I, Hong Shixian, started by marrying Lin Pinru

Chapter 157: Sport Fitness Software, Keep?!! in Parallel Time and Space

Firecrackers sounded in unison, gongs and drums were noisy, and the first day of 2015 was already quietly coming.

During this period of the New Year.

Hong Shixian and Lin Pinru have always stayed in the Hong family.

I just went back to the Lin family on the day of the second year of junior high school.

The annual leave ended quietly.

In the eighth year of junior high school, most enterprises have already started to work one after another.

Hong Shirt Capital also started the new year’s work on this day.

Hong Shixian came to the company at seven o’clock in the morning.

The owner of the company where Hong Shixian worked in his previous life was a native of Guangfu, where the custom was that on the day the enterprise restarted, all employees and subordinates saluted the business owner, and the business owner sent red envelopes to employees and subordinates, containing 8 yuan, 18 yuan and other banknotes symbolizing auspicious fortune, so as to make everyone happy, lively, symbolizing the start of construction, a harmonious atmosphere, and prosperous business.

It is called the starting profit.

Hong Shixian also felt that this custom was quite good, so today he also prepared some starting profits as auspicious jackpots.

There are not many red envelopes, but there are also two hundred yuan.

Hong Shirt Capital had already made a lot of profits last year, but last year only a few executives had year-end bonuses.

After all, Hongshi Capital has not been half a year now.

Several major projects were also developed by Hong Shixian.

But since this year, the fame of Hong Shi Capital has been beaten, and there will definitely be many projects in the future, and Hong Shixian will also set up an award as a bonus to increase motivation.

After sending out the red envelopes.

Hong Shixian, Tang Jing, Li Na, and Zheng Qiudong entered the office.

Tang Jing is most happy to report the work: “At the end of last year, our company contacted a total of eight companies requesting financing, and the survey data showed that it was not worth investing. ”

Tang Jing talked eloquently, mainly for the reason why there are still too few data personnel.

And now the company’s resources are sufficient, it should not be idle, and it needs to find more projects with investment value.

Subsequently, several projects with investment value that Tang Jing had investigated by herself were issued to Hong Shixian.

Hong Shixian used the system to investigate.

These projects are all projects with a good rate of return, and he directly signed his name and handed it over to Tang Jing to deal with.

At this time, Hong Shixian looked at the last investment project.

Sport fitness software.

Investment amount: 5 million A round financing, 10 million US dollars B round financing, 32 million C round financing.

ROI: 1000%

Investment analysis: precise customer goals, excellent entrepreneurial team, will become a unicorn industry, financing is expected to reach 2 billion US dollars after listing, long-term investment development projects, recommended investment.

It turned out to be this.

Hong Shixian was also surprised when he saw this project.

This fitness software is similar to the previous life Keep.

In the previous life, the software Keep Hong Shixian himself also downloaded.

It has also been analyzed.

The reason why this app is so successful is because of its brand positioning: your mobile fitness trainer.

1. Tailor-made, according to different parts to provide different fitness training.

2, live-action video synchronous teaching, combined with the whole process of voice supervision, prompt precautions, do as if there is a coach around, do not need to back movements, count the number of groups, but also prompt rest time, with dynamic music, let you forget the difficulty in the exercise process.

3, the community to share fitness achievements: you can take photos to record every feeling and change in posture, share externally, whether it is friends or not, you can encourage each other, so that fitness is no longer a lonely insistence, and accumulating and improving popularity is one of the driving forces for your own sports.

4. Synchronize training data: After completing the training, you have a personal training record file to know what training you have completed, so that you can observe the contrast changes in the future.

Prior to Hong Shixian’s crossing, Keep had raised 8 rounds of funding and raised more than $600 million.

But it hadn’t gone public before he crossed, but in expert analysis, the valuation of the software directly exceeded three billion dollars.

Now according to the evaluation of the system.

This Sport fitness software similar to Keep is also a project that can become a unicorn company.

It’s just that the investment period is relatively long.

According to the above analysis, this software can only be made by a student of Xiangcheng University and has not yet been promoted.

Now it’s just tested on some of his classmates.

The investment required was five million, and the student’s initial plan was for the university student population.

And then in the market launch.

Hong Shixian directly signed the bid evaluation at the end of this project.

Within Hongshi Capital.

All projects will have an evaluation from F to S.

Generally, projects that exceed grade B are already very good projects.

Projects above A can already become the company’s key projects, let alone the S-class above.

S grade only Hong Shixian can evaluate the bid.

It means that if this project can reach the level, the company will develop this project as the main project.

On this Sport fitness software, Tang Jing gave a bid of only grade C.

After seeing the evaluation written by Hong Shixian, Tang Jing wondered: “Mr. Hong, does this project really have such great potential?” ”

Hong Shixian explained: “Now this society is full of external appearances, many fat people have inferiority hearts, some of them dare not say go to the gym such a place with a large flow of people to lose weight, if at this time, there is a software that can take your mobile personal trainer as the central theme.” ”

“Do you think there will be anyone who won’t be interested? Not to mention those fat people, some people who like fitness will continue to download. ”

“Now it can be said that there is a blank in this industry, and I believe that this software has great development prospects.”

Hong Shixian knows that in the past life, Keep has developed into a fitness platform with social attributes after 6 years, providing users with multi-category solutions for “eating, wearing and training”.

According to official accounts, Keep has more than 300 million users and more than 10 million members.

And after that, Keep’s exclusive sports brand will be established.

As long as there are users, it is equivalent to having traffic.

This way of monetization is completely feasible, and with the help of a huge number of users, it may be possible to get a share of those old sports brands in one fell swoop.

Tang Jing thought for a while, and also felt that what Hong Shixian said made sense.

After taking the plan back in her hands, she left the office, and now that a new project was born, she would definitely have to follow up in person.