Entertaining Children

Since about a month ago, Eva's official website has successively released relevant information about this year's Eva show. The first announcement is that this year's first annual show will be held in an Asian city and Xiao Yao, a Chinese star, is confirmed to be the guest performer of the Eva show.

Eva is a world-class brand, and its annual show is also very popular. Not only in Europe and America, but also in many countries in Asia and Australia, this fashion show is very popular. After it was held in an Asian city for the first time this year and Chinese stars were invited as guest performers, Asian, especially Chinese media and the public paid unprecedented attention to the Eva Show. During this month, the Eva show has been a topic that netizens have talked about a lot. Any news about the Eva show will arouse great interest from the media and netizens. Everyone is also very closely watching Eva's official announcement.

In order to maintain the popularity, news related to the Eva show is released one after another. In addition to the time and place of the show, the lineup of models and guests participating in this big show are disclosed in batches. Three days before the Eva show was officially held, Eva announced the complete list of models and guest performers.

In terms of model lineup, there are four Chinese models and one British Chinese model selected for this Eva show, a total of five Chinese models, which is the most Chinese faces in the past.

As for the performers, Eva first announced one of the original performers. American singer Nicole Audrey was unable to perform at the Eva show due to visa issues. She would look for new performers to replace her, but she did not announce it immediately. Who is the replacement guest performer. While everyone was guessing which international celebrity would be the guest of honor to replace Nicole Audrey, it was not until three days before the performance that Eva finally announced that the guest of honor to replace Nicole Audrey was a Chinese star Female singer Liang Xueying.

In this way, two of the three star performers are Chinese. This is not only the first time that Eva invites Chinese stars to be the guest performers of the Eva show, but also the first time that there are more Chinese stars than European and American stars on the Eva show.

Regardless of whether it was because the Eva show was held in a Chinese city this time, Eva made this arrangement and choice. Looking at the complete list of models and performers, I know that there are so many Chinese and Chinese stars who will appear on the show. After this year's Eva show, the Chinese media and the public's enthusiasm and attention to the Eva show has increased a bit.

The Eva show is a world-renowned fashion show. Watching an Eva show live is the wish of many people, and it is also the opportunity for many celebrities to show their faces. Every year, there is no shortage of world-class celebrities on the scene of the Eva show, but this year's Eva show is held in Shanghai, China. Due to the geographical advantages, no matter whether it is a star audience or an ordinary audience, the audience of this big show Most of them are Chinese audiences.

Of course, this big show not only attracted the audience, but also attracted a large number of media reporters. Whether it is a fashion reporter or an entertainment reporter, they all strive for the opportunity to enter the show and report on the Eva show. Also due to geographical reasons, the number of Chinese media reporters participating in the live coverage of the Eva show is also more than that of European and American media.

Although this year's Eva Show is mostly from China, whether it is star audiences, ordinary audiences or media reporters, after all, those who can attend the scene in person are a very small number of people. For more people, the Eva show can only be watched through TV and online video.

It stands to reason that if such a big show is broadcast live on TV, the ratings must be very high, and the advertising revenue must be very considerable, but what makes most people feel uncomfortable is that the Eva show has never been broadcast live. Instead, the NBC TV station in the United States edited and broadcasted the Eva show after a period of time.

After the six units of the Eva show are displayed, the total time for the pure catwalk and performance does not exceed half an hour, so every year the Eva show on NBC will be interspersed with some other content, extending the length to be similar to an episode. The episode is over forty minutes in length.

The daily tidbits of the models photographed by Xiao Yao are one of the added content. In addition, there are some content prepared by the models participating in activities and interviews and behind the scenes of the Eva show.

Although the content has increased, there has been almost half a month between the Eva Show and the broadcast on NBC TV. After watching many Eva Show reports, it has been a long time since I saw the show. For many ordinary viewers It is also a kind of torment.

The Eva show held in Shanghai this year is also the same as usual in this respect, no TV station will broadcast the show live. But after coming to Huaxia, Eva Xiu also made some corresponding changes. This year's Eva show still does not have a live TV broadcast, and only half a month later, NBC in the United States will broadcast an edited and recorded program. Live streaming rights.

However, Eva and NBC have been cooperating for a long time, and the broadcasting rights of formal links such as catwalks and performances are exclusive to NBC. The live webcast that Eva sold to Huaxia Video was not aimed at the performances of models and guests, but also that they sent people into the backstage of the show before the big show started, interviewing the models who were preparing for the big show backstage and conducting webcasts. live streaming.

"Hi everyone, I'm Lu Ke! Welcome to Haiyan Video's special live broadcast of the Eva show. I am now in the backstage of this year's Eva show! Today I will have the honor to show you the backstage of the famous Eva show Getting ready for work and interviewing some of Eva's models, are you excited?" Lu Ke held up a hand-held microphone with the Haiyan video logo, smiled and waved to the camera lens in front of him.

The Huaxia video website that won the backstage visit and interview rights for this year's Eva show is Haiyan Video, one of the domestic video website giants.

Haiyan Video has attached great importance to this webcast, not to mention contacting Eva very early, and also started to select and find a suitable host very early. After some consideration, their preferred host was originally Xiao Yao, who appeared in the Eva special this year, but before they decided to win the backstage webcast rights of this Eva show, Eva had already announced that Xiao Yao Haruka will be a guest performer on this year's Eva Show.

In this way, it is impossible for Xiao Yao, who is a guest performer, to become their interview host. After being surprised, they could only look for new candidates. Finally, they invited Lu Ke to be the host of their webcast.

The programs and activities hosted by Lu Ke have spanned various aspects such as music, film and television, variety shows, fashion, etc. He has experience in almost all types of entertainment programs and has very rich experience. Later, she also set foot in multiple career fields such as models and actors, and she is definitely a professional and big enough star host. In addition, she first debuted as a VJ host of "MTV Tianlai Village". suitable.

In addition, there is another reason why Haiyan Video chose Lu Ke as the host, and that was because of Xiao Yao.

Although Xiao Yao is the guest performer of the Eva show this time, he will definitely not take the job of being the interview host of their Haiyan video again, but as a guest performer, Xiao Yao will also appear in the backstage of the Eva show. No one can guarantee that Xiao Yao will play webcasting in Eva's backstage on a whim. Although Eva only gave Haiyan, a video website, the right to webcast, it did not indicate that it was the exclusive right to webcast. If Xiao Yao played a private live broadcast in the personal live broadcast room of a certain live broadcast platform, whether it was them or Eva, of course the most important thing was Eva, he would definitely not say anything about him.

On the first day of New York Fashion Week last year, Xiao Yao played the webcast of the fashion show in the live broadcast room of the webcast platform. Especially in the backstage of the press conference of Unier, Wu Xiaochuan, the webcast host invited by Troll.com, also went to the backstage of the press conference for an interview.

As a result, both the staff and the interviewed models had very different attitudes towards the two. A private live broadcast completely shattered the official live broadcast of a large website, making Wu Xiaochuan and Qiqu.com feel ashamed, and netizens talked about it for a long time.

As a competitor, Haiyan Video has a relatively clear understanding of the affairs of Troll.com. They heard that in the end, Troll.com asked Xiao Yao to stop the live broadcast through Wang Yuan's relationship. Trick.com's webcast of New York Fashion Week was not a blood loss. With the lessons learned from Troll.com last year, Haiyan Video also had to consider the possibility of Xiao Yao's "disruption" again.

Qiqu.com didn't know in advance that Xiao Yao was doing a live broadcast at New York Fashion Week, so there was no way to make up for it. Although they knew that Xiao Yao must be in the backstage of the Eva show this time, they couldn't be sure whether he would broadcast live at that time. Go directly to Xiao Yao and tell him not to broadcast the webcast? Not to mention whether it will arouse Xiao Yao's resentment or rebellious psychology, it seems that they, one of the largest large-scale video websites in China, are afraid of a star who has not done anything, and it will not look good to spread the news.

After some consideration, they finally thought of a way to become the host. In fact, there is still a big difference between the audiences of the live broadcasts of personal webcast platforms and the official live broadcasts of video websites. As long as the difference is not too large in comparison, the impact on them is not that great. How to prevent your host from being compared by Xiao Yao, in addition to the host's own quality, is to try to find a host who has a better relationship with Xiao Yao.

Xiao Yao's reputation for treating friends is still good. Wu Xiaochuan didn't know Xiao Yao at all, and basically had nothing to do with him. If he was a friend of Xiao Yao, or even had some friendship with Xiao Yao, I believe Xiao Yao would stand up and help him talk to Xiao Yao at that time. Let me introduce the models in the backstage to make the interview scene more beautiful, and even chat with the three of them, then the interview on Qiqu.com will not have the same effect.

Wang Yuan and Ke Jun, two gold medal hosts of Shonan Satellite TV, have a good relationship with Xiao Yao, but this is only a backstage interview task for a webcast, and they cannot invite these two. In addition, some Internet celebrity anchors on various live broadcast platforms seem to have a good relationship with Xiao Yao, and they can also invite them, but for them, those are network anchors, not hosts, and on the one hand, they don’t understand their interview and language skills Is it enough? On the other hand, the coffee seats are also small.

Lu Ke's professional ability is definitely sufficient. Although I don't know how deep her relationship with Xiao Yao is, she has interviewed Xiao Yao at least twice at the charity auction and the "Golden Disc" award, and from the two interviews From the looks of it, the two seem to get along pretty well.

At the charity auction, when Xiao Yao was playing the guitar on the spot, he was afraid that Lu Ke, who was helping him to hold the microphone, would be squatting hard and his image would not look good, so he gave the chair to Lu Ke, and sat on the table regardless of his image. Later, during the red carpet interview of the "Golden Disc" award, the two actually joked with each other. Even if the relationship is not particularly good, the two should at least be considered friends. After a last effort, they invited Lu Ke.

In fact, considering Lu Ke's status as a celebrity, being the host of their webcast is still a bit overkill. The reason why they were able to persuade Lu Ke to lower his profile to be the host of this webcast was not only the attractiveness of Eva's models, but also the possibility of seeing Xiao Yao in the background. So on the whole, Xiao Yao played a not insignificant role in Lu Ke being the webcast host of Haiyan Video.

After saying hello to the online viewers watching the live broadcast, Lu Ke walked around the space where she was, and briefly introduced the link she was in and the facilities she saw to the camera lens.

The video between Eva and Haiyan can be regarded as an official cooperation, so Lu Ke and the cameraman behind him can move relatively freely.

The so-called freedom means that you can walk around freely without affecting the preparation work of the on-site staff and being careful not to bump into the backstage equipment, and you can also freely interview the models in the backstage. The models have all been notified, and there is no rule to say more or less, but they will not directly refuse rudely.

The reason why a relative is added in front is because their range of activities is limited to a certain range. The backstage is divided into several different areas. They can move freely in the largest makeup area and preparation area, but they cannot enter the dressing area of ​​the models separated by thick curtains.

However, the dressing area involves privacy issues, not to mention the cameramen of Haiyan Video, and even the cameramen of NBC who shoot the backstage scenes are not allowed to enter. This regulation is not specifically aimed at Haiyan video, and Lu Ke is not dissatisfied with this restriction.

"Hello, we are the webcast of Huaxia Haiyan Video, can I say hello to our audience?" After making a circle, Lu Ke led the cameraman to a model who looked relatively idle and called He said hello, and then pointed to the camera lens behind him.

Lu Ke spoke Chinese during the introduction just now, but now facing this blond-haired, blue-eyed Caucasian model, she naturally switched to English.

"Friends from Huaxia, hello! Please give me your advice!" The model in the bathrobe immediately turned to the camera lens with a smile on his face to say hello.

However, what surprised Lu Ke and all the Chinese netizens who watched the webcast in front of the computer was that the model not only spoke Chinese, but also put her hands together with one fist and one vertical palm, posing in a Chinese martial arts style. fist hug ceremony!