Global Monopoly of Technology

Saturday, September 28.

The Azure-4 National Bank version is the first to be released in the mainland. The major offline flagship stores on the Côte d’Azur have already formed a long queue before they open. Consumers turned into liver emperors to snap up purchases as early as a week ago.

Such a grand event has not happened for a long time.

It is worth mentioning that the experience area counter in the offline direct store has products from the past dynasties of the Côte d’Azur, and you don’t need to pay for any experience.

There are the original Azure phones, there are ieP tablets, and there are consoles.

However, the host can only be sold abroad, and domestic players can only stare at it, or they can buy it from Hong Kong. This is the real export to domestic sales.

Because the ban on mainland game consoles has not been lifted, and there are still relatively few domestic players willing to pay for game consoles that cost two or three thousand yuan each.

The three products of Azure smartphone, ieP intelligent education tablet and host are commonly known by fans and consumers as the "Three-piece Set of Azure Coast Hardware", or "Three-piece Set" for short. If you want to buy this "Three-piece Set" At least it is the rhythm of tens of thousands of oceans, and ordinary consumers have to touch their wallets and ask if they are OK.

"Two Azure-4s, the 64GB version, in Frost Silver and Deep Sea Blue, thank you."

"Okay, a total of 13,776 yuan, do you want to pay by card or cash?"

"Can Zhifubao do it?"

"Okay. Please fill out this form and go to counter No. 3 to pay, then you can take a break in the rest area or play in the experience area, wait for the system to announce your order number and pick up the goods in the container area. Can."

"thank you."

"You're welcome."

At this moment, the business hours are right, and the popularity inside and outside the store is extremely hot in the huge offline single-store direct-sale store.

What I have to say is that the entire direct-sale store is very atmospheric, and the purchase process of the product gives consumers and customers the feeling that they are working in some large business units.

Consumers don't have to wait in line after payment and can wander around the spacious in-store sales hall.

The offline single flagship store of the Côte d'Azur has completed a major upgrade before the official launch of the new Azure-4 flagship.

The major walls inside the sales hall are actually installed with 4k large screens. The 4k large screens are not affordable for the general public. At present, they are basically used for commercial use by enterprises or rich people can buy them early and enjoy them early.

With the support of 4k large screen, the whole store can realize different styles to create the overall style of the store, which will be transformed with attributes such as holidays and activities, which not only highlights the sense of future technology and is convenient, but it is a bit expensive and clean and maintenance. It is more laborious, but an offline single flagship store has dozens or even hundreds of employees, and it is not too laborious to distribute it for cleaning and maintenance.

The cost is real.

At this moment, most of the areas are showing well-made promotional videos of their own products. In addition, under the current hot sales situation, there is also a 4k large-screen wall scrolling the order number.

As long as customers in the lobby look up, they can see it, so that consumers can estimate when they will be able to pick up the goods with a high probability before the voice broadcast.

Coming to the single flagship store on the azure coast, the first intuitive feeling to customers is the high-end atmosphere, followed by the inhuman rhythm. The cost of such store decoration design is extremely exaggerated.

Although there were thousands of people gathered in the sales hall, and there were endless discussions, the order of the scene was maintained very well, and consumers who bought products consciously queued up to buy.

More than 95% of consumers who come here today are for the flagship Azure-4.

In the afternoon, the sales of several offline single flagship stores in Shencheng were still so hot that they were even worse.

In each store, many industry media reporters came to the scene to collect data, and there were also many people sent by friends and businessmen in the crowd.

I saw a reporter took a few photos and said to himself in amazement: "My God, why is the sales so expensive? Can the national income easily support such a high consumption?"

At this moment, it is already 17 o'clock in the afternoon, and there is still a long queue outside the store. The consumers waiting to buy are lined up in a "Z" shape like a greedy snake. The people in front have bought the products and left, and the people behind A steady stream of consumers are queuing up.

Côte d'Azur's latest flagship phone, even the basic version retails for 5,888 yuan per unit. As a mobile phone product, it is definitely not cheap in 2013. Some ordinary workers who have just worked even need more than two months' wages to be able to do so. Can afford one.

The current hot sales situation has undoubtedly surprised those who saw the decline in Azure sales last week, and the consumption power of Volkswagen China has refreshed the cognition of industry insiders.

Thinking of the profit after the sale of an Azure mobile phone makes the peers go crazy with envy and jealousy.

When will your own brand have such a group of consumers with good money?

...

Entering October, followed by a week-long National Day holiday.

Although there are many doubts and criticisms about Azure-4 from the media and industry insiders, after the launch on September 28, the enthusiasm for purchasing new products in the first market remains unabated, and Azure-4 is still being shipped continuously.

During this long holiday, all major manufacturers are carrying out various preferential activities for various products, such as some friends who buy mobile phones and send rice cookers and other saucy operations.

However, the Azure-4 flagship machine of the Côte d'Azur does not have any promotions, how to sell it on the first day of sale, and it will continue to sell like this now.

On the day of the National Day, Cote d'Azur announced the first-week sales of Azure-4 on its official website. In three days, this flagship new product sold a total of 10 million units in Greater China, setting a record for the first week of Azure smartphones of all generations. A new high in sales.

When the news was released, the whole industry exploded, and on the same day, it triggered reports from major media in the industry, financial media and even mainstream media at home and abroad.

The myth of sales of more than 10 million units in the first three days, this number stunned almost everyone. It not only broke the first-week sales record of Azure products in previous generations, but more importantly, this number is not because the new flagship machine was bought too much. Expensive, the more important point than this is set by a single consumer market, not the world market.

It is the myth number created by the single market in Greater China, which is the focus of detonating the myth.

As soon as this sales data comes out, the Greater China market is sure to become the world's largest market for Azure smartphones.

The consumption carnival detonated by Azure-4 has made companies all over the world realize the horror consumption potential of the Greater China market. At this moment, the Greater China market seems to be releasing a magic that companies all over the world cannot resist. , attracting them to keep looking eastward.

It can be said that the whole world is obsessed with the consumption potential of this market.

The next day, Cote d'Azur released a second piece of information on its official website. The number of AOS 7.0 version installed exceeded 250 million units within three days, and the old Azure mobile phone users were updating the system as soon as possible. The latest version, which has also become the fastest updated software in history.

...

On October 8, the first working day after the National Day holiday, Luo Sheng came to the headquarters of the Cote d'Azur this morning to attend the meeting of the executive board of directors and financial statements.

There were more than a dozen people sitting in the conference room, and Yao Jianhong was speaking.

"In the past 7 years, Azure has repeatedly achieved sales myths. The secret of its growing sales is hidden in the most important elements of the Côte d'Azur, innovation, experience, application quantity and quality, as well as the developer ecosystem, offline direct Operating retail stores, operator cooperation, expanding market and brand influence…”

At the same time, while Yao Jianhong was speaking, Luo Sheng, who was sitting in the chief position, was browsing a document in his hand with his head down without saying a word.

That was Côte d'Azur's fiscal year 2013 report, and it's still the beginning of the last quarter of 2013, but Côte d'Azur has already passed the audit for this year's fiscal year.

There are many ways to audit corporate financial affairs, and the audit method will be selected according to the actual situation of the company itself.

"Old Yao, stand up first, don't be too busy bragging." At this moment, Luo Sheng closed the financial report document and interrupted Yao Jianhong's words. The meeting room suddenly became quiet, and everyone in the meeting looked at him. After meeting the big boss, at this time they found that Luo Sheng's expression revealed an undisguised annoyance.

Everyone was a little confused, and then what was even more confusing was that Luo Sheng slammed the financial report document in front of him while looking around at everyone and angrily said: "There is a big problem with this annual report!!!"

As soon as these words came out, coupled with the undisguised tone of dissatisfaction, everyone present knew that Luo Sheng rarely got angry at meetings.

There is a problem with the annual report audit of such a large giant group company, which can be big or small.

At this moment, the executive in charge of the financial audit who was present at the meeting was not only stunned, but even more frightened in his heart, the rhythm was so tight that it almost broke.

...

(Ps: something has been delayed today, the second chapter will be updated at night)