I’m Really a Superstar

Chapter 639 [The sky-high price of

ah?

Getting started?

0 ratings are just the beginning?

Wu Mo said in shock: "How can a singing talent show have such high ratings? There hasn't been one in the past two years, right?"

Zhang Ye shrugged and said: "The key is, it may be that high, and you should know that the advertising effect and discussion effect produced by a program with a ratings of 0 or above is obviously not that of a few 00 ratings. Variety shows can be calculated by adding them together, but they will be much higher. So to calculate this, based on the singing talent show with three 00 ratings, the total naming fees of the three programs add up to 50 million. So, doubling the naming fee on top of this is not much at all, right?"

Wu Mo nodded, "Basically, it's not much, but..."

Zhang Ye didn't wait for him to say it, and added: "The problem now is that after all, the program has not been launched, and the ratings results and market response are not conclusive. Even if I say something that is shocking, it is just my opinion, and others will think that I am It’s bragging, thinking it’s me touting my own program, but they don’t believe it, so it’s useless no matter how much I tell them, they still don’t like it.”

This is also the embarrassing situation that Zhang Ye and "The Voice" are in now. Others don't believe it and they don't buy it. What can he do? We have to sell the naming rights and wait until after the broadcast, right? But without the money from the naming fee, how can he make a show? There is no talk of broadcasting at all. This has become a deadlock and is tied here.

Wu Mo fell silent.

Zhang Ye smiled and said: "But Mr. Wu, you should know what kind of person I am. When it comes to work, I never talk big. If I say it can achieve this rating, it will definitely achieve it, and it will only be higher." It will be low. We have not known each other for a day or two, nor have we worked together for a day or two. You must know better than anyone else whether I am talking about it or not."

Wu Mo said: "It's not just a matter of cooperation. Everyone outside says that I have the vision and luck to meet Zhang Ye and have the courage to use such a brainwashing advertisement. But it's just me and some people inside the company." People know that I really don’t have the courage, nor do I have the vision. If you hadn’t patted your chest and promised that this advertisement could bring my company back to life, if you hadn’t repeatedly persuaded me earnestly, forced me, and even offered you the consequences if you failed. Don’t use endorsement fees to make me trust you. That’s how I am now, and that’s how brilliant Brain Gold is now. So at the last company meeting, several people proposed changing the Brain Gold advertisement, because they felt that this The advertisements have been used for too long, and everyone is tired of them. They want to use new advertisements to increase sales. Then I directly replied to them: Zhang Ye said that Brain Gold’s advertisements can not be changed for ten years. In terms of advertising, I I just believe in Zhang Ye, I don’t believe in anyone else,"

Zhang Ye smiled and said, "Thank you."

Wu Mo looked at him and said, "Can I trust you this time?"

Zhang Ye explained: "You can rest assured that the core of this program is the sound, allowing singers to return to the purest music environment..."

Wu Mo said: "You don't need to talk about technical matters, just give me a sentence.

"

Zhang Ye pondered for a moment and said firmly: "You can completely trust me in this matter. I will not cheat you, and I can't cheat anyone." That is, if Wu Zeqing's nephew is cheated, he will My girlfriend has to come to settle accounts with me first, "By the way, let me tell you something. We are friends, and we have something to talk about openly. The reason why I said the naming fee is 100 million is because our column team urgently needs this money." When it comes to money to produce programs, CCTV is very strict and conservative and won't approve money, so I can only find a way on my own. In fact, if there is no shortage of money, I don't have any objection to you paying 50 million for the naming fee. , of course I have to say, if you buy it, you will definitely not spend the 100 million in vain. With more money, the program production will be more sophisticated, the ratings will be higher, and the effect of your advertising will naturally be better, and this year's championship Your status as the king of fame and money will definitely come to your home, and it will also bring advertising benefits to your group company."

After Wu Mo listened, he smiled and said: "Okay, I will listen to you about advertising. You are not only the spokesperson of our Brain Gold Advertising, but also our company's advertising planner and consultant. When will the contract be signed for one hundred million or one hundred million?" ? Just be prepared, I can do it anytime."

Zhang Ye felt a little embarrassed when he saw him so happy, "Why don't you think about it again?"

Wu Mo waved his hand and said: "Don't think about it. In fact, the company's money is all earned from your advertising. If you think about it this way, I don't feel bad about it no matter how much you invest."

Zhang Ye said with a smile: "After a month, not only will you not feel distressed, but your mouth will hurt."

Wu Mo said blankly: "Why does your mouth hurt?"

Zhang Ye replied: "...happy."

"Haha" Wu Mo laughed, "Let me tell you, I'm looking forward to it now. To be honest, in the past few months when the sales of brain gold have soared, you can really make money with your eyes closed. You don't have to worry at all, but now Half a year has passed. According to market statistics, although sales are good, they are gradually weakening. They are no longer as fast as before. They can only sustain themselves during the holidays, so the company has been looking for a new one. As an opportunity, I was thinking about increasing advertising efforts, which is why I discussed changing the brain gold advertising at the last meeting, but I vetoed it later. Now, I bought the naming rights of your program, although the price makes me tremble. But I don’t know why. After being shocked, I still feel quite at ease. Your Brother Zhang’s program must be unmissable. After the program is broadcast, with the enthusiasm of "The Voice", our brains can also be golden. No matter how popular it becomes, I also have the confidence."

Zhang Ye stretched out his hand and said, "Thank you for your trust. Have you enjoyed the cooperation?"

"It's a pleasure to cooperate." Wu Mo also pretended to shake his hand.

As Zhang Ye's fame continues to increase, the number of people who question him is increasing, because more and more people know him. This is an increase in the base number, but similarly, the number of people who recognize him is also increasing, and the rate of increase is the same as that of Zhang Ye. Much faster than the doubters

For example, in this scene, Wu Mo even heard the name of "The Voice of the Republic" today. He didn't even know how the show was competed. He didn't even ask what stage the show was in. He just relied on it. With Zhang Ye's name and Zhang Ye's gold-lettered signboard all the time, Wu Mo dared to decide on the sky-high naming fee of 100 million with a wave of his hand. This shows how famous Zhang Ye's signboard is.

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