My Animation Era

The movie "Bear Raiders" was released and attracted a lot of media attention.

Although the box office performance and attendance rate were average three days before the premiere, these media bloggers still gave positive reviews.

This is not about collecting money.

Neither Wanbao nor Gu Miao would do anything like spending money to buy good reviews. After all, no matter how good the reputation you buy, it will only be like a mirror.

The favorable reviews are due to the film's excellent finishing quality and its simple yet complete, funny and touching plot design.

All audiences who have watched the film, regardless of gender or age, are full of praise.

There is good news and bad news.

The good news is that with the arrival of July, the summer vacation has officially begun. With its excellent word-of-mouth performance and sufficient film schedule guarantee, "The Bear Soldier" will definitely make the movie take off at the box office.

The bad news is that due to the downturn in the few days before the premiere, theaters are already studying and considering whether they can reduce the number of films for "Raiders of the Lost Ark"?

Cinemas are open for business.

Before its release, for Wanbao's sake, "The Bear Soldier" was given an excess film schedule.

But after the movie was released, the movie's attendance rate never increased, which also made the theaters a little worried. After all, with so many empty seats, it might as well be used to screen other new movies!

Gu Miao managed to calm down the restless theater representatives and temporarily retain the film schedule of "The Bear Soldier".

However, the theater chain also said.

The over-scheduled film schedule of "Raiders of the Lost Ark" will be maintained for a week at most. If the attendance rate is still so low in the next few days, the film schedule rate will have to be adjusted downwards.

"One week is enough!"

Du Hao said with a smile: "In fact, the movie's attendance has begun to increase significantly since yesterday."

The holiday season is coming!

The holiday time is not consistent in each province and city, but no matter what, you can definitely have a holiday in July.

As soon as the children are on vacation, the attendance rate of "Raiders of the Lost Ark" will inevitably take off, and the movie's box office trend will inevitably usher in a major turning point as the attendance rate increases.

Just a quick mention.

Even though the attendance rate of "Raiders of the Lost Ark" was not high a few days before its premiere, the performance was somewhat sluggish, but the film schedule is still there. No matter how sluggish the performance is, it cannot be compared to other films.

In just three days since its release, the cumulative box office of "Raiders of the Bear" has exceeded 150 million.

Although this box office is entirely due to over-scheduling of films, and the actual attendance rate is appalling, the average daily box office increase of 50 million is considered one of the top hits in the same period.

Du Hao was very satisfied with this.

After all, the box office in the past few days was purely for fun, and the children didn't even have a holiday. The 150 million box office is no different from free money.

Starting from the beginning of July, the box office of the movie "Raiders of the Lost Ark" really started to explode. If nothing else, the cumulative box office will be at least 1 billion.

…

After the movie was released, Gu Miao no longer paid attention to the follow-up of "The Bear Soldier".

Do not misunderstand!

It’s not that he doesn’t care about the film’s subsequent box office performance, or that he doesn’t pay attention to the first major movie of The Bear, but he has other things to be busy with.

For example, the replay of "Yangcun Guardian".

After a month-long update broadcast, the animation "Yangcun Guardian" finally ushered in its final ending.

Precisely.

In fact, in less than a month, as early as 10 days ago, the last episode of the animation "Yangcun Guardian" had been released and updated on the Wanbao Video website.

However, the characteristic of online animation is that as long as the website is updated, whether it is 12 noon or 3 or 4 in the morning, the audience can watch it at any time as long as they want to watch it, without being restricted by time and region.

This also leads to...

Even though the ending of "Guardians of Yangcun" was updated very early, there is still a large number of viewers who waited four or five days to see it.

Ten days is a critical time.

In these ten days, the viewers who should watch it have basically seen the ending, and those who haven't watched it may be because they are too busy or simply forgot.

Excluding those viewers who have not watched the animation until now, it can be said that "Guardian of Yangcun" has ended its premiere on the online platform and can be considered for replay.

Naturally, there is no need to replay the video on the online platform. After all, the video is placed online, and viewers who want to watch it a second time can click in and watch it at any time.

Gu Miao's so-called replay mainly targets TV platforms.

"The speed of domestic network development is already very rapid and ranks among the top in the world."

Gu Miao pondered: "But we must also note that in remote rural areas or mountainous areas, there are still many children who do not have the conditions to explore the online world, and television is still the only way for them to come into contact with animation."

"That's right!"

Everyone nodded in unison.

Mr. Gu's words hit the key point, and also revealed the main reason why "Guardian of Yangcun" should be rebroadcast on the TV platform.

Coverage!

The network platform has a wide coverage. After all, there are so many Internet users across the country. Whether it is a computer or a smartphone, the penetration rate has reached an astonishing level.

But can the online platform really cover every corner of the motherland, including children in remote mountainous areas?

I'm afraid this can't be done.

In order for those children to see the animation "Guardians of Yangcun", it is imperative to rebroadcast it on TV platforms.

This matter has been discussed.

CCTV Children's Channel, as the children's cartoon channel with the highest coverage in the country and the widest audience, will be the best choice to rebroadcast "Yangcun Guardian".

Other children's channels?

Although their bids are high and they are more sincere, their coverage is not as good as CCTV Children's Broadcast!

Take the famous Shonan Children's Channel as an example. As one of the best children's cartoon channels in the country, with the backing of the big tree of Shonan Satellite TV, it stands to reason that its coverage is wide enough.

But the problem is...

In some relatively remote mountainous areas or rural areas, satellite TV pots just cannot receive the signal of the Shonan Children's Channel.

What to do?

Satellite TV pots have not been banned yet, and most viewers in rural areas watch TV through these small pots.

The shortcomings of this kind of satellite dish are well known. Some channels cannot be received, especially TV channels with strong regional characteristics. You cannot watch them if you are separated by several provinces.

On the other hand, CCTV, especially its flagship channels such as CCTV 1, Children's Channel and News Channel, not only cover the whole country, but you may still be able to receive signals even if you go abroad.

That coverage rate is outrageous...

It was precisely based on this consideration that Gu Miao chose CCTV Children's instead of Red Crane Cartoon or Xiangnan Children's, which were more sincere and offered higher prices.

After all, it doesn’t matter if you have less money, the key is that the animation should be seen by more viewers!

…

In addition to summer vacation in July, there is another major event that interests children very much.

Wanbao Cup National Competition!

As a derivative event of the animation "Prince of Tennis", the Wanbao Cup National Middle School Tennis Competition has been held twice so far, and the third one was held in July this year.

In the three competitions, countless young tennis talents emerged.

The event, which was originally unknown and received little attention, has become more and more popular and has become a nationally recognized tennis event.

Not just nationwide...

It is said that many tennis enthusiasts abroad also like to watch the Wanbao Cup Tennis Tournament, and some professional players even traveled thousands of miles to watch the match.

The rising popularity of the event has also attracted many sponsors to this event.

Lao Zhang told Gu Miao that few companies were willing to sponsor the first two national competitions, and they basically relied on Wanbao Group for support.

But starting from this year, more and more sports brands have paid attention to the "Wanbao Cup Tennis Competition" and actively sponsored the event and funded certain school teams.

Take the famous sneaker brands Nike and Akdas as examples. These two top sports brands in the world have expressed their intention to sponsor the Wanbao Cup national competition.

It’s just that they require that once they accept sponsorship, players must wear their brand’s jerseys and sneakers, and other brands are not allowed.

This rule makes Gu Miao feel bad. After all, the players are all students. They can wear whatever they like. Can you control it?

As a result, Wanbao rejected the sponsorship from these two big brands.

However, the other party is not discouraged. Since the official tournament does not accept sponsorship, then sponsor the team below! Naidi sponsors Jingcheng Foreign Languages ​​Middle School, and Akdas sponsors Qiushi Middle School, last year’s national runner-up...

Not only are sponsors coming in droves, but the broadcast rights for the national competition, which was previously uninterested and could only be broadcast live on the Wanbao Video website, were also sold this year.

Didn't you expect that?

CCTV 5 was very interested in broadcasting the event, so they negotiated with Wanbao and won the broadcasting rights at a price of half sale and half free.

Only for national competition!

They are not very interested in the East China competition, provincial and municipal competitions, and the so-called regional qualifiers before the national competition.

Television broadcasts are only available at the national competition stage. The previous games, in CCTV’s terms, are not worth broadcasting. Watching online videos is enough.

"What about the World Championship?"

"World Championship?"

"That's right! We at Wanbao are actively communicating with overseas tennis associations and plan to hold a world-class tennis competition for middle school students."

This was not Gu Miao's whim.

In fact, he had never thought about holding a world championship at all, let alone the so-called active communication.

Mainly some overseas high schools, seeing the popularity of the Wanbao Cup, wanted to participate. But the Wanbao Cup is a domestic competition, how can foreign schools be allowed to participate?

So Lao Zhang suggested that we simply replicate the Wanbao Cup competition model to several interested foreign countries. Then the champions and runners-up of each country's national competition can participate in the final world competition.

This is the so-called World Championship.

The nature is similar to the U17 World Cup in "Prince of Tennis", but the U17 World Cup is a confrontation between national teams, while the Wanbao Cup World Cup is still mainly a confrontation between "schools".

Moreover, the contestants are also limited to junior high school students. High school students cannot participate. If you want to participate, you must also participate in the World Youth Championship.

"What a great idea!"

"The World Championships can also be broadcast on television, but when do you plan to hold the World Championships?"

"next year!"

Gu Miao shook her head and said: "The World Championship will definitely not be held this year. It is estimated that it will not be officially held until next year."

"Then let's talk next year."

CCTV was very interested in Gu Miao's so-called World Championship, especially the accompanying CCTV news reporter, who was keenly aware that this could be a great news material.

No matter who loses or wins, a competition like this involving cross-border confrontation will definitely attract the attention of the whole people, and the popularity will be many times higher than that of a national competition.

Really big news!

After seeing off the visiting guests and finalizing the television broadcast arrangements, this year's national competition officially started at Jiangchuan Feiyang Stadium.

In this year's national competition, there are no dark horses from previous years. The schools that advance to the top 16 are basically strong schools that have achieved results in the previous two years.

It is worth mentioning that as last year's national champion and this year's defending champion, Jiangchuan No. 1 Middle School's performance in the knockout stage was really eye-catching.

You don’t really want to defend your title, do you?

Jiangchuan No. 1 Middle School, led by Shen Chao, performed extremely well despite replacing most of its main players.

Many professionals have asserted that if other schools did not hide their strength, Jiangchuan No. 1 Middle School would definitely defend the title this year.

"so boring!"

Ma Kui, who accompanied Mr. Gu to watch the game, yawned and said: "6:0 in every game, this strength is too crushing."

"really……"

Gu Miao nodded.

His expression was a little embarrassed, as if he didn't expect that the strength gap among this year's participating teams would be so exaggerated.

In the national competition in the past two years, dark horses appeared frequently, and the confrontations between various schools were back-and-forth. There were rarely one-sided situations, and they were basically played in five games.

But something is different this year.

The disparity in strength between the teams is too great. There have been four consecutive 3-0 shutouts in the knockout rounds.

This kind of game is really boring and boring to watch. After all, are everyone here to watch the crushing game? Can there be some shocking drama?

It is impossible to be upset.

The gap in hard power is so big, and the new members of Jiangchuan No. 1 Middle School are making rapid progress under the guidance of classmate Shen Chao. It is difficult for any team to stop them from winning the championship.

Just when Gu Miao thought that this year's national competition would be the most boring one, a middle school from North America applied for an exchange friendly match with the national champion, which piqued Gu Miao's interest.

"Friendly match?"

"They say it's a friendly match, but they're actually just here to cause trouble."

Lao Zhang said with a smile: "The people on the other side are not kind. Do you need me to reject them?"

"No, promise them!"

Gu Miao said thoughtfully: "They want to come here to cause trouble and suppress our national championship, but I don't think Jiangchuan No. 1 Middle School will lose."

If it were two years ago, the outcome of an exchange match like this might be hard to say.

After all, at that time, the domestic tennis environment was very poor, and there were not many talented young people emerging. It was normal to be unable to beat others.

But it's different now. The current domestic tennis environment has become very good, and the strength of the national champion cannot be underestimated. There are also bug players like Shen Chao sitting there, so you may not lose in the exchange match.

Gu Miao has great confidence in Shen Chao.

He felt that he would not necessarily lose in this exchange match. Since there was a possibility of winning, why not agree?

If we win, won’t the Wanbao Cup Tennis Competition be an opportunity to be promoted to the whole world?