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Sure enough, Liu Zhiyuan did not boast. In just a few days, he managed to obtain TSMC's newly produced 5-nanometer chips. There are five chips in total, all of which are designed and manufactured according to the previous mobile phone chips from Fruit Company, Youwei Company, and Rice Company.

In the conference room of Feitian Technology Group, Tang Xiaochuan and several senior managers were chatting first, waiting for the test data report from the laboratory.

The door of the office was pushed open, and a female secretary came in with some test materials and put them in front of Tang Xiaochuan, "Boss, the laboratory test data have been faxed, and they are all here!"

Tang Xiaochuan took the test data and read them one by one, and passed them to Liu Zhiyuan after reading them, "Let's take a look, everyone!"

After the test data was read by everyone, he returned to Tang Xiaochuan. He looked at everyone and said, "Everyone, tell me your opinion!"

Vice President He Jiali said: "Boss, these 5-nanometer chips are still the data of Taiji Electronics' 5-nanometer chips, which means that they have not optimized the assembly line production technology on 5-nanometer chips in the past two years. Now the global 5-nanometer chip market It has been dominated by our company for two years, do they want to compete with us for the market with this performance of 5nm?"

Wang Xingui, the vice president, frowned and shook his head and said, "I don't think it's that simple. The senior management of Taiji Electronics will not know this? They must have other backers?"

Liu Zhiyuan also frowned, "The senior executives of Taiji Electronics should not be so stupid. I suspect that they may significantly reduce the price of 5nm chips. If the price is greatly reduced, this kind of chip can be used to produce thousands of yuan phones." Compared with ordinary desktop computers and notebooks, its performance and energy consumption can give these thousand yuan machines and computers a great advantage!"

Tang Xiaochuan said: "Do they want to fight a price war? It's up to you whether you can win the fight or not. Who is afraid of who fights for funds?"

Liu Zhiyuan added: "If it's just a price fight, I'm not worried. What I'm worried about is their main focus on 3nm chips. If their tape-out is almost completed, it's not impossible!"

Tang Xiaochuan was taken aback, and asked, "The performance and energy consumption of Taiji Electric's 3nm is only equivalent to our 5nm?"

"Yes!"

Tang Xiaochuan touched his chin, thought for a while and said: "Their five nanometers are only equivalent to our seven nanometers, and three nanometers are only equivalent to our five nanometers. Are we still afraid of them? They want to get up, but we just want to make them Press firmly on the ground! You have formulated a comprehensive price reduction plan to reduce the price of 7nm and 5nm in an all-round way. With our current yield rate, the production cost has already been greatly reduced, and a large price reduction can also be profitable. We will do it The only thing is that their chips cannot be produced at all, and if they are produced, they will lose money!"

Vice President Wang Xingui said: "Boss, if the price is fully reduced at this time, it will be a great loss to us. It can be described as killing one thousand enemies and self-defeating eight hundred. Should we consider another plan!"

Tang Xiaochuan asked: "With this approach, we will lose a large part of our profits, that's for sure, but I want to ask you, is there any profit for us to cut prices? As long as there are profits, it is worthwhile for us to do so, as long as we maintain market share rate, as long as we can defeat Taiji Electronics, Four Star Group and other chip manufacturers, and we dominate the market, wouldn’t it be very simple for us to increase the price in the future? Let the opponent have no power to fight back!"

Liu Zhiyuan agreed: "Okay!"

Tang Xiaochuan remembered something, slapped his forehead and said: "By the way, the rocket launch site has launched six satellites to Mars at one time three days ago. I have been so busy these days that I almost forgot about it. Get up, the group still has to release the news on the official website to let everyone know the news!"

"I'll let the people from the Internet Propaganda Department do this later!" Liu Zhiyuan said.

It is not a simple matter to reduce the price of 7nm and 5nm chips in an all-round way. To what extent the price will be reduced, for whom the price will be reduced, and for whom the price will not be reduced.

On this matter, Tang Xiaochuan's meaning is very clear, not only to ensure that the group can still make money and be profitable in the case of a substantial price cut, but also to let Taiji Electronics, Four Star Group and other chip manufacturers There is no profit to be made on these two levels of chips.

For a company, if a project or business is unprofitable or at a loss, the company will definitely cut it off without hesitation. Even if the company's managers don't do it, the shareholders will force the company's managers to do so , This is the profit-seeking nature of businessmen and enterprises.

Liu Zhiyuan, Wang Xingui, He Jiali and others all understand what Tang Xiaochuan means, which is to force Taiji Electronics, Four Star Group and other manufacturers capable of producing high-end chips to give up the production of 5nm and 7nm chips. Business.

After several days of detailed investigation and analysis, and several consecutive rounds of discussions, a new quotation plan for 5nm and 7nm chips was released.

After the quotation plan was sent to Tang Xiaochuan, he sat at his desk and looked at it seriously. Liu Zhiyuan explained: "The new quotation plan is formulated according to the purchase quantity of domestic and foreign companies. The more the purchase quantity, the higher the quotation. Low; the smaller the purchase quantity, the higher the quotation. After we have analyzed various data, even if the customer purchases at the minimum quantity specified by us, the quotation cannot be afforded by Taiji Electronics, Four Star Group and other high-end chip manufacturers. Yes! If they use our quotation to the customer, even if they won’t lose money, they won’t have any profit at all!”

Tang Xiaochuan nodded, and said while watching: "Yesterday, someone told me the example of Coca-Cola and Pepsi. The prices of Coca-Cola and Pepsi have remained unchanged for decades. Although this approach makes other people who want to get involved in this industry daunting, the profits are huge. So meager, what do you think of their example compared to what we're doing now?"

Liu Zhiyuan shook his head after hearing this: "Boss, these are completely different things. The formulas of Coca-Cola and Pepsi are not secrets. As long as there is equipment, a small workshop can produce them, but chip production is not about making Coke. It is a high-end technology field." , Let alone small workshops, how many companies in the world can produce 7nm and 5nm chips? If even companies such as Taiji Electronics and Four Star Group are forced by us to give up the manufacture of 7nm and 5nm chips business, we are the only one in the world, and if we increase the quotation at that time, which customer would dare to object? Not to mention a few years, as long as one or two years, as companies such as Taiji Electric and Four Star Group give up this Two businesses, their engineers and senior technicians will be lost, and their production equipment will also rust and age, we can absorb these engineers and senior technicians!"

"If there are other companies that want to set foot in this industry in the future, we can cut prices again after they have found all the production equipment and workers, so that they can't start work and have to go bankrupt again!"

At this time, Tang Xiaochuan also finished reading the new quotation plan, raised his head and said, "Okay, let's do this!"

"Yes!"

Tang Xiaochuan signed his name on the quotation plan.

After Liu Zhiyuan took the plan, he returned to his office and called his secretary.

"Mr. Liu!" The secretary knocked on the door and walked into the office.

Liu Zhiyuan handed the plan to the secretary and said: "Secretary Wu, send this new quotation plan to the customer business department, and ask them to send a fax to all our customers, and this quotation plan must be attached to the fax!"

"Okay, Mr. Liu!"

After Feitian Technology Group's new quotation plan on chips was sent to customers, a hurricane quickly set off in the industry. The customers were overjoyed, and finally waited for Feitian Technology Group's big price cut on chips!

Within a few days, customers at home and abroad sent orders for the next quarter, or even the next few quarters, to Feitian Technology Group by fax.

Huawei, Xiaomi, Honor and other brands of mobile phone manufacturers have taken advantage of the sharp price cuts of chips to increase their orders. Even foreign companies such as Intel, Pingguo, Dell, and IBM have greatly increased their orders.

The number of orders received by Feitian Technology Group was three to four times that of the past, and several fax machines were used up.

Since TECH Electronics announced the resumption of supplying chips to the global market, chip users from various countries have sent representatives to the Bay Island for negotiations, and TECH Electronics has long been prepared for this.

As guessed by Liu Zhiyuan and others, Taiji Electronics' strategy is to focus on 3nm chips, and then significantly reduce the price of 5nm and 7nm chips, and the price of 3nm chips is also lower than Feitian Technology Group's 55nm chips It is much lower, mainly because the 5nm chips of Feitian Technology Group have dominated the global market for a long time. The 3nm chips of Taiji Electronics and the 5nm chips of Feitian Technology Group have similar performance and power consumption. If there is no advantage in price , it is impossible to seize the market.

In the past few days, Taiji Electronics has signed more than a dozen large orders. Three mobile phone manufacturers in India, two computer manufacturers, and more than a dozen technology companies in France, Germany, and Japan that need to use a large number of high-level chips have all followed suit. Placed an order with Thai Kee.

The general manager Chen Zhengqi is in a good mood these two days. The company's 5nm, 7nm and upcoming 3nm chips have a considerable market share. As long as these orders are completed, although the profit is not as high as it was a few years ago, the market I finally got some back, and I still need to continue to make persistent efforts.

With a "bang", secretary An Hongyuan pushed the door and hurried in, panting, "Mr. Chen, it's not good, it's not good!"

Chen Zhengqi frowned, looked away from the computer, turned to look at An Hongyuan, and reprimanded: "Why are you still frizzy, don't panic if you have something to say, speak slowly!"

An Hongyuan took a deep breath, "Mr. Chen, just now I received news that Feitian Technology Group has introduced a new quotation plan. A friend of mine at Apple secretly told me about this new quotation plan of Feitian Technology Group. It will make our low-price sales strategy advantage disappear, and Apple's top management is even meeting to discuss whether to cancel the OEM order for us!"

"What?" Chen Zhengqi's face changed, he was startled, and stood up involuntarily, "Find a way for me to get their new quotation!"