My Animation Era

Chapter 452 Box Office Poison—Hou Bin (please subscribe)

The happy vacation is over.

After playing in Neon for a week, Gu Miao boarded the return flight with her employees who had gained a lot.

This week has been very fulfilling.

Under the arrangement of TBS and ANB TV stations, Gu Miao took people to visit a number of Neon local animation companies and gained valuable experience.

Especially in the field of 2D animation.

As we all know, Neon’s 2D animation is particularly strong. Although Wanbao is the number one animation company in China, there are still many gaps in this regard.

It is actually not a shame for Wanbao Animation to learn from each other's strengths. After all, as the old saying goes, if three people are together, there must be one teacher!

certainly……

During the visit to these neon local animation companies, everyone also discovered some common problems in the neon animation industry.

For example, the hidden danger of "unstable quality" brought about by the weekly broadcast system.

Neon animation is generally based on "weekly broadcast production". Under this broadcast system, the construction period has become extremely "fatal".

In order to meet the deadline, the quality of the works was seriously uneven.

Moreover, the production budget allocated to each episode is not fixed. It mainly depends on how much money the production committee is willing to allocate.

This creates a situation.

When the same TV animation was produced last week, the construction period was very generous and the production committee was very generous, approving a large amount of money.

So this episode was very well done!

When it came to the next week, due to various unforeseen construction deadlines, the production committee was unwilling to approve a large budget, resulting in a poorly done episode.

The quality of the work is extremely inconsistent.

To be fair, Gu Miao felt that this was not good. For the same animation, why are the production standards so different between the previous episode and the next episode?

I just can't complain.

In addition, Gu Miao also discovered a problem. That is the "average level" of neon animation that many people in China have overestimated.

domestic.

Regardless of whether it is a TV station or a video website, the neon animations broadcast are almost all top-notch masterpieces, with excellent visuals and rave reviews.

This directly leads to some people's narrow view that all neon animations are like this and are completely inferior to the standards of "national comics".

But in fact...

There are also many "hot chicken anime" in Neon, even too many to count. Most animations can actually be called "bad movies".

And these bad animations have completely become "abandoned" after being broadcast in Neon.

Since no one has introduced it to China, domestic audiences have never seen it and don’t know why Neon produces so many bad movies in a year?

It's like a blinding eye.

After returning to China, Gu Miao did not immediately invest in the production of the animation "Yu-Gi-Oh!: Duel Kingdom".

He first went to Lightning Studio.

The movie "Armageddon!" "Dragon Fighter X-Ray Envoy" was released for more than half a month, and the box office barely exceeded 18 million yuan.

This was a heavy blow to Hou Bin.

Thinking back to the beginning of the year, the box office of the movie "Pleasant Goat and Big Big Wolf: Snake Comes Around" exceeded 500 million. How exciting.

At that time he thought.

Even if the theatrical version I filmed is not as good as "Snake Comes Around", it will not earn 500 million at the box office. But no matter what, it should be easy to cut a box office of 100 million, right?

Based on this confidence, he rejected Mr. Gu's proposal and chose Touting to screen in theaters.

It turns out that he overestimated himself.

Let alone the unattainable 100 million box office. By the time the movie is released, it will be a blessing if the total box office can exceed 20 million.

"Okay, why are you sighing?"

Gu Miao comforted: "If it doesn't work once, then try it again! We Wanbao doesn't have much else, but we have a lot of IPs. We can make as many animated movies as we want."

"That's what I said, but..."

"Forget it, I don't think making movies is suitable for me. Fortunately, the investment for this theatrical version is not large. If it were on the level of "Quiba", I really don't know what to say."

Hou Bin sighed and once again realized the fact that he was a "box office poison".

From "Qui Ba" to this time's "Dragon Fighter X-Ray User" theatrical version, he has messed up two animated movies.

The box office performance of each film is worse than the previous one.

The first time was an accident, the second time is also an accident? Even though he said this, he didn't believe it himself.

How about making a Nima animated movie?

No more filming! roll!

Hou Bin, who finally realized that he was not the material, gave up on himself and said, "I'd better go for TV animation. This is more suitable for me."

"Haha! No problem."

Gu Miao smiled and asked, "Have you decided what project you want to do? If not, I have a few projects here. What do you think?"

After saying this, he took out a stack of paper files that he had prepared and handed them to Hou Bin.

"Pleasant Goat and Big Big Wolf: Wonderful Fantasy Pleasant Goat"!

"Happy Baby: Happy Superman"!

"The Little Master of China 2"!

"X"!

Hou Bin was surprised to see the four animation projects.

Although most of them are sequels, sequels do not mean that the production budget is low! If all four projects are confirmed, including original works such as "Yu-Gi-Oh!" that are currently in production.

Be good!

Is Wanbao Animation so rich now? Can you start so many projects at once?

Looking at the domestic animation industry, this wealthy posture is second only to Meihua Animation, which is backed by Penguin.

While sighing at the current scale and financial resources of Wanbao Animation, Hou Bin, who was flipping through the four plans, suddenly pointed at the "X" and asked.

"Mr. Gu, who is this X?"

"Code name..."

Gu Miao said awkwardly: "This is an original animation project. I haven't decided on a name yet, so I can only use the letter X instead."

Original?

When Hou Bin heard these two words, he immediately became interested. He ignored the first three sequels and opened the project called X directly.

Unfortunately, there is nothing inside.

Looking at the blank file, Hou Bin's mouth twitched and said: "Mr. Gu, what do you want me to see? There is no name, and there is no basic summary?"

"I just came back from Neon, so I didn't have time to write!"

Gu Miao touched her chin and asked, "What do you mean, you are very curious about this project?"

"A little……"

"Okay, come find me later. I'll have a nice chat with you."

Gu Miao raised her wrist, glanced at the time on her watch and said, "Due to lack of time, I can only briefly tell you that this is an animation of a special nature."

"Special nature? How special?"

"Let's put it this way..."

Gu Miao explained with a smile: "We will personify our country of China into a rabbit, and tell the whole process of this country's transformation from the perspective of an animal."

Well!

After hearing this, Hou Bin was speechless. It took a long time before he opened his mouth and said, "That's really... quite special!"

Personify a country?

What kind of weird idea is this?

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