Give You Two Green Hats

After deciding to let Kong Si enter the entertainment circle, Lu Yi quickened the pace of the entertainment media company.

Xingchen Film and Television Media Co., Ltd. is also to commemorate the original owner Lu Xingchen. After all, the original owner's real dream is to become an actor, standing on the starry stage, and being remembered by everyone.

Lu Yi is really not good at acting and has no related talent. After thinking about it, he can only commemorate the other party in this way.

When registering the company, he had only 30 million on hand, because domestic joint-stock companies need at least 7 people to hold shares, he let Kong Si also account for a shareholder, and the others are the industry capital bosses he met as a trader.

In the financial market circle, there are a lot of wealthy people, and they are not only staring at stocks, but also making a lot of investment.

By virtue of his friendship and strength, Lu Yi has attracted about 30 million investment for the company. He himself has 30 million capital, and the registered capital of Xingchen Film and Television Media is 100 million, and he and Kong Si account for 100% of the total. Seventy, possesses absolute controlling rights.

In other words, if the company goes bankrupt and goes into liquidation, he must pay for the remaining 40 million.

Naturally, there are risks, but Lu Yi didn't talk to Kong Si in detail. He didn't deliberately conceal the other party. The main reason was that he didn't want to put too much pressure on Kong Si so as not to crush himself.

After all, for most people, unless they win the lottery and suddenly become rich, one billion is the money they will never earn in ten lifetimes.

Now that he decided to start a media company, Lu Yi wanted to work hard to get things done well.

After he woke up from the original owner, he changed Lu Xingchen's original destiny trajectory. Perhaps there are gains and losses. He was lucky. From the beginning, he changed the situation of Lu Xingchen's encounter with online violence, and even chose to quit the entertainment circle.

But because of this, he couldn't get close to He Xiao, and the development of Lu Xingchen's world after his death was completely blurred. What he remembered more clearly was the memories of Lu Xingchen before his death, and the deep pain before his death.

After he decided to start an entertainment company, the desperate and gloomy scenes of Lu Xingchen before his death repeatedly appeared in his dreams. Because he was a bystander, he could not fully empathize with him, but the mood was more or less. Still let him be affected.

Due to cyber violence, after Lu Xingchen was abandoned by his company, he had to completely isolate his life from the Internet, just like an ostrich in danger, burying his head in the sand desperately.

Lu Xingchen didn't even dare to go on all kinds of networks, and there is no way to know what TV series will be popular in the future.

It is good to be able to predict which movie will catch on in the future, and reinvestment is good, but no, Lu Yi doesn't panic. He did a very detailed market research, compared the development trend of this world and his own world entertainment circle, and made a decision to invest in ip dramas.

In the world he lives in, ip drama has developed to the middle and late stage, and the golden ip is basically looted and divided by major media companies.

When the ip market is cold, a large number of ips are bought and sold, and very few can be made into TV series.

But in this world, when people hear ip, they only think of Internet Protocol (Internet Protocol), which is the ip in the IP address that is closely related to hackers and the network.

As for IntellectualProperty (intellectual property), although there are many novel adaptations on the market, they are all changed classic literature or the works of well-known martial arts masters.

For the newly emerging web-text ip, the world’s media market has not yet fully realized its value.

But now, Lu Yi wants to be the first person to eat crabs in this market.

The first drama he prepared for Kong Si was a fairy-xia drama selected by the newly established marketing department from a sea of ​​books.

According to its spread and popularity, in Lu Yi, a country that started with millions of IPs, it would take at least 10 million to get it.

But in the new development, the staff only spent 100,000 yuan to talk about the script for him. Even at this price, the author himself felt that it was a big bargain.

Because the piracy of online articles is too serious, although the popularity is very high, he did not get too high subscription income. In addition, the number of words was too long, and it was not able to be published smoothly.

Moreover, if the essays written by me can make a TV series, even if it doesn't stir up too much waves, it will be able to make one's own worth rise.

Ordinary web writers are no better than those big screenwriters, and they are not picky about whether the media is a new company or not, and they didn’t take out the works. Anyway, as long as they are not scammers, they don’t need to pay for themselves. This money is like falling out of thin air. Yes, don't do it for nothing.

Lu Yi prepared a budget of about 3 million for the marketing department. He originally thought that it would be good to stock up to five or six books, but the capable staff negotiated about thirty deals for him, and some of them were all copyrights.

If Lu Yi intends to develop mobile games in the future, he can save a lot of money.

In order to make the invested funds return as soon as possible, Kong Si's first drama was filmed and broadcasted. From preparation to start-up, it takes about one month, the shooting cycle is three months, and then there is a lot of post-production time.

Because it is a new company and a new script, although the director is a professional talent dug, the actors are basically new actors. Or, there are acting skills, but they are not popular in the circle.

As a new company entering the entertainment market, although Star Entertainment's registered capital seems to be very strong, the registered capital is sometimes very high. In addition, Lu Yi's contacts in the entertainment industry are not broad.

The first drama produced by Star Media was initially only broadcast on a local TV station where the traffic was not high, and it was still on late night.

That's it, people are still looking for a relationship, and when money is spent, they reluctantly agree to broadcast.

As a result, the TV series unexpectedly caused the TV station's traffic to soar at night. Less than ten days after the broadcast, the TV station issued an announcement announcing that the TV series had been transferred from the late night gear to the prime time.

With the rising ratings of this Xianxia drama that suddenly appeared, other TV stations also approached Star Entertainment to talk about broadcasting rights.

Kong Si is the first artist signed by Star Entertainment founded by Lu Yi, and he is also the best-paid artist. His stage name is what I said before. He changed his surname, Yu Si, which is reminiscent of fish-flavored pork shreds and squid. Silk, simple and easy to remember.

As the leading actor of the annual hit drama, actor Yu Si has also begun to be active in the headlines of major screens and websites.

In order for Lu Yi's company to develop rapidly in the industry, Kong Si loves to bring Star Media. He himself is the kind of person with a very cheerful personality. He has made a lot of contacts in the circle, and he has developed into Lu Yi's help.

In addition to filming the script of his own choice, Kong Si also participated in variety shows because of his straightforward personality and charming smile.

In addition, a professional star-making team spent great efforts behind the promotion, Kong Si's fans increased at a terrifying rate, making the artist Yu Si the hottest newcomer in the annual entertainment hot index that year.

The market for the entertainment industry is so big, the rise of a newcomer means the decline of the flow of another.

That’s all for different types. People with the same positioning and the same type are constantly competing for resources. The rising star of "Yusi" is a decline in popularity and attention for people like him.

As Lu Yi said before, Kong Si’s positioning collided with He Xiao, and it also collided 70% to 80%.

At the same age, the same looks of non-flowers, the same cheerful personality, the same overwhelming publicity, and the rapid popularity.

And it was also the first drama, and the acting was remarkable. With the popularity of the artist Yu Si, the marketing account with good deeds began to pick up Yu Si's background, and then quickly established a personality for Yu Si.

X is a high-achieving student, with a high degree of education, a rich second-generation, a good family background, not bad for money...

Many Xiaohuas and Xiaoshengs in the entertainment circle have rich second generations, in order to tell fans that people don't need money, they are innocent, and they will never be ruled by others.

But some are really rich, and some are just for character.

For example, He Xiao, his family background can only be said to be ordinary, but the company arranged for him to set up such a personal setting to hype various press releases.

He Xiao himself clarified on occasions that were not very important, saying that he was from an ordinary family and was not really rich.

But there is a very strange phenomenon in the entertainment industry, that is, people do not believe what you say, they only believe in those marketing accounts.

The watch He Xiao wears is worth XX million, he drives a luxury car, and he lives in the presidential suite of a five-star hotel, so he is the second generation of the rich.

In the eyes of fans, He Xiao is a straight-forward and rich second-generation, simple and unpretentious, good acting, good personality, and a straight steel man with acting skills and good looks.

The first drama in his debut was a big hit. In the past two years, He Xiao has taken two or three more dramas, but the results are not good. Originally, he took a fairly good production this year, the "Xianxia" drama, which was still broadcast on the top domestic TV stations and was a prime time.

Originally, he was expecting a big explosion, but turned out to be a dark horse. It is also a fairy-xia drama, and the other party's script is much better than the script he participated in. As a fairy drama, in addition to the script, post-production is also very important.

The play that He Xiao participated in announced an investment of 100 million yuan, but it was announced in the early stage that it was tens of millions. The artist's remuneration accounted for two-thirds of the remaining two-thirds, and the real investment in the play was very limited.

It's okay that there is no comparison. Even if the show doesn't burst, it won't be too bad.

But the drama that Kong Si participated in broke out, and he made a lot of noise in this drama relatively speaking. And he is also the leading actor in the Xianxia drama. His predecessor was compared with Yu Si.

As a praised junior, He Xiao's heart was very happy when he beat the seniors in various acting skills in the draft, but the feng shui turned around. It was his turn to be suppressed by the younger generations, and his heart began to be extremely uncomfortable. Balanced.

After seeing the other party's resume and appearance, He Xiao suddenly remembered an important thing. He tried to get Kong Si's personal contact information from other artists, and then got the other party's line.

He Xiao: Kong Si, you are Kong Si, do you remember me? In that small alley of XX middle school, you once saved me.