Rebirth: Back To 1991 As the Richest Man

Chapter 1268 Young people must be aggressive and motivated

In this case, Yan Hecheng was reluctant to tell Chen Jianghai a single word more.

Chen Jianghai smiled slightly, but was not angry.

The children of wealthy families like Yan Hecheng, I am afraid that they have never been cheated like this since childhood.

It's normal to get angry this time.

Anyone who can help Yan Qiang, Chen Jianghai can do almost the same.

Next, it's up to Yan Qiang himself.

After answering the call, Chen Jianghai began to look at the documents on the table.

These documents were all approved by Song Tingting, and now Chen Jianghai has to take a look.

After so many days of observation, Song Tingting's performance can be described as remarkable.

Basically, Chen Jianghai didn't need to take action, and the company was operating normally during this period.

Chen Jianghai read the first few documents very quickly.

But when he saw the last document, Chen Jianghai frowned slightly.

This is a document about the dealer, and the main content is about the expenses of the dealer.

The reason why Chen Jianghai frowned is also very simple, that is, the dealer's fees are too high.

Costs in big cities and second-tier cities,

After Chen Jianghai read it, he felt that there was no problem.

On the contrary, these dealers in third- and fourth-tier cities have higher fees than those in big cities.

This seems very abnormal.

If there is no problem here, I am afraid that no one will believe it.

Chen Jianghai silently calculated that the agency fees in third- and fourth-tier cities would be 20-30% higher than those in big cities.

Putting down the document, Chen Jianghai thought for a moment, and then he understood.

The consumption level of third- and fourth-tier cities is not high.

In this case, there may be only one local agent in the same industry.

There is only one agent, which means that it becomes a market monopolized by the agent alone.

Companies that come here have no choice but to choose to cooperate with him.

In terms of price, it is naturally up to others to figure it out.

It is the emergence of this situation that will lead to higher agency fees in third- and fourth-tier cities than in big cities.

In terms of sales volume, the sales volume of these third- and fourth-tier cities in a year may not be comparable to the sales volume of big cities in a few months.

The more money you spend, the lower the effect.

Such a result must be unacceptable to any businessman.

After pondering for a moment, Chen Jianghai picked up his mobile phone and called Chen Xiaolong.

To solve this problem, the best way is to use Qiuhai's own sales channels.

The establishment of the marketing department is one of the most powerful ways for Chen Jianghai to deal with this kind of problem.

After several years of development, Qiuhai's directly-operated stores can be said to have spread all over the country, and have achieved a good reputation.

Consumers appreciate the sales and services of Qiuhai direct-sale stores. If they want to buy Qiuhai products, they are of course the first choice for direct-sale stores.

In the beginning, Qiuhai's direct-sale stores targeted those big cities.

Now after two years of precipitation, Qiuhai already has the needs and capabilities of the sinking market, so the key layout targets are third- and fourth-tier cities.

As long as these cities can have Qiuhai's directly-operated stores, Qiuhai can put aside these agents without hesitation and go into battle lightly.

And because of the existence of these directly-operated stores, Qiuhai products will definitely be greatly improved in the consumption experience and after-sales service in these third- and fourth-tier cities.

After the call from Chen Xiaolong's side got through, Chen Jianghai asked directly, "Xiaolong, how is the marketing department doing now?"

After hearing the question, Chen Xiaolong was slightly nervous.

In normal times, Chen Jianghai seldom called him.

It will not take the initiative to ask the marketing department about the situation.

Is there something wrong with the call now?

After a brief hesitation, Chen Xiaolong replied immediately: "Mr. Chen, 80% of the cities in China now have our Qiuhai direct-operated stores."

Hearing this figure, Chen Jianghai expressed great satisfaction.

If nothing else, at this rate, Qiuhai's directly-operated stores will be spread all over the country next year.

In fact, Chen Jianghai's decision was not approved by many people in Qiuhai at first.

In their opinion, the marketing department is a waste of money.

A series of expenses such as rent, decoration, employees, water and electricity, etc. to open a direct store is not a small sum in a year.

Even many times, Chen Jianghai asked to buy the facade directly instead of renting it.

What's more, Qiuhai is not opening one or two directly-operated stores, but is preparing to open directly-operated stores all over the country.

That cost is even more terrifying.

The most important thing is that the direct-operated stores at that time could not play a big role.

At that time, Qiuhai's reputation was not very loud, and even if there was a direct-operated store, there were still a few people who came to the store to buy things.

However, Qiuhai is in charge of Chen Jianghai alone, and his words are Jinkouyuyan.

Once it is decided, no one dares to object.

In particular, the head of the marketing department is Chen Xiaolong.

In the eyes of other high-level executives, Chen Jianghai may just want to give his relatives a fat nest position.

Since this is the case, it is even more difficult for anyone to raise objections.

However, after these years of development, the company's executives also realized that they had all wanted to go wrong before.

Chen Jianghai's vision was too far, and he made the layout in advance.

As far as Qiuhai's current sales are concerned, 40% are contributed by directly-operated stores.

In this way, Qiuhai's demand for suppliers will be greatly reduced.

In the small cities of the third and fourth tiers, Qiuhai's directly-operated stores have not yet developed here.

This situation has also led to the problem of high local agency fees.

I am afraid that these agents also have the idea that they can make a fortune.

Almost everyone can see the rapid development of Qiuhai.

Especially these agents are unusually sensitive.

They can see the superiority of Qiuhai directly-operated stores, and naturally realize that these directly-operated stores are likely to open on their sites.

In the face of the huge Qiuhai, they are naturally powerless to resist.

Instead, it is the right way to take advantage of the opportunity to make a fortune first.

Now what Chen Jianghai is thinking about is that if the agency fees in these places can be reduced, or even give up the agency altogether, the large amount of money saved every year can actually improve the treatment of the employees of the direct-sale stores.

"Mr. Chen, give me another half a year, and I guarantee that there will be a Qiuhai direct-sale store in third- and fourth-tier cities."

Chen Xiaolong said confidently.

Hearing that Chen Xiaolong was so confident, Chen Jianghai was still very satisfied.

Young people have to be aggressive and motivated.

Chen Jianghai seemed to have forgotten that he was actually only a few years older than Chen Xiaolong.

"Xiaolong, it's good to have confidence, but you must be steadfast in your work, and you can't make mistakes that shouldn't be made again."

Chen Jianghai reminded.

Chen Xiaolong responded quickly: "Mr. Chen, don't worry, there will never be another problem!"