I Am the President of the University

Wang Dalong is a new generation of directors born in the 1980s and an independent director.

Before 2016, his life was smooth sailing.

He began to show his talent in the field of micro-films and documentaries during his university studies, and chose to join the advertising industry after graduation.

From an instant hit in 2011, to directing CCTV Spring Festival Gala public service advertisements for several consecutive years.

"Thank You for Your Extraordinary Self", "Name", and "Luggage" are all his works, and the response is also very good.

Years of practice and professional background quickly allowed him to accumulate a lot, and awards came one after another.

As an independent director, he did not join any film and television companies or advertising companies, but opened a studio with friends.

While his career was booming, he also found love and gave birth to a son the following year.

I was supposed to get the protagonist template, but God made a joke with him in 2016.

Because of professional reasons, Wang Dalong often needs to go out to take pictures.

For example, in the 2016 CCTV Spring Festival public service advertisement "Luggage", the film tells the story of elementary school students bringing their pride back to their grandfather's house for the New Year, migrant workers returning home with their savings throughout the year, the owner of a tofu shop returning home with his good craftsmanship, and the construction of the Belt and Road Initiative. The engineer brought his story home, the young man working abroad brought his lover home, and the volunteer teacher brought the left-behind children to watch the sea.

In order to strive for real emotional bursts and find the prototypes of real characters, Wang Dalong took the film crew to travel all over the country in three months.

Then... the wife couldn't stand the loneliness and cheated, and the child was awarded to the other during the divorce.

Wang Dalong took the initiative to go out of the house, just so that the other party could treat his son better.

Unexpectedly, the hardships of life start from that moment.

The partner ran away with the money, the mother died, the father was seriously ill and was admitted to the ICU, and the family’s savings were about to bottom out.

Perhaps after these blows, Wang Dalong's films no longer have the aura of the past, and it is also rumored in the industry that his talents are exhausted.

After 2016, CCTV Spring Festival Gala public service advertisements no longer have his films, and major advertisers also have new lovers.

You can't make big money, but small money is fine.

In order to make money desperately, Wang Dalong took all orders, but this was only barely able to support medical expenses.

Wang Dalongbin clenched his teeth, his eyes burning with raging fire.

He must receive this order!

The key to my father's medical bills and revival of his reputation lies in this promotional video.

"I'm going to Heron Island!"

He murmured in a low voice, put the half bucket of instant noodles without a fork on the table, and simply packed up and went out directly.

To save money, he bought an express train (K) from Modu to Ludao, which will not arrive until tomorrow morning.

On the train.

The carriage was bumpy during the driving process, the window was bright and dark, and the prosperous night scene of the magic city gradually dissipated, followed by tunnels and endless mountains.

Staring out, his face was reflected on the window glass.

Some vicissitudes, some tired.

There was no light in his eyes that once shone.

He closed his eyes, and in his mind came to his mind the three months when "Luggage" was filmed at the end of 2015.

From the magic capital to Xidi in Anhui Province, Kangding in Tianfu Province, Shimian, and Dongji Island in Zhejiang Province, it spans three provinces, a municipality directly under the Central Government, and an autonomous prefecture.

From the Zheduo Mountain Pass at an altitude of 4,200 meters to the asbestos town full of nostalgia, to the scenic Dongji Island.

In pursuit of a shocking picture, the film crew went head-to-head at an altitude of nearly 4,400 meters, enduring a splitting headache and a freezing cold of minus 15 degrees, making it impossible in the eyes of others.

Everyone was moved by "Luggage", but no one knew the difficulty behind the shooting.

Perhaps thinking of this experience, Wang Dalong clenched his fists.

"I can do it!"

…

The next day, 11 in the morning.

Chen Hao sat in his office, watching the content on the screen intently.

Since the news has been distributed, the submission mailbox has not stopped, even now, there are always new information prompts, but he sees that after screening, they are all powerful people.

There are about a dozen companies, divided into three categories.

The first is traditional large-scale advertising companies: including Ogilvy & Mather, JWT, McCann, Dentsu, Publicis, Leo Burnett and other international 4A advertising companies and Saatchi Great Wall, Lingnan Guangguang, Jingcheng Future, Shibang Advertising and other domestic advertising companies A powerful advertising agency.

The second is small creative advertising companies: including Magic City, W Company, Ma Yeye, Sky and Sky, etc. Many of these companies are established by creative directors of 4A large companies after accumulating a lot of project experience. Small advertising agency.

The third is independent directors: this kind of director is mixed, good and bad, and it is difficult to distinguish the good from the bad. The highest-level ones include Zhang Dapeng, Fu Binbin, Ding Yuchen, and the former Wang Dalong.

[Magic Grey Lion, representative works: Johnson & Johnson, Unilever, Adidas, Dumex, Audi, FAW-Volkswagen...]

[Grey, representative works: Yahoo, Danone, Sony, Marshall, Volkswagen, Founder Computer, Liangyu Air Conditioning, China Telecom, Vanke…]

Seeing the three independent directors below, Chen Hao showed a contemplative expression.

[Ding Yuchen, representative works: "8000km T-stage Show", "Boom in the Chest", "The Last Transfer of Mobei in the Tang Dynasty", etc. 】

[Fu Binbin, representative works: "Fume Love Letter", "Back Wave", "Red Star Macalline Luban Design Top Goods Festival", etc. 】

[Wang Dalong, representative works: "Thank you for your extraordinary self", "Name", "Luggage", "Luck Bus", etc. 】

Compared with the first two types of companies, he has no impression of the names of independent directors in the third category, but he can occasionally see the works even when he is studying in the United States.

"Datang Mobei's Last Transfer", "Hou Lang" and "Thank You for Your Extraordinary Self".

The one in front has won an international award, the one in the back has touched many people, and the one in the middle...everyone knows it.

Just when I was telling Deng Hui to make arrangements, the long-lost system sound suddenly sounded.

[System prompt: Trigger random tasks, please check as soon as possible! 】

"Hey—" Chen Hao sucked in a breath of cold air.

"This is a mission?" Chen Hao touched his head, "System, if you don't bubble up, I'll almost forget you."

system:"…"

After teasing the system, Chen Hao held his breath and said in a deep voice, "System, check the task."

[Random Mission: Unsurpassed Promotional Video! 】

[Task description: As the world's No. 1 university in the future, the admissions promotional video shot will naturally become an unsurpassed peak work! It is worth noting that you must have positive energy and be able to move people's hearts! 】

[Task requirements: 100 million real people watching (not counting the number of repetitions)]

[Quest Reward: Random Technical Drawing*1, Random Item*1]

"This 100 million real-life viewings...isn't it a repeat?" Chen Hao had a headache, and the 100 million people who read the description of this task must have seen it.

China is 1.4 billion people, and this can only be accomplished if 1/14 of the people in the country have seen it.

The system said: "Yes, duplicates are not counted, a real person is only counted once."

"Only domestic or global?"

"No borders are required."

Hearing this, Chen Hao breathed a sigh of relief, then smiled, and the world would be easy to do.

There is only one way.

Throw money!

But this quality can't be too low, after all, there are so many audiences, you can't just fool things.

Finally, Chen Hao glanced at the task reward.

Random technical drawings, random items…

"As expected of a random task, even the rewards are random, really."

"System, what level can this random technical drawing produce?" Chen Hao asked curiously.

"A random S to C level is possible," the system replied.

"This, this is really random enough and rigorous enough." Chen Hao's mouth twitched slightly, and he was really speechless.

The photonic screen is drawn from A-level technical drawings, and the optical core is estimated to be either S-level or half-step S-level.

If you can produce a C-level technical drawing, UU reading www.uukanshu.com is probably not a good thing.

According to the familiarity with the system, at least the B-level is the technology leading the current technological level, and it is about five years.

For example, the A-level may be ahead for about ten years, and the photon screen level will be conquered in about 8-12 years without his intervention.

It's hard to say that the optical core is at least 10 years old.

"The matter of this propaganda film must be taken seriously!"

Chen Hao got up and walked out, and told Deng Hui a few times.

After all, it is linked to the task, and the completion of the situation may affect the subsequent rewards.

…

At twelve o'clock in the afternoon, the advertising industry and the film and television industry were in a commotion again.

Finally, there is action at Guanghua University.