My Animation Era

The animation "Three Sisters of the Nan Family" is produced and produced by Wanbao Animation (Neon) Branch, which is fully involved in the production and distribution, and is supervised by Seto.

About a month ago…

Affected by the TBS scandal, the animation "Three Sisters of the Southern Family" was pushed to the neighboring ANB TV station to be broadcast on Sunday.

The premiere ratings were mediocre.

It can even be said that among the commercial animations of the same period, the performance of "Three Sisters of the Nan Family" is not outstanding at all, and can only be described as "mediocre".

After logging into the Wanbao Video website and turning on online on-demand, the results were also average.

At first glance!

The results of this animation were completely inconsistent with production expectations. You must know that the previous animation work of Wanbao (Neon) Division was "Sailor Moon" which shocked the industry and became popular all over the world.

The same animation company launched both front and back, but the disparity in results is so exaggerated that it is difficult not to make people wonder whether "The Three Sisters of the Southern Family" failed?

But just a month later, a new turning point appeared!

As the plot gets better, characters such as Haruka, Natsuna, Chiaki, Touma and Fujioka Hosaka appear one after another, and after showing their unique "charm", everything becomes different.

As an old show launched in January this year, it obviously did not gain much fame during the animation period in January, and the popularity and discussion were not very high.

But just when the new series was about to air in February, and the broadcast career of "Three Sisters of the Nan Family" was about to be finalized, and no one cared about it at all, this animation became "popular".

An unsuspecting passerby: "Nani?!"

This is amazing!

As a new show in January, there is not much popularity or discussion in January. However, after four episodes were serialized and January was coming to an end, the popularity and discussion increased immediately.

It even crushed many of the upcoming "February new shows", leaving people scratching their heads.

Forget about passers-by.

Even many people in the industry, including Wanbao's own family, cannot understand the strange ratings trend of "The Three Sisters of the Southern Family".

Why is this so fat?

Looking at the audience discussions that filled the screen with "God's Predestined", "Qianqiu Kawaii", and "Spring Fragrance Exuding the Glory of Motherhood", how is it possible to say that everyone is not confused?

At first, everyone thought it was a navy.

After all, these days, it is commonplace for animation manufacturers to purchase trolls to market their own "off-the-street" works in an attempt to turn losses into profits.

But when they got to know more about it, they discovered that the animation's favorable reviews were not just fake, and the viewers were all real viewers.

So here comes the question...

Is "The Three Sisters of the Nan Family", which has been labeled as a "masterpiece", really that good-looking? If it's so beautiful, why is it tepid in front?

With curiosity.

Many people went to watch the latest episode of "The Three Sisters of the Nan Family" and found that it was no different from what they imagined.

This doesn’t look very good either!

"You have to start watching from the first episode and stick to the latest episode. Then you will know how good this animation is."

"Alright alright."

Many people feel that for such a boring and bland animation, what difference will it make if they watch more episodes or less episodes?

But they took the advice.

From the first episode to the last episode.

After watching it all the way, the lively and interesting characters, the plain but full of surprises in the plot, all deeply fascinated these latecomers.

With the help of this audience, the animation "Three Sisters of the Nan Family" finally broke through the clouds and saw the light, and ushered in its take-off.

…

Although Gu Miao did not witness what happened in Neon with her own eyes, she had a general understanding of the situation through Seto's description.

all in all.

To sum up the broadcast situation of "Three Sisters of the Nan Family" in one sentence, that is: it is inconspicuous at first glance, but becomes more and more interesting the more you taste it!

When you first start watching it, or watch an episode in the middle, you may feel that the plot is too bland, and some people may fall asleep while watching it.

But when the audience calms down and watches this animation carefully, they can appreciate the flavor contained in the animation of "The Three Sisters of the Nan Family".

What is the taste?

simple is the best!

Precisely because he understood the broadcast situation at Neon, Gu Miao didn't care at all about the fact that "Three Sisters of the Nan Family" premiered on New Year's Eve after it was introduced to China.

Premiere?

Just save up your anger energy bar!

Go back and replay the second or third round, and the energy bar is full of anger. That is a good time for "The Three Sisters of the Nan Family" to kill everyone.

Instead of worrying about this, it is better to worry about "The Moon Is So Beautiful" which will be broadcast after the Lantern Festival and on the eve of Valentine's Day.

Valentine's Day is a great day!

At the beginning, Gu Miao was not sure about the premiere date of "The Moon Is So Beautiful" and could only roughly circle around "Lantern Festival".

Until he asked the master.

The master named Ma Kui took out an almanac from the drawer, pinched his fingers and said: "According to Pindao, the 23rd day of the first lunar month is an auspicious day, and it is a good time for the animation to premiere!"

"oh!"

Gu Miao became interested and said, "Master, do you have anything to say about this day?"

"There's no explanation."

"It happens to be Valentine's Day for foreigners. Isn't this a love-themed animation? Love animation matches Valentine's Day. Isn't it a match made in heaven?"

Ma Kui clicked his tongue and said, "I've already thought about the promotional slogan, so I just called it: The moonlight on Valentine's Day is so beautiful. Did you see it?"

boom!

As soon as he finished speaking, he was beaten.

Although Gu Miao disdains Ma Kui, a master who combines Chinese and Western elements and is half-foreign but not earthy, he is right about one thing, that is, "Valentine's Day" is indeed very suitable for the animation "The Moon Is Beautiful".

certainly!

There is no need to stick to the premiere on Valentine's Day, you can move it forward a few days appropriately.

As long as you guarantee that on Valentine's Day, the animation plot will be broadcast to the "kissing under the moon" scene, OK! Don’t worry about the popularity and discussion.

By the way.

Mr. Tan was very helpful. After confirming that most of the animation processes had been completed and post-production started, he launched a vigorous publicity and promotion.

The Internet Age, also known as the Information Age!

In this day and age, if there is enough "boost", a photo of you spitting at the door can be spread all over the Internet overnight and be talked about by countless people.

It didn’t even take one night!

It takes time for public opinion to ferment, but there is no need to wait for marketing and promotion. As long as you control the information "browsing" channels of most netizens, they will see what you want them to see.

So...

Thanks to Mr. Tan's efforts, news about the animation "The Moon Is So Beautiful" instantly spread throughout the Chinese Internet. Regardless of whether you are interested or not, this news will be pushed to you anyway.

Hot search list?

It is simply childish. Internet giants are determined to promote an animation, and their efforts are not as simple as a hot search list.

When browsing a bad website, the browser pops up [This website is risky, do you want to continue browsing?], and a promotional poster for "The Moon Is Beautiful" is posted next to it.

Are you surprised or surprised?

What is no blind spot, 360° all-round information bombing?

[The novel you are reading contains illegal content. Do you want to continue reading? 】