I’m Really a Superstar

Next to the primary school.

There is a small cafe on South Xinhua Street. It is closed at this time and only opens in the morning. Several cafe staff are checking accounts inside, but the door is open.

Jiang Yuan opened the door and asked, "Is it open?"

A waitress said: "Sorry, the door is not open yet."

Zhang Ye then walked in, "Let's borrow a place to sit and talk about something."

"That's not possible either, we..." The waitress hadn't finished speaking yet.

The boss at the back recognized him at a glance, "Hey, isn't this Zhang Ye? Why are you here? It's open for business. Please bring your friends and invite them in."

"Okay, thank you very much, boss." Zhang Ye smiled.

The boss smiled broadly and said, "Thank you for what you are doing. You came to our shop. We are very prosperous. Can you take a photo with us later? I will hang it on the wall of the shop so that I can brag to others - awesome." .”

Zhang Ye said happily: "Okay, no problem."

Coffee came quickly.

The boss said: "I won't disturb you two anymore."

As soon as the people left, Zhang Ye and Jiang Yuan sat in the corner, very quiet.

Jiang Yuan smiled and took a sip of coffee, "Well, it tastes good. If you hadn't been here, we wouldn't have been able to drink this coffee today." Then his voice changed, "How do you think? What I just said, you Are you interested?"

Zhang Ye did not answer directly, but asked, "Why did you invite me?"

Jiang Yuan also asked, "Why didn't I invite you?"

Zhang Ye said: "Your station invites me to join. Of course I am interested. Who doesn't know the name of CCTV? The big brother of domestic TV stations, regardless of audience coverage and qualifications and resume, is the first in the country and the best among TV stations. How come Aircraft is not interested? But a lot of things happened in the cross talk sketch competition before, and I had a bit of a quarrel with CCTV. I guess not many people have a good impression of me, right?"

That time, Zhang Ye turned the crosstalk competition hosted by CCTV ll and caused a lot of stir. People at CCTV should know it best. How come they can still invite him to join now? Zhang Ye was eager to find a job this time and wanted to find a good TV station to join, but he thought that countless satellite TV channels would find him. However, he just never thought that CCTV would find him, or would it be CCTV? He had never even thought about this idea once, because he had already determined in his heart that it was impossible.

Who would have thought that the world is unpredictable, and some things are just so unpredictable, but a big TV station that Zhang Ye never expected was the first one to throw an olive branch to him.

Hearing this, Jiang Yuan smiled and replied: "I have heard about CCTV ll's cross talk competition, but I don't know very well. CCTV 1 is CCTV 1, CCTV 1 is CCTV 1, it is not the same team. , even the offices are not in the same place, so we have no direct contact with them essentially, so what they think of you has nothing to do with our CCTV set. Second, the reason why we invited you is actually not There is no reason. You are popular and capable. Of course we want to poach you. It’s that simple. Of course, to be honest, your promotion to the second-tier rating this time and the "I Love to Remember Lyrics" column you sold to Beijing Satellite TV are also the same. The key factor in our decision to invite you to join us is that your ability in program planning gives us confidence."

Zhang Ye nodded noncommittally.

Jiang Yuan said to him: "I don't know if any other satellite TV channels have contacted you yet. If so, I think you should seriously consider CCTV. Everyone can see the current satellite TV channels. They are indeed doing an excellent job. Especially the variety show and entertainment columns, the ratings are very impressive. If you just look at the ratings of the programs, the top ones are all satellite channels. But this is just superficial data. You are also a person in the circle, so you should know, don’t tell me. In terms of the ratings of variety shows, if we just talk about the comprehensive influence and comprehensive strength of a TV station and a channel, our CCTV program is obviously the number one in the country, no doubt."

Zhang Ye would not question it, it was indeed the case.

CCTV has "Xinwen Lianbo", which has the most monopoly in the industry and has the highest ratings. The ratings cannot be calculated with figures of a few tenths of a percent. When they are high, they can be several percent or even more. The combined ratings of some satellite TV channels are not as high as that of "Xinwen Lianbo". Other satellite TV channels also carry the CCTV set's logo when they are required to broadcast "Xinwen Lianbo" every day. From a certain perspective, CCTV's set is used on all TV stations. The channel is like bhg, not to mention the "CCTV Spring Festival Gala" with abnormal ratings. It is an even more terrifying program, with ratings of several dozen percent. abnormal

Then, CCTV also has the most outstanding talk show in the industry with one of the highest ratings, the best team in the country, the best resources, and the largest TV signal coverage, like many remote mountainous areas, some Beijing Satellite TV and Hunan Satellite TV Channels like ah may not be able to receive signals, but as long as there is a TV signal involved, no matter how few channels there are, even if there is only one channel on the TV, the only channel will definitely be CCTV. This is an overwhelming policy. Its advantages and inclinations cannot be matched by other satellite TV channels in a lifetime.

CCTV has been on a decline in the past two years, and its appeal to viewers has gradually become smaller.

But Big Brother is still Big Brother, and no one will change this after a hundred years. Why? No reason, just because it's called CCTV One

Jiang Yuan said: "CCTV is the largest platform in the industry, and it is also your best choice. I don't need to tell you that you should know this. In recent years, our market share of variety shows at CCTV has indeed dropped a lot. It has always been tepid. We invited you here because we definitely want you to help us create a program to restore the lost ground of CCTV variety shows. You can sell a program to Beijing Satellite TV that you have not done much, and now it can reach a ratings of 000. , our entire team believes that if you are given a larger platform, your new program will only be better than "I Love to Remember Lyrics", a program with excellent reputation and ratings in the industry.

After listening to this, Zhang Ye said, "Let me ask one more question. What do you want from me? Am I only responsible for column planning?"

"Of course not." Jiang Yuan waved his hand, "We at CCTV have many excellent hosts, such as several Spring Festival Gala hosts, each of whom is top in the industry. Some are less popular than you, and some are more popular than you, but we CCTV's hosts are mostly for evening parties, news or talk shows. Their hosting styles are mostly formal and serious. Even if they are funny, they can't be as perfect. Their audience image has been fixed, and there are few. There are programs suitable for entertainment and variety shows, but you are different. You can do the serious historical program "Hundred Schools of Lectures" and the funny program "The Zhang Ye Talk Show". What we value is your comprehensive ability. You have no shortcomings, so not only do we want you to plan a new column, but you will also be the host or guest."

Zhang Ye was actually moved.

Nothing else. Just the name CCTV is too attractive.

Jiang Yuan continued: "Our CCTV program is about to be vacated at 9pm on Thursday night."

"Thursday?" Zhang Ye muttered.

Jiang Yuandao: "Maybe Thursday is not a prime time in the traditional sense, but the variety show period on Thursday night has a huge market and the audience base is there."

Zhang Ye actually understands that it is impossible for a cruiser in a TV station as big as CCTV to put all the treasure on a newcomer, so the time slots on Friday, Saturday and Sunday should not be given to him. The risk is too great. The Thursday night time slot is already pretty good. After all, this is not another small TV station, but CCTV. Even if CCTV’s set is a Thursday night time slot, it is better than Beijing Satellite TV’s Friday and Saturday prime time slots. A little higher, Zhang Ye was still satisfied with the result.

Jiang Yuan looked at him and said, "You should have seen our sincerity. If you have any ideas or requests, you can mention them and let's talk about it."

Zhang Ye hummed and said, "My requirements are actually two. First, if I join CCTV 1, I must be the chief director of this new column. I must be able to plan and operate all aspects of the program. Full discretion.”

Jiang Yuan thought about it and said, "Okay, but I want to send a director to control it, okay?"

"That's no problem." Zhang Ye then made a second request, "Second, if I create a program, the copyright must be in my hands, including the program name."

Jiang Yuan looked at him, "What do you want the copyright for? If the ratings of the column are good, the program production can get dividend bonuses. This can be added to the terms of the contract. How much do you want? Or it can be included with the salary."

Zhang Ye said: "I don't need to share bonuses, just like a program production company sells programs to TV stations. You can understand that I also want to operate in this way, but I use your people and your equipment to produce programs. Therefore, I provide this column for free and do not charge any copyright fees. How to operate it is the same as other programs, but the copyright of the column must be in my hands. If there is a second or third season, or If a foreign TV station buys the rights, I will decide whether to sell this column or not."

Jiang Yuan said speechlessly: "This is the first time I have heard of such requirements."

Zhang Ye smiled and said: "I have always been like this when doing programs. The copyright of the programs I plan and produce naturally belongs to me. This is the first priority. Other bonuses and wages are secondary, as long as the prices are similar. It doesn’t matter to me, since there are copyright requirements, I will naturally take a step back in terms of salary.”

Each of his programs is very precious. If one of them is used less, Zhang Ye cannot tolerate the fact that after he worked so hard to put out his world-class variety show, another TV station will kick him away when they have a plan. They have started to work on the first, second and third seasons. Without Zhang Ye, how can he agree to it? So naturally, we have to negotiate it clearly at the beginning. The previous "Zhang Ye Talk Show" was a similar contract. Therefore, after Zhang Ye left Weiwo Network TV, even if they wanted to find a new host to take over the "Zhang Ye Talk Show", it would be impossible, because the copyright does not belong to them, and this program can only be used by Zhang Ye, unless Weiwo TV spends money They need money to buy the copyright from Zhang Ye, or Zhang Ye kindly licenses it to them for free.

As for "Hundred Forums", that is an exception, because this program was proposed by the Beijing Literature and Art Channel before. Zhang Ye just modified it based on their framework, so copyright was not discussed and could not be discussed, so now the Beijing Literature and Art Channel The station still has the program "Hundreds of Forums", but it's just half-dead.

Jiang Yuandao: "If you think about it again, we at CCTV have never signed such a contract with a host. Without this precedent, it is impossible to give the copyright to others."

Zhang Ye said: "I am the program planner, chief director, and host. I planned and perfected this program. The copyright definitely belongs to me, and I cannot give it to others."

Jiang Yuan frowned and said: "But the people who produce the program are our employees, and CCTV's promotion and broadcasting are also a program cost..."

"So I provide the column for free and do not charge any production or planning fees." Zhang Ye said.

At this point, they had some differences. Jiang Yuan wanted to pay Zhang Ye a one-time planning fee and settle it, but Zhang Ye didn't want it. He only wanted the program copyright.

At the end, Jiang Yuan stood up and said: "Let's do this. I'll call the superiors. After all, there is no precedent. I can't make the decision by myself."

"Okay." Zhang Ye nodded.

Jiang Yuan walked out of the coffee shop.

Five minutes passed.

Ten minutes passed.

Finally, Jiang Yuan came back, sat down and took a sip of coffee before saying: "It says yes, but there is a prerequisite. The copyright can belong to you, but any benefits generated by this new program on CCTV, such as advertising fees, etc., will We have to take the full share, so we won’t give you a share. Since we have people, equipment, money, and publicity but can’t get the copyright of the column, we must have these compensations, including all the benefits generated by this copyright within the scope of CCTV .”

Zhang Ye thought for a moment, raised his head and said, "Okay."

Jiang Yuan also smiled, stood up and stretched out his hand, "Is that settled?"

"It's settled." Zhang Ye also stretched out his hand and held it.

Jiang Yuandao: "Welcome to join CCTV. We are waiting for you to show your talents."

same day.

CCTV quickly finalized the contract.

This contract can be said to be the most complex contract signed by CCTV and a host, and it is also rare in the industry. It not only includes the host's one-year employment contract, planning and production and other responsibilities, but also includes A series of items covering copyright and additional restrictions on copyright, etc.

It's not Zhang Ye's fault.

This is to put a villain first and then a gentleman.

After all, Zhang Ye has encountered too many bad things in the past, so it is best to put all the ugly things up front, so as not to make things unclear later.

After Zhang Ye repeatedly confirmed that there was no problem, he signed his name on several contracts.

——The moment the name dropped, it meant that Zhang Ye officially joined CCTV One