Global Monopoly of Technology

"Master, the reporter from Economic Weekly has arrived."

At the time of the video conference, Xiaona's voice responded with a reminder to Luo Sheng, "Economic Weekly" is one of the two important financial media from Germany. The door was almost broken by various media, and there were also countless media who wanted to conduct an exclusive interview with Luo Sheng.

This time, Luo Sheng chose a European media for an interview. The purpose is to send a signal to the euro area market. The market in developed countries is now worth investing in the euro area.

"The meeting is over here."

After the video conference was over, Luo Sheng got up and left his private office. At the same time, the reporter from "Economic Weekly" had entered the inside of the science and technology complex.

...

"Mr. Luo, it's an honor to meet you. I'm Laurentiis, a reporter from Economic Weekly. Thank you for accepting our exclusive interview."

In the large living room, Luo Sheng met with the media reporters who came. The reporter from "Economic Weekly" was very good-looking. Not only was his good-looking good-looking, but Luo Sheng was surprised that she could speak fluent Chinese. .

"You are the most standard Westerner I've ever met who speaks Chinese. You're also very beautiful, and you're also the most beautiful reporter I've ever met." Luo Sheng said with a smile, and immediately invited the other person to take a seat.

"Thank you for your compliment, Mr. Luo, can we start now?" Laurentiis showed a bright smile. She also knew that time was limited. After all, the other party was the richest man in the contemporary world. He is at the helm of two super-giant enterprise groups. Time is precious. of.

Luo Sheng nodded, the two sat face to face on a table, Laurentis immediately gave each other a wireless transmitter, and her partner had already adjusted the camera equipment and started recording video.

"First of all, congratulations to your company's flagship Azure-4, which is selling well in Greater China. In fact, consumers in Germany and the entire Eurozone are talking about this product on social media, and they can't wait to have it as soon as possible. It is foreseeable that the new flagship machine will also be a great success in the Eurozone market.”

After raising his hand, Laurentiis changed the conversation: "However, there are some objections. We have seen some media reports criticizing the pricing of the Azure-4 in the Côte d'Azur. The retail price in Europe is €1099 for the basic version and the top version. The version is sold for €1399, which is much more expensive than other mobile phone brands such as Samsung and iPhone. Cote d'Azur has very excellent technology, production, processing and technology, so it also brings a lot of questions. Why is your company? Why are new products so expensive without reducing costs?"

Luo Sheng crossed his chin with his hands and fingers, and when he heard this question, he replied without hesitation: "As for this question... If we want to do this, we can actually reduce the cost and sell it cheaper, I don't want to deny this, for example, we It is completely possible to pay less money to supply chain partners, such as the foundry link, we have given the foundry partners a high profit.”

"So it's not that we can't lower the cost, we can, but why do we insist on not lowering the price and insisting on selling more expensive? It's because if I lower the price of Azure-4, the consequence will be that everyone downstream will be completely All of them will die, not to mention our domestic friendly brands, and international brands such as Samsung and Apple will not survive, so for the healthy development of the entire industry and to ensure the diversification of brands, Azure-4 must raise prices instead of Lower prices."

As soon as these words came out, the reporter girl from Germany had a sluggish expression on the spot, with her clever mouth slightly open. Fortunately, the camera did not focus on her, and her gaffe expression was not recorded.

But when Luo Sheng said this sentence, it was calm, but it was really deafening in the ears of the Germans.

People explain this sentence: I am reducing the price of the following products in Azure,

All dead.

Except for Luo Sheng, there is no entrepreneur in the world who dares to stand up and say such words.

When Laurentiis was overwhelmed and forgot to answer, Luo Sheng took the initiative to continue speaking: "I roughly estimated that the price of Azure-4 can be about 20-30% cheaper, plus the quality of our products, we The chips I researched, Azure-4 really dropped. For example, the retail price is 800 Euros. My product can immediately boost two or three grades more than its peers on the existing basis. As a result, the smart phones in the European market will be There will be no more Samsung, no iPhone, just one brand."

Then Luo Sheng added: "Actually, the pricing of the Azure-4 flagship machine was established after a long-term discussion by the company's executive board. Many people in the board said that the price could be reduced and it would be cheaper to sell. Our profits are absolutely in the air. The number can be higher. Some money, I know I can earn it, but I can't earn it, I have to leave it to others to earn it."

Laurentiis really doesn't know how to answer this sentence. People just explained it in this sentence. I raised the price to save my friends and businessmen.

The price reduction of friends and businessmen is a dead end.

She could imagine how heartbroken the colleagues in the smartphone industry were when the video of this exclusive interview was released.

In fact, the current hot sales situation of Azure-4 in Greater China also proves that Luo Sheng's words are tenable. The products are so expensive that consumers are still rushing to buy them. What if the price is reduced by 25%? , Friendship is really dead.

Laurentiis secretly envy, when can German companies say such domineering words?

It is rare in the world that an entrepreneur can achieve this state of an enterprise. What happened in China made Westerners like Laurentis feel incredible and even a little unacceptable.

In the end, Laurentiis quickly skipped this topic, because she realized that continuing to expand on this issue would only make the other party act unscrupulously, and it was justified, this was too deadly.

However, it can only be said that Laurentiis is still too young.

In Luo Sheng's current state, he thinks he is expounding a fact, but from the perspective of a third party, it is another matter, this is pretending!

"Mr. Luo, with regard to the public opinion caused by the recent proposal of the North American Federal Department of Justice, are you worried that Cerulean and Bluestar may face the risk of stifling the entire international market?"

Faced with such a question, Luo Sheng smiled lightly and replied calmly: "North America cannot kill us, because the world cannot do without us..."

Laurentiis: How about not pretending?

Luo Sheng didn't know what the other party was thinking, so he said to himself: "...because we are more advanced now, I think even if the North American authorities really persuade more people to use our products and services temporarily, then our business will not be enough. It’s okay to shrink it a little bit, it’s not a big deal, the outside media likes to hype it up, what makes me sleepless at night when I hear this news, nonsense, I’m fine.”

Well, An Qingxue, who is standing outside the camera, has the most say.

Luo Sheng added: "Secondly, because North America is constantly questioning us and criticizing us, this is actually forcing us to make our products and services better. Cote d'Azur will start investing in R\u0026D budget next year. $42 billion went up to $55 billion, it's not showing off."

"Bluestar Technology has also moved from more than 10 billion US dollars before last year to a five-year strategic plan of 150 billion US dollars, so I would like to thank to a certain extent, because of this, it can make us not complacent because of a little achievement now. , North America made us realize that we still have a lot to learn and improve, and their design is urging us to keep improving.”

Laurentiis was speechless. You are the richest man in the world, the listed company with the highest market value in the world, and the company with the most brand value in the world. In your eyes, it is a small achievement?

Can we have a good interview?

Laurentiis suppressed what he wanted to complain about, and then asked: "If North America succeeds in persuading its allies to boycott your company's products as it did against Bluestar Technology last year, what impact will this have on your two companies? "

Luo Sheng said with a smile: "The impact is definitely a bit, but it's not a big problem. North America does not represent the whole world, but only a part of the people. Judging from the sales of Azure-4 in China, it is not that we cannot lose the international market. alive."

Laurentiis: “Have you considered how important the future of your two businesses is in terms of investment plans and employment opportunities in Germany and even in the euro area market? You can guarantee that you will not exit the euro area market and not take jobs with you go out?"

Luo Sheng smiled, but he said in his heart: The demo, finally showing the fox's tail, this is probably what you Europeans are most concerned about.

In fact, it is not difficult to speculate. Last year, Bluestar Technology alone reached a cooperation agreement with the European Union. Not only did it allocate more than 10 billion euros in a corporate partner rescue plan, but it also promised to provide tens of thousands of new jobs in Europe. , Europeans have tasted the sweetness.

After all, Europe is now mired in a debt crisis. Super-large multinational companies like Bluestar Technology are actually something that Europe is very concerned about. All problems are attributed to employment opportunities.

Bluestar Technology alone has brought nearly 150,000 jobs in the entire European Union. This is a direct job opportunity, not to mention an indirect economic engine effect.

Last year, Bluestar Technology faced the blow of North America. In order to keep the EU market, most of the profits earned in the EU were reinvested in the European market.

The EU has a love-hate relationship with it, in short, it jumps back and forth between joy and worry.

I am glad because Bluestar Technology has brought a lot of job opportunities, and I am worried that Bluestar Technology has further deepened its penetration in the EU market and is more interdependent.

Faced with this question from Laurentiis, Luo Sheng pretended to be serious and firm and said: "You don't have to worry about this, I will continue to increase investment in the euro area, whether it is Bluestar Technology is still the Cote d'Azur. We still trust the euro area. We also hope that the euro area can trust us more. We will invest in Europe on a larger scale, because if North America does not trust us, we will spend the original investment in North America. It can be transferred to Europe on a larger scale.”

This is undoubtedly quite tempting for Europe. You must know that the North American market is a consumer market. 70% of the GDP contribution of the old and the United States comes from local consumption. This is a huge number, and it is also why the world The reason why the companies including Luo Sheng's Cote d'Azur and Bluestar Technology have to expand into the North American market.

At the same time, this also reflects the huge scale of investment in North America. If all of them are transferred to the euro area... It is really difficult for Europeans who are deeply in debt crisis to resist this temptation.

"I'm looking forward to seeing your company's investment in Europe in the future." Laurentiis watched Luo Sheng and started the next topic: "We noticed that Côte d'Azur now has more than 100,000 patents. Also holding more than 70,000 patents, are you going to weaponize them? Especially some core patents on the Côte d’Azur?”

The two companies are no longer the little brothers of five or ten years ago, and now their technological heritage is gradually accumulating.

Taking the components on the Azure mobile phone as an example, although the final molding of this mobile phone cannot be 100% localized and requires the support of supply chain partners around the world, the intellectual property structure is extremely complex. The "blue core" chip in the mobile phone is Completely independent IC design products by Cote d'Azur and Lens Semiconductor, but based on the British ARM company's instruction set architecture.

The raw material of the chip comes from Shin-Etsu Chemical in Japan. The chip foundry is LSMC, but the manufacturing process adopts the FinFET patent held by itself. This patent is used by semiconductor manufacturers all over the world, including LSMC, Intel and other chips. The foundry, and the front-end EDA software of the chip is provided by North American companies.

It is precisely because of such a complex interdependence or mutual restriction of key intellectual property rights that this time Laomei only announced the proposal, rather than directly authorizing the ban.

Otherwise, with Lao Mei's urination, she is really anxious, and she definitely jumps when she comes up. How can she put a Poke skill to explore the situation first and then see the next step?

At this time, Luo Sheng smiled when he heard the question: "We have a lot of intellectual property rights, but we will not weaponize them, but intellectual property rights are created through labor, and our annual investment of tens of billions of dollars is real. Yes, we also need to protect our labor creation, also because in today's globalized economy, companies are cross-licensing each other, and paying each other some money is a must."

"There are a lot of large multinational companies in the world that pay us royalties every year, but because we have non-disclosure agreements, I can't tell you the names of the companies and how much they paid, right, haha."

Seeing Luo Sheng's bright smile, Laurentiis had no choice but to smile gracefully, but the other party's smile made her feel a little intriguing.

Must have made a lot of money.

Of course, I made a lot of money, and I don't look at the 2013 annual report of the Côte d'Azur, which exceeded 200 billion US dollars. This is not created out of thin air, but the 2013 annual report has not been disclosed to the public.

Of course, the more patents, the better, but sometimes you don’t need too many. Holding a few core patents that are related to the industry can be better than hundreds of ordinary patents.

Luo Sheng added with a smile: "Weaponization of patents is not our original intention. We will not use it as a weapon to inhibit the development and progress of human society. The reason why we have not asked more companies for money these years is largely due to It’s because we are too busy and our development is too fast, I don’t want to be humble about this, whether it’s Cote d’Azur or Bluestar Technology, the world can see the speed of development.”

Laurentiis gave up, because he found that he couldn't stop the richest man from pretending, and he pretended to be calm, and even added some details in it.

Luo Sheng said jokingly: "When we're not so busy, we have extra energy, and we can ask others for money when we have free time, but it's not necessarily as much, it won't be as much as Qualcomm. , we only need a little less symbolically, and we mainly focus on making friends.”

Qualcomm: "???"

Not only is Qualcomm lying inexplicably, but those multinational companies that have signed non-disclosure agreements also have a MMP to say, why do they sign non-disclosure agreements? It's not because you, Luo Sheng, are not better than Qualcomm because of your ugly appearance.

Public disclosure will be detrimental to the operation of the company, it will damage the confidence of investors, and affect the stock price of the company, etc.

But I was very helpless. Since I couldn't say it, I could only watch Luo Sheng talking nonsense with his eyes open in the public media, and Bido let him pretend to be alone...

Laurentis said subconsciously, "Are you busy now, Mr. Luo?"

Luo Sheng: "We're still very busy now, and we won't do stupid things like picking sesame seeds and throwing away watermelons, so don't worry, we won't go to your door to ask for money now, and we have a lot of money now. We can’t even spend it, so what do we need so much money for? It’s actually a kind of trouble if we want more, we don’t ask for trouble.”

Laurentiis: "...".

This exclusive interview can no longer be carried out happily.

...