I’m Really a Superstar

Shortly after.

News spread inside CCTV. Many CCTV employees who were about to get off work or who had already taken the elevator downstairs heard a sudden rumor.

The naming rights to "The Voice" have been sold

Sold an astronomical figure of 100 million

After everyone heard this, their first reaction was disbelief, their second reaction was still disbelief, and their third reaction was... they definitely didn't believe it.

"I'm so stupid"

"Is "The Voice" going to go against the grain?"

"Can Zhang Ye's sign be worth 100 million? I wouldn't believe it even if I beat him to death."

"Yeah, Zhang Ye is awesome. I admit it, if you ask him to bring in a sponsor worth 40 million yuan, I can barely accept it. After all, such a big-name star must have a certain appeal, but 100 million yuan is worth it. ?Are you kidding us? Everyone with some common sense knows it’s impossible, right? For a singing talent show, in today’s market atmosphere, 30 million is the highest-end large-scale production and sponsorship fee. Your 100 million ?You think it’s just a blank piece of paper?”

“It must be fake”

"Yes, 80% of it is a rumor."

"Haha, how can it be so high?"

"Do you really believe it? It's definitely a lie. I don't know who spread the rumor. This is too much. In the history of CCTV, there has never been a variety show with a naming fee of more than 80 million. Well, you don’t have more than 80 million, let alone your 100 million sponsorship fee.”

"It's not just CCTV. It seems that the entire domestic TV station has never heard of a naming fee of over 100 million, right? If the naming fee is over 100 million, plus other special advertising fees, then you have to go for 150 million? Even if you think about it with your feet, you would know that it is not that high. This is already beyond the industry’s carrying capacity of 100 million sponsorships. Do you think you are the Spring Festival Gala? The Spring Festival Gala does not sell naming rights."

The "Good Voice" column team over there.

Fu Sihong, who had not been in the office area all afternoon, was bombed back.

Also bombed were Jiang Yuan and several small managers from CCTV and people from relevant departments, who all came together to kill the "Good Voice" column team.

In the office area, Zhang Ye was talking.

He said: "Hurry up and make the contract. I will use it tonight."

A female editor said excitedly: "I understand Teacher Zhang."

Zhang Ye also said: "Let's find people from relevant departments to help me prepare four contracts for mentors and guests. Don't write down names and prices yet. I want an empty contract and follow the normal standards.

"

A male editor said: "I'll find someone to do it right away."

At this time, a large group of people had already entered the office area.

"Xiao Zhang" Jiang Yuan came up and said, "What's going on with you?"

Zhang Ye smiled and said, "Mr. Jiang is here?"

Fu Sihong immediately said: "Did you get the sponsorship?"

Zhang Ye hummed, "Running down."

Jiang Yuandao: "It's good to sell it, but I heard that you sold the naming rights for 100 million? Who released the news? You? If it is to achieve publicity and hype purposes, you can release the news to the media and the public. What’s the use of putting this kind of fake news inside CCTV?”

Fu Sihong asked, "How much did you sell?"

Zhang Ye said happily: "It's just one hundred million."

Fu Sihong: "..."

Jiang Yuan stared, "Can you tell me how much it is?" He still didn't believe it.

Ha Qiqi said for Zhang Ye: "Mr. Jiang, it's really 100 million. Just now, the person in charge of the company responsible for negotiating the advertising naming rights of Naojin Group has called us to discuss the contract. Their advertising person said that today You can sign a contract in the evening, and the money will be sent in batches. They even said that some of the advertisements that Brain Gold has put on the market can also be hung up with our "The Voice" sign to warm up in advance. We don't charge additional advertisements for these. The expenses are all included in the scope of our cooperation.”

Zhang Zuo and other employees also looked excited. If it hadn't been for that phone call, they would probably be in a panic right now, and they would be as disbelieving as Jiang Yuan, Fu Sihong and others.

Brain gold?

The company Zhang Ye endorses?

The health care products group that became famous thanks to Zhang Ye's advertisement? ?

Jiang Yuan took a long breath, looked at Zhang Ye in disbelief and said, "Is one hundred million real? Isn't it a means of publicity and hype?"

Zhang Ye smiled and said: "Of course it's not a hype, it's a genuine 100 million."

Fu Sihong was shocked

Jiang Yuan also gave him a thumbs up, "Good, good, good."

Zhang Ye said: "I have endorsed Mr. Wu's company and have cooperated with him for a long time. The negotiation went relatively smoothly. Mr. Wu is also very considerate."

Isn't this a matter of saving face?

This is too honorable

Your name, Zhang Ye, is worth 100 million?

Jiang Yuan and others simply couldn't imagine it. The way they looked at Zhang Ye had already changed. Some people do TV shows, and the audience applauds them, and the professionals applaud them. But in the end, the programs don't make any money at all, and the applause is just It's just good reviews, no one pays for it, and the naming fee is usually only 10 to 20 million. But for some people, the audience doesn't give good reviews, and the industry insiders are not optimistic about them, but they just stop there and show their names. , can attract countless investments, and the program has already made a lot of money before it even starts broadcasting - Zhang Ye obviously belongs to the latter group.

Jiang Yuan and many leaders of CCTV have been tormented by Zhang Ye for two days and have not received a single piece of good news. Today, at this moment, they finally received a piece of great news, which finally made them trust Zhang Ye again. Ye, and once again realized the value of Zhang Ye's signature, so what if the audience doesn't applaud? So what if the industry is not optimistic about it? With the naming fee of 100 million, their show has already been paid for.

Zhang Ye said at the right time: "Mr. Jiang, you promised us before that we can freely use whatever money we bring in from the naming fee."

Jiang Yuan looked at him seriously, "You want to invest 100 million to produce a program?"

Zhang Ye nodded, "Yes, plus the 20 million given by the station, the total is 120 million. I will use it as production fee to make the program a talent show that has never been done before or since."

After everyone heard this, they all felt a little chilled.

Especially Fu Sihong, he was trembling when he heard this number.

120 million production fee? This is a TV show. Did you spend so much money? Even if it is a TV series, even if it is the most expensive movie, an investment of 120 million is still a big production, and it is also the standard for a Lunar New Year blockbuster. It may still be 3. You can use the funds of a 3-block movie to make one. TV show, how extravagant it is, how expensive it is, how wasteful it is, can you get your money back?

Jiang Yuan was actually a little hesitant. If they could get such an astronomical sum of money from CCTV, their performance this year would definitely skyrocket. But when he thought that he had indeed said those words, he would not be able to take them back. Moreover, he also knew Zhang Ye's temper. He was not an easy person to get along with and was quite stubborn. If he didn't agree to his agreement, Jiang Yuan was really afraid that Zhang Ye would give up his choice. In that case, the 100 million naming fee would definitely be in vain. , Without Zhang Ye's signature, there would never be any money invested in Brain Gold.

So after gritting his teeth for a moment, Jiang Yuan still said: "Okay, I'll give it all to you."

Zhang Ye also smiled, "Okay."

Jiang Yuan encouraged everyone in the column group: "There were rumors this afternoon that the station was going to disband the "The Voice" column group. I just heard the news. It is completely nonsense. I have asked people to find out who it is. You are spreading rumors. You can relax and follow Lao Fu and Xiao Zhang to make this show a success. The station fully supports you."

Zhang Ye immediately stepped forward and said, "Mr. Jiang, please send me some more people. With an investment of more than 100 million, the more than 20 of us will definitely not be enough."

Jiang Yuan was speechless. He just wanted to appease the soldiers and be polite. Why do he still need more people? "How many do you want?"

"We at CCTV have our own music team. I don't ask for more. I just need to borrow seven or eight people. This saves us the trouble of hiring a band. The outside bands still don't have the confidence to have their own people." Zhang Ye said loudly, fearing that Jiang Yuan refused and said, "If that doesn't work, can the station allocate another 18 million to us? The 20 million you gave us before is really not much. If you give us more, I can still put the program on It works better.”

Damn it

Do you want more money?

One hundred and twenty million already isn’t enough for you to build?

Jiang Yuan was startled and immediately said, "I'll raise all the money for the band, so don't think about it."

Zhang Ye said regretfully: "That's okay."

Jiang Yuan didn't dare to say anything more and quickly took the people away. He was afraid that Zhang Ye would have to skin him again if he stayed any longer.

However, as soon as Jiang Yuan and the others left, these people also brought the news out. The internal CCTV employees who had just laughed at the rumor of a 100 million naming rights for "The Voice" heard the exact news the next moment - the naming rights for "The Voice" I really signed a deal with a sky-high price of 100 million yuan

stunned

Shock

everywhere

Everyone on CCTV was dumbfounded

"Oh my god"

"It turns out it's not a rumor."

“It’s really, really, 100 million.”

"How did Zhang Ye do it?"

"This show has not been produced yet, and there is no guest lineup yet. Does anyone really dare to invest 100 million in it? This is three or four times the naming fee of other talent shows, right?"

"These people are crazy."

“Too outrageous”

"This naming fee has blinded me."

"Teacher Chen Ye's newly increased so-called 'sky-high price' naming fee is actually less than one-half of Zhang Ye's new show naming fee? This is too much of a difference, isn't it? This is not a small difference. TV The difference in the naming fee of the program by ten million means it is one level lower. Is Chen Ye’s program six or seven levels lower than Zhang Ye’s?”

That night.

The news leaked

Perhaps due to the deliberate publicity of Zhang Ye's team, the news that Naojin Group signed an exclusive naming fee of 100 million with CCTV's "The Voice of the Republic" suddenly broke out.

The media was stunned

TV colleagues were shocked

Industry insiders were shocked

The people were also shocked

One hundred million

Is Zhang Ye's name really worth so much money?