Freelance Artist

  Chapter 221 This way I can hold you in the palm of my hand

Lin Zhibai has already made a future plan for the publishing house. According to his plan, if these projects can be successful, it is entirely hopeful that the annual income will reach six times that of last year. After all, it is a business that has already achieved success in his previous life. It is not an exaggeration to say that the model is a "golden idea".

   "It can also be regarded as the benefit of Baidi's loss of horse."

  Jiang Cheng said with a smile: "The boss's words in the publishing house are more important than before, but this situation will not last, so in the final analysis, we still have to make achievements."

   A few words of emotion.

  Jiangcheng chatted about Lin Gong.

   "The boss is making future plans for the publishing house, and Lin Gong is not idle. Many of the products he is in charge of are currently shooting new advertisements. It is said that many first-tier or even super-first-tier big-name stars have been invited."

"Yeah?"

   No great ad creative.

   Simply rely on the star effect?

  However, I have to admit that the star effect is indeed a great addition to the advertisement, and the stars under Shinhwa Entertainment, Lin Gong can also get an internal friendship price, which is slightly cheaper than asking celebrities to endorse ordinary products.

   "Will the boss continue to snipe him?"

   "Of course, being idle is idle anyway."

The test paper that Lin Zhibai received has basically finished answering the questions, and he just needs to wait for the results. Since Lin Gong is also taking the test, he doesn't mind making the questions more difficult for the other party, "What product is his next advertisement? "

   "Aromatic milk tea!"

   "Milk tea products?"

  Lin Zhibai asked: "Where is the competitor?"

  Jiang Cheng immediately replied: "Fragrant and beautiful milk tea."

  Lin Zhibai was silent for a moment, and Jiang Cheng didn't speak either. He knew that the boss was thinking.

Generally speaking, every time the boss fell silent on the phone, he would come up with a very powerful idea shortly afterwards, as if those ideas were thought of by him in just a few minutes or even tens of seconds. Before, Jiang Cheng always found it incredible, but now I have gradually gotten used to it, even taken it for granted, my boss cannot look at it with the eyes of a normal person.

   Sure enough.

  This time is no exception.

   After a moment of silence.

The voice of the boss came out on the phone, "Let Xiangmei find a young and big-name star to pair up with an actress. The actress's fame is not the point, the point is to be beautiful, to give people a lovable feeling, The commercial scene is like a milk tea shop, the hero and heroine are sitting together, it is snowing outside, the girl suddenly asks the hero..."

   so and so.

   This is the case.

  Jiangcheng listened, his eyes lit up, the advertising ideas that the boss thought of can always make people's eyes shine like this!

   "Wait for me to plan the case."

  After Lin Zhibai gave a brief explanation, he turned on the computer and began to write the copy. The copy was finished in less than five minutes, and it was directly sent to Jiangcheng's mailbox.

"received!"

  Jiangcheng suppressed the excitement in his heart, "I will contact Xiangmei Milk Tea right away. They have asked me to cooperate before, and this time I will help them!"

"Um."

  Lin Zhibai is very confident in this advertisement.

  Because this is an advertisement for "You Le Mei" milk tea in the previous life.

   There are rumors in the world that Jay Chou has become fatter and fatter after shooting this commercial, and is also called Milk Tea Week by netizens, but the success of this commercial is beyond doubt!

  …

   A few days later.

  Lin Gong was in charge of the "mellow milk tea" commercial broadcast on Shinhwa TV. The male and female protagonists were both on the front line, showing a very good star effect.

   "This ad is sure to work!"

  Lin Gong's attendant said with a flattering face.

   This is Lin Gong's new follower. He has already fired the last follower. It seems to be because of Kunpeng.

Lin Gong didn't speak. He was thinking about the news he just got recently. After that Lin Zhibai went to the Shinhwa Publishing House, he made a lot of drastic moves. It seemed that he wanted to risk a big fight. Of course, you can't be idle, after all, if you do your job well, the old man is willing to give you shares!

   "Sales..."

  Lin Zhibai's task goal is to increase the annual income of Myth Publishing House.

   And Lin Gong's task goal is to increase the sales of these products he is responsible for.

  The two tasks are essentially the same, that's why Lin Gong couldn't wait to get someone to shoot a new advertisement for the product.

   Advertising and marketing is the easiest way to increase product sales. His biggest advantage is that his younger brother Lin Jing is in charge of the TV actor department.

   That is to say...

  Lin Gong found a TV actor from Shinhwa Entertainment to endorse the products he was in charge of, and he could get a huge discount.

  Those TV actors will sell brother Lin Jing to save face.

   "It's a pity that the publishing house is not easy for me to intervene, and there is no way to make it more difficult for that brat Lin Zhibai..."

  Lin Gong secretly regretted it.

  However, I heard from someone in the publishing house that Lin Zhibai’s projects are very risky.

  Maybe there is no need to do it yourself. When those projects fail, Lin Zhibai, the president of the publishing house, will have to leave by himself!

   At that time, the old man will definitely distribute the publication to other people in the second or third generation of Shinhwa!

  Maybe I also have a chance to win it!

   Of course, the same reasoning is true. If the sales of these products in Lin Gong's hands are not good, the old man will definitely replace himself.

  But once my own advertising campaign comes out, the sales of these products will definitely increase!

  How could it fall?

   Lin Gong is very confident about this.

   After the ad was aired, the comments from netizens were also good.

   "The new advertisement of Chunxiang Milk Tea is so generous, I actually found two first-line endorsers!"

   “The advertisement was shot beautifully.”

   "The combination of handsome men and beautiful women is eye-catching."

   “Just not creative.”

   "Advertising ideas are so common, just last year's Lanfu chocolate, the creativity looks pretty good."

   "It's also good to shake that one before drinking."

   "I feel so-so about that."

   "I quite like the taste of mellow milk tea."

   "After all, it is the top-selling milk tea brand in Qinzhou."

"Um?"

   "Look!"

   "The scented milk tea next door has a new ad!"

"Wow!"

   "This ad feels good!"

  Lin Gongzheng looked at the netizens' comments with delight, and suddenly saw someone mentioning the scented milk tea, and his face suddenly changed.

   "Xiangmei also released a new advertisement?" He asked the follower.

  Fragrant Beauty is currently Qinzhou's second best-selling milk tea product.

  The number one sales volume is naturally the mellow milk tea under the Shinhwa Group.

   These two brands compete fiercely. Although the sales volume of mellow milk tea is leading, there are not many leading brands.

"I do not know."

  The attendant looked dazed, but moved quickly, and quickly turned on the computer to search.

   Shua.

  The search results came out.

  Lin Gong sat on a chair, and his follower Ma Liu stood behind him, staring at the screen with both eyes, watching the advertisement of Xiangmei.

  …

  Xiangmei’s latest commercial is also shot by two first-line stars, who can recognize it at a glance if they are familiar with the entertainment industry:

  The male star is called Lan Shaoyan.

  The female star is called Su Zichu.

  The previous advertisement of Lanfu Chocolate "Enjoy Silky Smoothness" was also co-produced by these two. Netizens commented that it has a strong sense of CP.

   And this time.

  The two even collaborated again and starred in the commercial of Xiangmei!

   Lin Gong said with an ugly face: "This Lan Shaoyan is Nathan's front line, and this Su Zichu is Tianguang's female star. It's fine for these two to shoot chocolate commercials together. How come they even accept milk tea commercials?"

  Lanfu chocolate is quite high quality.

  The product audience is mainly white-collar petty bourgeoisie.

  The flavor of the fragrant milk tea is much worse than that of Lan Fu.

It stands to reason that first-line stars like Lan Shaoyan and Su Zichu are not very interested in this kind of advertisement, they always have to consider their own style, a box of chocolate is so expensive, it is a relatively luxury food, a box of milk tea is only a few A dollar?

  Out of grade!

  Lin Gong was able to find first-line celebrities to endorse mellow milk tea because of his status and his younger brother Lin Jing's advantage as the head of the TV artist department. Otherwise, those celebrities would easily give in and lower the price to endorse?

   "Yeah, that's weird."

  The little follower didn't know the reason, but he could see that Lin Gong was in a bad mood, and immediately said: "Since it's all about star effects, our advertisements have good reviews, and the effect will not be worse than theirs!"

  Lin Gong didn't speak.

  Because he has clicked on the main advertisement.

  The advertising scene should be a coffee shop.

  Su Zichu looked at the snow falling outside the window, holding a cup of delicious milk tea in his hand, and suddenly said expectantly and slyly:

"What am I to you?"

   "You are my fragrance beauty."

   Lan Shaoyan turned his head to look at Su Zichu tenderly, also holding a cup of fragrant milk tea in his hand, and said with a doting smile on his face.

"oh?"

  Su Zichu pursed his mouth, seemed to be a little happy, and also a little coquettish, and his voice was slightly clamped: "So I am milk tea!"

"so…"

  Lan Shaoyan paused, looked down at the milk tea in his hand, and said with the same smile, "I can hold you in the palm of my hand."

  Su Zichu smiled.

  The vista is pulled away.

  A summary of the advert appeared: "If you love her, of course you must have a beautiful fragrance."

  The more Lin Gong watched it, the more panicked he felt. He had an ominous premonition. This advertisement seemed to be better than mellow milk tea. The theme of love between men and women was closely linked with the product.

   Inexplicable.

   Lin Gong recalled that the Lanfu chocolate advertisement shot by these two people seemed to be in the same tone, using the product to connect the emotions of the two actors.

No!

  This ad is even a bit like a sequel to the Lan Fu chocolate ad!

  In the Lanfu chocolate commercial, Su Zichu and Lan Shaoyan fell in love at first sight because of chocolate!

  In this scented milk tea ad, Su Zichu and Lan Shaoyan have become a couple, and they are also dating while drinking milk tea in the snowy winter!

   Is this learning from Kunpeng?

  This advertisement is too similar to Kunpeng’s previous advertisement design techniques!

   And at this moment, Lin Gong suddenly heard the little attendant exclaiming: "Brother Gong, look quickly, the advertisement of Xiangmei was designed by Kunpeng, and it is the handwriting of Kunpeng designer Junlin!"

  Lin Gong suddenly turned his head.

  The little follower has entered the official website at this moment and found relevant information. The advertising design company is indeed Kunpeng, and there are two words clearly written in the column of advertising planning:

   King's Landing!

  (end of this chapter)