Hollywood Starts with Animation

Chapter 281: The first day of ten million dollars

Mattel Corporation.

Chairman and CEO Brian Stockton looked solemnly at the dozen or so Mattel executives present.

The atmosphere at the scene is extremely dignified!

"Everyone, I just want to ask, which bastard kicked Bryant Benn, the designer of the Baez dolls, out of our Mattel?" Stockton growled.

That's right, it's a roar!

As we all know, Mattel Chairman Stockton has always had a very hot temper. It is common to curse people and smash things.

"Boss, it's Ben Ford, the leader of Group 2 of the Design Department!" an executive replied.

"out!"

Stockton waved his hand and roared, "Give me kick that damn, mean, clueless guy out of the company, and I don't want to hear about him in this industry, OK? "

"Yes, boss, I will immediately let the security shoot him away, and the industry will block him!" The head of the design department shouted immediately, and the whole person seemed to be filled with righteous indignation.

Now the whole scene is silent.

Who doesn't know that their boss is furious!

"6.1 International Children's Day itself is not our American Children's Day. It was created by our toy companies such as Mattel and Habba, in conjunction with Bandai in Asia, Lego in Europe, and many media, after years of hard work. Children's Day aims to increase profits, and it has been a little bit better in recent years, but I never imagined that at this juncture, the beard was cut off by the Baez doll!"

"Oh my God!"

"Obviously it's the fat in our mouths, but it was bitten by a newcomer. It's still a very fat one. Do you know what I want to do now?"

"asshole!"

"I just want to scold people now~!"

"Zuck Wald, this filthy, nasty, vile, shameless fellow, why is he competing with us for the market?"

Stockton kept scolding, and no one dared to speak out in the whole scene.

In fact,

As he said.

Ten years ago, not many people in the United States had heard of the word "6.1 International Children's Day".

In many countries, there is a children's day in their own country.

For example: Children's Day in South Korea is set on May 5 every year;

Japan: November 15;

United Kingdom: July 14;

Cuba: July 6;

Singapore: October 1;

Great Celestial Dynasty: June 1

The legal Children's Day in the United States is May 1, but many illiterate and rough people in the United States are not enthusiastic, and there is little festive atmosphere on that day, and most of them are not on this Children's Day.

6.1 International Children's Day, in November 1949, the International Democratic Women's Federation held a council meeting in Moscow to commemorate the June 10, 1942, German murder of more than 140 male citizens over the age of 16 in the Czech village of Lidice. and all babies, and escorted women and 90 children to concentration camps, and specially established June 1 every year as International Children's Day.

It is not a specific Children's Day in socialist countries, and in many countries Children's Day is also on June 1.

It doesn't matter that it's 6.1 Children's Day in the United States.

Mattel, Kidbaby, Bandai, Lego America and well-known toy giants from all over the world, in order to chase sales and increase profits, have united many media and spent a lot of effort to force the 6.1 Children's Day in the United States.

From this point of view, it is very similar to the two major shopping carnivals of Singles Day and Black Friday.

Only profit can be found, capital will appear, and promote it!

"Shit~"

"6.1 Children's Day appeared in the United States. We spent a lot of manpower, material and financial resources to do it. He, Zucker Wald, did nothing and came out to pick peaches. Is this appropriate?"

"He doesn't care at all!"

Mattel Chairman Stockton has reason to be angry.

As of 12 noon, according to the feedback from dealers and stores across the United States, Mattel's Barbie doll sales today are lower than the new Baez dolls!

"In just a few hours, nearly 500,000 Baze dolls have been sold, and many other matching doll accessories have also been sold. Guys, what are we waiting for?"

Stockton said solemnly: "There is no doubt that our Barbie competitor has appeared!"

"..."

Everyone present was silent, and they all looked ugly.

a long time.

Mito, an executive of the marketing department, said in disbelief, "Boss, it's not that serious."

Christen, deputy director of the marketing department, echoed: "Our Barbie doll has met countless opponents, but we have eliminated them. Baez doll is not qualified."

Baez dolls are rivals?

Many people feel that their boss is a bit alarmist.

"Humph!"

Stockton snorted coldly: "Don't think I'm exaggerating, look, time will prove my judgment, I said it!"

It turns out that Mattel Chairman Stockton is a very visionary!

In the history of the original time and space, once the Baez doll was launched, it was widely welcomed by the market. In just a few years, its sales and turnover quickly caught up with the Barbie doll, and the market share was divided between the two. Therefore, The two doll companies have been called "rivals of a lifetime".

......

SpongeBob SquarePants Inc.

8pm.

"Boss, the sales data results are out!"

Hashimoto Taro trotted all the way to Zu Ke and gave Zu Ke a bow. Well, the customs of little devils, Hashimoto Taro can't change for a while.

"What's the result?" Zucker asked.

"The 1.06 million pieces of Bez dolls that left the factory sold 940,000 pieces today. Many dealers and stores that had little stock have already sold out, and the rest of the matching accessories are also sold quite a lot. Today, the overall sales reached 24 million. US dollars, the turnover of our Baez doll factory is 10.22 million US dollars, and the profit is quite considerable." Hashimoto Taro's face was full of smiles.

The sales of the Baez Doll Factory amounted to $10.22 million, which is undoubtedly a good start!

"Yes!"

Zu Ke also clenched his fists, pressing his excitement and said, "Steady. After all, 6.1 Children's Day is only a niche festival in the United States. It is a promotion day created by major toy manufacturers."

Can't be proud!

Today, the reason why the sales of Baze dolls can surpass Barbie dolls is not that the Baze dolls won, but because Zucker invested heavily in publicity funds.

"I know, boss."

"On Christmas Eve last year, Mattel's Barbie dolls sold more than 4 million Barbie dolls in one day, and the account was nearly 50 million US dollars. We are still far from it. But I have confidence in the future of Baez dolls~ !"

Hashimoto Taro said firmly.

He has confidence, and Zucker certainly has confidence.

In the history of the original time and space, Baze dolls were at their peak, and their annual sales were as high as more than 7 billion US dollars!

Where are you now?

I have to say that thanks to the strength of Baez Dolls, Zucker's net worth is bound to enter a period of rapid growth in the next few years.

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