My Return to Life

Chapter 236 Hands-off shopkeeper

Colorful night.

Fang Nian took a taxi back to the Nanlou Community, sat on the sofa in the living room and was dazed for a while.

For now, the Legendary page game is still the one that can be sold by "Fun Fun".

In October, which is not the hottest month with the largest number of gamers, the daily turnover still shows an upward trend, basically stabilizing at the 3 million area.

This allows "Fun Fun" to have more capital to make trial and error.

For example: Moyu page tour.

Thinking about the income of the current Moyu page game that does not match the data, Fang Nian suddenly said something to himself.

"With so much money spent, we won't be able to recruit people who aren't even considered cobblers."

Fang Nian does not intend to intervene in the operation of the Moyu page game.

Including Guan Qiuhe vaguely revealed tonight that he hoped that Fang Nian would help set the tone of the operation, but Fang Nian tactfully blocked him back.

On the one hand, it is unnecessary, and on the other hand, Fang Nian wants to see the mules and horses who are "fun"...

…………

Around 9 o'clock, Fang Nian received a QQ message from Lu Weiyu.

"How was your weekend?"

Fang Nian: "I sat in the library for two days."

Feed the fish: "Ah, you are still working so hard~"

Fang Nian: "Aren't you afraid that the gap will get bigger?"

Feed the fish: "Don't discourage me! I never thought about catching up with you."

Fang Nian: "Rest early, don't be too tired."

Feed the fish: "You too,"

"..."

Although Lu Weiyu specifically avoided meeting Fang Nian, she did not avoid contact, but reduced the frequency.

Control it to a degree that can be regarded as falling in love.

In fact, this is not another kind of beauty.

…………

On the next Monday, Fang Nian plunged into the study pile.

As time went by, Fang Nian's understanding of Fudan became more and more abundant.

In addition, Fang Nian became acquainted with a few girls in the same discussion group.

Probably the reason is that Su Zhi, who likes to talk, is there.

She belongs to the innocent person from the inside out.

I can't hide my thoughts.

The reason why she likes to talk to Fang Nian is because she admired Fang Nian's college entrance examination results at first, but now...

She is a Yangou. Although she hasn't coined the word yet, that's what it means.

"Fang Nian, did you drop out of class?"

As usual, there must be a class on Mondays where all the Philosophy Class One is attending. Seeing Fang Nian, Su Zhi turned around and asked.

They are discussing about dropping out of class.

Let's put it this way, it's all because I was too young when I first entered university, and felt that I was awesome and could handle any subject.

I tasted the bitter fruit in the middle of the semester, and there were many things I couldn't handle.

Hearing this, Fang Nian replied, "No."

Gao Jie on the side said, "Fang Nian's choice of courses is very reasonable. I heard that he is still taking finance courses. How could he be the same as you silly girl."

That's right...

Su Zhi is one of those people who, relying on her youth, feel that she is awesome.

I chose a lot of courses.

Su Zhi snorted: "I will definitely take fewer courses next semester."

Looking at these carefree college girls, Fang Nian thought of Lu Weiyu who forced him to mature.

In comparison, Lu Weiyu is not much older than Su Zhi and the others.

Fang Nian is the youngest in the philosophy class.

Just like Su Zhi, who looks cute and cute, it is said that her birthday is in January, and she is nineteen years old in the blink of an eye.

And Gao Jie, whose nineteenth birthday just passed the summer vacation.

And Lu Weiyu is not yet twenty years old.

After thinking about it, he sighed in his heart.

"So, I want to use you to describe my yearning."

"..."

…………

…………

October 28,

On Wednesday morning, Zhou Dongsheng and others discussed and approved the new operation plan of Moyu webgame.

In response to the continued sluggish situation after the game was launched.

Wen Ye attended on behalf of Fang Nian as usual, and recorded the minutes of key meetings.

Then Dian'er Dian'er ran to a small restaurant near Fudan, and found Fang Nian who was taking a break quietly.

Fang Nian made a gesture and said in a low voice: "Let's talk while walking, don't delay the boss's business."

Wen Ye snorted.

After leaving the small restaurant, Wen Ye and Fang Nian were walking on the way to Fudan, the autumn wind blew and the fallen leaves fell.

"Mr. Fang, the meeting mainly re-determined the operation and promotion plan, which is divided into several steps."

Wen Ye said slowly in a soft voice.

"The first step is to launch the pre-prepared advertisements according to the legendary page game model. According to the previous market research data, the stars invited this time are aimed at younger groups."

"The second step is to imitate the model of the legendary page game and fully roll out soft advertisements on all channels. This time, it uses the form of direct promotion, which is different from before."

"The third step is to use the traffic guidance of the Moyu end game to guide players."

"The fourth step is to launch the first round of questionnaires, comprehensively collect players' opinions, and simultaneously launch products to improve the experience."

"The fifth step is to carry out the recharge activity."

Speaking of this, Wen Ye paused: "This is a specific operation strategy. Mr. Zhou means that it is not suitable to launch excessive advertisements for the time being, and this will produce counterproductive results."

Fang Nian basically agrees with this operating strategy, pondered for a while, but still asked a lot: "How much is the operating expense budget this time, and do you have any expected revenue expectations?"

Wen Wen quickly replied: "The budget is 4 million, and the expected income is 12 million in total turnover in November."

"The main expenditure of the budget is on the third step;

According to the forecast and evaluation, the current number of registered users has exceeded 400,000. According to the best turnover, in the next month, the number of registered users will increase by 800,000 to achieve the goal. "

Fang Nian said nothing.

Counting the licensing fees, development fees, operating expenses, and advertising expenses before the game goes online, plus this budget, the current cost of "Greed for Fun" on the Moyu page game has reached 16 million.

Moreover, the contract method of game authorization is not like the legendary page game, which buys out the authorization service at one time, but the authorization fee + 12% turnover.

Also because the signing was an exclusive authorization, the authorization fee was higher than that of the more popular legend, which cost seven million.

This fee is not high. The game Moyu was only launched in 2006. If it weren't for the 12% turnover share, this contract would not be negotiated at all.

In other words, according to the current situation, the best result is that it is possible to turn losses into profits by the end of December.

But it also needs to take into account the normal operating investment in the two months of November and December...

Seeing that Fang Nian was silent, Wen Ye also fell silent.

After walking for a while, Fang Nian suddenly asked, "What was the rough statistics of daily water flow yesterday?"

Wen Ye opened the notebook in the bag, and then replied: "Rough statistics, the daily turnover of Moyu page game yesterday was 57,000."

"What about the legendary one?" Fang Nian asked again.

Wen Ye replied: "More than 3.19 million."

As Guan Qiuhe said, the turnover of the legendary page game has basically stabilized at more than 3 million per day.

The entire month of October is likely to be the brightest moment of the legendary page game, and the monthly turnover may exceed 120 million.

Although there are factors of major operating activities during the 11th long holiday, the overall performance in the following month is still very good.

However, it is clear that the predictions of the relevant departments of the company are basically consistent with Fang Nian's views.

The inevitable next step will be decline.

A better-understood example would be:

The total amount of people's passion is limited. At the beginning, the passion will be very high, then it will gradually decrease, and finally it will sink to the bottom.

A more detailed example is: For example, Fang Nian serialized a novel at the starting point. During the initial period of uploading, readers always have the highest reading enthusiasm. As time goes by, the enthusiasm fades, and finally the number of subscribers decreases until no one... …

Therefore, the top management of the company, including Guan Qiuhe, will devote more attention to the operation of the Moyu web game.

An old saying can explain all these thoughts: People who have no long-term worries must have near-term worries.

When he reached the south gate of Fudan, Fang Nian said, "Okay, you can go back to the company first, and tell me the good news after the promotion starts in the afternoon."

Wen Ye nodded and left.

She came here by car, the Phaeton allocated to Fang Nian by the company.

There is a saying that for a more efficient work situation, the cost of choosing public transportation is too high.

Of course, if Fang Nian can go directly to the company to work, it will save more time.

But obviously, whether it's because of lazy dogs or because of school, this is not realistic.

…………

Not long after Wen Ye left, Fang Nian received a call from Guan Qiuhe.

Guan Qiuhe said straight to the point: "Secret Wen should have told you already, do you have any ideas?"

"No idea, the promotion method and strategy are normal." Fang Nian replied.

Guan Qiuhe pondered for a while, and said strangely: "Why do I feel that you seem to have other ideas."

"I don't have any ideas about the current Legendary page game and Demon Realm page game." Fang Nian said calmly, "I'm thinking about strategy, but it's not specific yet."

After a pause, Fang Nian said again: "I'm going to say something extra, Mr. Guan, you should gradually change your perspective now, and focus on the long-term strategic direction of the company. For specific affairs, there is a COO and two vice presidents."

After the due diligence was over, the administrative vice president who was directly responsible to Guan Qiuhe had already taken office.

Today is the second day at work.

Guan Qiuhe was stunned for a moment, and then said slowly: "I need to think about it again, is it convenient for you to talk about what you are thinking about now?"

Fang Nian said simply: "It's nothing complicated, just what you said before, the game industry is a sunrise industry, whether it's Demon Realm or Legendary, it doesn't necessarily matter, and even web games may not be a good development direction. Especially now that the market seems to be rushing to web games.”

Guan Qiuhe's reaction was quick: "Do you want to say that if everyone in an industry is chasing after it, it will enter a competition mode."

Fang Nian raised his eyebrows, and said in a hoarse voice, "Sister He is amazing, yes yes yes, that's what it means."

Guan Qiuhe ignored this, pondered for a moment, and said, "I'm still a little ignorant, so I need to charge more."

Fang Nian quite agrees with this point of view.

As enterprises change from a small workshop model to a larger workshop and enter the formalization, entrepreneurs must continue to learn and adapt to the new situation.

…………

At two o'clock in the afternoon, the promotion of the Moyu web game was fully launched.

You can see similar brainwashing advertisements through many web pages.

At the same time, soft text advertisements spread out, which has a sense of great momentum in the online world.

Fang Nian, who had just finished a class, took out his mobile phone and got information through the webpage.

I saw some discussion posts.

The proportion of players participating is still there.

"I didn't expect that Demon Realm also released a web version. I don't know how the experience is."

"It's okay, but personally, it's not as smooth as the legendary page game."

"Recently, it seems that there are more web-based games. The new games are much more convenient to play, and there is no need to install them."

"..."

However, the popularity is far less than that of the similar promotion in the previous legendary page game.

Fang Nian took a rough look, the situation was very good, and said calmly.

"It seems that I am still very suitable to be the shopkeeper."

The extra time is naturally to experience every second of the gift of life.

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