Rebirth In Hollywood

The weekend before Thanksgiving, the fourth episode of the Harry Potter series, "Harry Potter and the Goblet of Fire," held a huge world premiere, and the premiere was no longer in the UK, where the story took place, but in Disney's California. Adventure Park, because during Thanksgiving, the Hogwarts School of Witchcraft and Wizardry in the Harry Potter section of the park will officially open to the United States.

The premiere location of the film was placed in the Hogwarts School of Witchcraft and Wizardry, and it was screened in the open air. In order to promote the Harry Potter derivatives, Disney went to great lengths.

This series is as strong as ever. It easily won the North American box office of 120 million US dollars in the first three days. Not to mention the already hot English-speaking market, even the Chinese region on the other side of the Pacific Ocean, because some members of Harry Potter participated. For the promotion of the premiere, it also received more than 39 million RMB in the first three days.

For an imported film, it is a very good box office in this era, and the Harry Potter series is becoming more and more influential in China, even if pirated copies are flying all over the place, the derivatives can still be used for Switzerland. En and Disney bring certain benefits.

In particular, the Disneyland in Shanghai is about to officially start construction, which also has a Harry Potter area. The greater the influence of movies and books, the greater the help to the park in the future.

In just ten days, Harry Potter and the Goblet of Fire grossed $225 million in North America and nearly $500 million worldwide.

During Thanksgiving, Time Warner and the Walt Disney Group also remitted a huge sum of up to $220 million to Ryan's account.

This is Ryan's share of the Harry Potter series derivatives last year. Most of the copyright of this series is in his hands. According to the agreement signed with Disney and Time Warner, he himself enjoys the discs, dolls, images, etc. One-third of the profits of most derivatives are shared.

Once the industry chain of Harry Potter is formed, it will become a huge money-absorbing machine. In the past few years since the movie was released, not counting the share from the box office, the derivative series alone can bring him 200 million US dollars every year. around the income.

Even if there is no other industry, this long-term meal ticket is enough for him to live his life freely.

Of course, the money just went around in Ryan's hands, and most of it was remitted to Boeing's account. His custom-made mitzvah for his dear sister has been completed.

Maybe it was just a joke, maybe even Taylor himself forgot, but Ryan will not forget his commitment.

After entering December, "127 Hours", which was released for four weeks, almost came to an end. After the box office barely exceeded 35 million US dollars, the screening line gradually fell to double digits, and the North American box office was increasing at a rate of several thousand US dollars every day.

The final box office won't grow much.

In recent years, especially after the speed and freedom of information exchange have become higher and higher, a very common phenomenon has appeared all over the world. Movies that are highly praised by film critics and other professionals - such as "127 Hours" ——Most of the box office is terrible, and the worthless movies criticized by them are warmly welcomed by ordinary audiences, and they can easily have world-class influence without even being recognized by important awards such as the Oscars.

In the words of film critics, it means that 90% of the audience in the world is degenerate, and only a small group of people still maintain a normal level of appreciation.

Is this really the case?

Ryan has long since stopped thinking about it, and will always be on the side of most people when it comes to movies.

Although "127 Hours" still has overseas box office, such a movie does not have much commercial operation value, not to mention that the overseas box office revenue that can be recovered is only about a quarter of the overall overseas box office, so except for English-speaking areas and Outside of Western Europe, in most overseas markets, Disney has adopted the marketing method of selling off the screening rights.

There is no doubt that the combination of Ryan and Natalie is the best sign, but the type of film limits the copyright price. In South America, the Far East, Eastern Europe, Russia and the Arab world, Disney has recovered a total of The $20 million in screening copyright revenue, plus the box office share in North America and the English-speaking region and the advertising sponsorship obtained in the early stage, even if the cost cannot be recovered, it is not much worse.

What's more, Ryan's team is aggressively tackling awards season, even if it only gets a few nominations, but also can increase the corresponding revenue from DVDs, videotapes and TV broadcasts.

Compared with Disney, Alan Ruston himself seems to have gained more. He has become a nationally renowned hero and outdoor sports expert. Just two weeks after the film was released, he even signed a contract with Nike worth 500 yuan. million dollar sponsorship agreement.

After "Argo" and "127 Hours", Ryan often appeared in front of Ryan. In addition to the playwrights and new directors looking for opportunities, there were also some agents of the publishing house's personal autobiography. They frequently recommended some to Ryan. Personal biography, I hope to get his favor.

Not all autobiographies are worth filming, and most autobiographical films are niche films.

Many of them wanted to get Ryan's autobiography authorization, but they were all rejected by him.

What a joke, he is neither short of money nor fame, he is not yet 26 years old, and now he is out of his autobiography?

As the awards season is approaching, Ryan has received invitations from many parties. Every year at this time, it is always the most active stage for many celebrities in Hollywood. Charity parties, political fundraising parties and so on are emerging one after another. Of course, in the Greater Los Angeles area, which is closest to the college , most of them are canvassing parties for various awards, especially the Oscars.

Now Ryan's vote has not only represented himself, but has even become a weather vane. It is no exaggeration to say that he is one of the most influential judges in the academy.

Therefore, while he was doing public relations, he naturally became the target of many crew members' public relations.

Unfortunately, those who invited him to the canvassing party didn't know that Ryan's habit was to vote with his feet on awards that had nothing to do with him and Disney.

Due to a heavyweight award, many actors can double or even multiply their worth. Los Angeles can now be described as a riotous dance. Walking on the road in Beverly Hills or the Hollywood area, if you encounter a person dressed in a suit and tie, if If you ask, more than 80% may be the brokers of the brokerage company or the business personnel of the public relations company.

These people, including those on Ryan's team, in the name of free competition, have actually been walking down the academy's psychological bottom line.

As for the psychological bottom line of the college? Most people and even Ryan himself can't tell. After all, the older and stronger the money offensive has become over the years, the effect has become more and more obvious.

In his view, as long as the academy didn't inform the media and the next year wouldn't be as disgusting as Megan Larison, the producer and investor of "The Hurt Locker" in his previous life, that meant that the academy's bottom line had not been touched.

Besides, as long as it doesn't go too far, even if the academy wants to find a model to show its fairness, it will definitely not find him now.

Thinking about the previous life, none of those who were thrown to the media by the academy was a figure with world-class reputation.

In the words of the other side of the Pacific Ocean, it is killing chickens to show the monkeys, but this chicken does not need to be too big. As long as the college shows its meaning in this regard, those public relations personnel who jump up and down will definitely restrain a lot.

In terms of "Brokeback Mountain", Ryan didn't intervene at all, and completely threw it to Huahua Films. With Drew's ability and connections, plus Ang Lee's similar PR experience, and the college wanted to appease the rising after the film was released The gay community is bound to consider giving a heavyweight award.

Ryan's team was fully committed to public relations for "127 Hours" and Natalie's nomination. 50,000 hardcover DVDs were not only distributed to nearly 6,000 judges, but even the ordinary staff involved in the Oscars and the Academy were not spared. The commemorative tableware ordered from the British Royal Appliance Factory was also shipped to Los Angeles and sent out as early as the DVD.

In addition, champagne, red wine and Disney's limited edition dolls are also ready.

These gifts do not look expensive, but they are exquisite, beautiful, and practical, making them a powerful tool.

In another two to three years, Ryan will take even bigger moves. After all, this is not the time when Oscar has completely become a game of money and public relations, and some actions can't be overdone.

While doing public relations for the film, Ryan did not forget Taylor, because last year the film was released in December, and Taylor could only participate in this Grammy Awards, no matter how many gramophones the final public relations could bring to the girl, but she was the best actress. The opening performer is already one of the winners of this Grammy.

The affairs of Los Angeles are one after another. Although most of Ryan only needs to know about it, he also feels a little tired, especially some high-end parties that he must attend. Even if he thinks it is a normal social interaction, he has attended too many. After that, it's boring.

Of course, Ryan is very clear that if he is an ordinary person, he can enjoy a peaceful life at any time. When he stands at a certain height, the peaceful life will be gone.

Fortunately, he can leave the city of angels where the demons are dancing for a short time, and temporarily go to a quieter place.

As time went on, Nicole's pregnancy became more and more obvious, and her lower abdomen gradually showed signs of bulging. She decided to go to a quieter place to recuperate. Lanai Island, which has beautiful scenery and is far away from the hustle and bustle, is undoubtedly the best choice.

Ryan accompanied her on the plane to Lanai Island. In addition to sending Nicole there, he also wanted to see the progress of "Jurassic Park 3" being filmed there. Spielberg repeatedly swore to him. , the filming and special effects production are going on at the same time, and it will definitely be able to catch up with the schedule in July.

The old man is the most famous fast shooter in Hollywood, and Ryan believes he can do it.

Before getting on the plane, Ryan received the revised "Transformers" script that Michael Bay had specially sent over. r1152

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