher.

"Don't worry, boss, I will continue to work hard!" Ma Tengdong said with a big smile.

"By the way, boss, there are already many merchants who want to authorize us to produce peripheral products, and I have not agreed for the time being."

Suddenly thought of something, Ma Tengdong said immediately.

Xia Yu smiled lightly and said, "I was just about to tell you about it."

Ma Tengdong was refreshed, looked at Xia Yu with some anticipation and said, "Boss, please tell me."

"Peripheral products are the most profitable, and authorized production is the most normal business, but now our comics have just been released, and the market has not yet developed, so it is not suitable for authorization. We must first set a standard!"

Xia Yu said slowly, Ma Tengdong nodded in agreement, this was also his concern, so he did not agree to the authorization.

"When you are in the island country, you should know that whether it is Shogakukan or Shueisha, there are flagship stores around them, and we should have them too. We must eat the profits from peripheral products."

Xia Yu narrowed his eyes and said lightly, but his tone was beyond doubt.

The surrounding flagship stores are a bit like Apple's experience stores in later generations. They only sell company-related peripheral products, which can cultivate user loyalty and also earn a lot of profits.

Similarly, this kind of peripheral flagship store can also sell comic magazines, whether it is a single book or comics that have been released in the future, can be sold in it, which enriches the company's distribution channels, not only makes Jiuding Animation Co., Ltd. more A good grasp of the market context can also enhance the right to speak in front of channel dealers.

After all, when Jiuding Animation Co., Ltd. has its own retail store, it is easier for other channel operators to bow their heads.

Therefore, the establishment of peripheral flagship stores has many benefits.

Ma Tengdong nodded in agreement, thought for a while and said, "The boss, what is the name of our surrounding flagship store?"

Xia Yu thought about it and said slowly: "Let's call it Manke's Home. The readers are our guests, and the surrounding flagship stores serve them. In the future, we must operate seriously and strive to make Manke's Home the first place for comic lovers. two homes."

Ma Tengdong's eyes lit up, and he clapped his hands and praised: "This name is good, Manke's Home, the home of comic lovers, take the last two words of our comic magazine, it is easy to remember and appropriate, and it can cultivate the loyalty of readers."

Although Ma Tengdong was suspected of flattering, Xia Yu still used it, and the corner of his mouth couldn't help but twitch.

"Tengdong, you make a detailed plan, and at the same time set up the direct management department of Mankejia. My request is to open ten Mankejia in the first phase, one in each of the three places in Xiangjiang, one in Aomen, and one in the north and south of Taiwan Island. One, three in the island country, one in Singapore in Southeast Asia, you need to check the store address, these flagship stores are also responsible for the task of replicating the store in the future, and the scene design in the store must be well designed.”

"OK!"

Ma Tengdong nodded seriously to indicate that he had taken note.

"Then boss, we still lack supporting factories to produce peripheral products. What are your plans?"

"Production in our own factory!"

Xia Yu said without hesitation that with his own factory, more people will work for him, and his influence will naturally be greater. With his own factory, he can not only control the quality, but also make more profits.

"This is what I want to tell you. There is a Minghong toy factory in the Kowloon Industrial Park. You can send someone to investigate. If it is suitable, see if you can buy it."

"I will give you the money for the construction of Manke's Home and the purchase of the toy factory. My only requirement is to have both efficiency and quality, understand?"

Xia Yu looked at Ma Tengdong solemnly and said.

"clear!"

Ma Tengdong answered loudly with a face full of joy.

To be honest, Jiuding Newspaper Company spent at least 36 million Hong Kong dollars. After the news of the large-scale acquisition came to light, Ma Tengdong couldn’t be more envious.

But he also knew that it was because the Jiuding Newspaper Company had a solid foundation and could digest the acquired company.

However, the Jiuding Animation Co., Ltd. he manages has just started, the foundation has not yet been established, and the market has not yet been occupied. It is impossible to buy other companies to strengthen itself.

I just didn't expect that just a few days after envy, the boss gave him such a big task and provided funds, how could this not make him happy.

Ma Tengdong has secretly made up his mind that he must do these things well and let the boss see that he will never waste a penny. Maybe the boss will provide funds to speed up the take-off of the animation company.

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