Entertaining Children

Xiao Yao agreed so readily because he had already planned in this regard.

When it comes to new songs released by network anchors, the most common way is to release and promote them during their own live broadcasts. For example, among the songs written by Xiao Yao to the three female anchors of Youyu, although "Anchor" is sung by an Internet anchor, it is included in Chen Chen's singles, and it is not strictly a song by Chen Bella. Except for the song "Come to an end" which was reserved by Chen Beila for the "The Voice" appearance, the other several songs of their own were released during the live broadcast.

Now that Xiao Yao is very popular on the four live broadcast platforms, coupled with his special status in the eyes of the high-level executives of the live broadcast platforms, he can open four live broadcast rooms at the same time, and bring Azi to conduct a cross-platform simultaneous live broadcast on four platforms. Release new songs. This should be the most effective way to create topics and help Azi's new song gain popularity, but Xiao Yao doesn't want to do it.

In fact, Xiao Yao has never regarded webcasting as the preferred way to release his music works.

The new songs he sang during the anonymous live broadcast did not record the official version when he debuted. They were just taken out for fun during the live broadcast, and they were not deliberately done for the release of new songs at all. Later, although I also posted a song "I Love You" in the live broadcast, it was more to promote the gesture dance of love posted by Lin Qisan and Nina Aiyiguli on the Yinchuang short video.

As for the songs written for several network anchors, Xiao Yao's participation in the release and promotion of the songs is not high. In the live broadcast of the release of the three new songs by Youyu, Xiao Yao only appeared when Chen Beila's "Fairy Tale Town" and "Li Li Wan Xiang" were released. Just these two times, Xiao Yao didn't show up specifically to help Chen Beila promote the new song. One time was to prove to the water friends that Chen Beila was indeed invited to participate in the "Singer" final, and the other time was to thank Chen Beila and the water friends for helping him design the house. There are some incidental meanings in it.

Now A Zi is going to transform from an online singer to a professional singer. After the contract with Qilin expires, she is not going to sign a contract with the live broadcast platform again. In the future, her status as an online anchor will become weaker and weaker, and even gradually fade away. Posting a song on the live webcast will only make her label as a web host stronger, which is obviously not appropriate.

In fact, although Xiao Yao seems to release new songs on many occasions, they are basically on TV programs. Except for the song "You at the Same Table" on "One Stop to the End", they are also music TV programs. Xiao Yao has received a lot of invitations to music TV shows. He thought it would be easy to go on a TV show, even if he took Azi along, but after thinking about it, Xiao Yao didn't decide to do it. There are too many singers who have debuted through TV shows, and Xiao Yao feels a little boring.

Webcasting is a very new profession, and webcasting is also a very new way of publicity. Since Ah Zi wanted to transform from the newest network anchor career, Xiao Yao simply chose one of the most traditional publicity methods, that is broadcasting.

With the development of society and the diversification of entertainment methods, fewer and fewer people listen to the radio. However, different from fewer and fewer people buying physical records, as the second media after paper media, even if the number of people listening to radio is decreasing, it still exists tenaciously, and its audience is still very wide.

Music programs have always been an important part of radio programs. Many radio stations have their own unique music programs, and there are many music charts. Therefore, the broadcasting method of propaganda has always existed. Even now, there are still singers who will send their works to the radio to hit the charts and promote their new songs through the radio.

But relatively speaking, many singers just send their works to the radio station and it's over. Few people will go to radio programs to promote themselves. Compared with other media such as TV, radio can only hear voices, but cannot see people, and the effect of display is still slightly worse. But for Xiao Yao, who does not take the usual path, the more few people do things now,

He worked harder.

After some choices, Xiao Yao finally chose a radio program called "Easy Morning" in the Easy FM of China Radio International. This is a morning show that combines music and chat, and it is broadcast from 7:00 to 10:00 in the morning. The two hosts of this show are very funny and humorous, and the atmosphere of the show is also very relaxed and lively. Both this show and the two hosts are deeply loved by the audience, and they are a popular show in the morning.

Radio is still very regional. Many provinces and cities have their own radio stations. There are very few channels that can be listened to across cities, and even fewer channels across provinces. Although China Radio International is a national radio station, this Easy FM is just one of many programs on the radio station. It is a local radio channel, and basically only Yanjing, where it is located, can hear it. However, because the program "Easy Morning" is so popular, radio stations in six or seven cities in China have introduced this program and broadcast it simultaneously on their own stations. Therefore, this is also a program with a very wide audience.

The show lasted three hours and was divided into three periods. Except that most of the time the two hosts sang against each other, occasionally some celebrity guests were invited to chat with the two hosts.

There are very few big-name celebrities who are willing to appear on radio programs, even if they do, most of them are on afternoon and evening shows, and there are very few big-name celebrities who are willing to appear on morning shows. Most of the previous celebrity guests of their show were the kind of lesser-known independent musicians or newcomers whose records were about to be released by record companies. Even Azi alone is qualified to be a guest on this show, let alone Xiao Yao, who is already a big name in the music industry? As soon as Xiao Yao contacted the program editor and said that he wanted to be a guest on the show to promote the new song, he immediately agreed.

China Radio International is in Yanjing, and of course the live broadcast room of this radio program is also in Yanjing. Xiao Yao and A Zi set off for Yanjing one day earlier, and at half past seven the next morning, they arrived at the building of the International Radio Station.

I met with the program editor and others first, and after saying hello, Xiao Yao and Azi waited for a while, and were not taken by the staff until 7:55. The door was lit with "OnAir "The live broadcast room of the indicator light.

The live broadcast room is divided into two parts. The place after entering the door is the outside room, where the assistant works. There are several computers and some equipment on a large workbench. A young girl in her twenties is sitting at the table . The inner room separated by a wall is the live broadcast room where the two hosts live. Although the door is closed, you can also see the situation in the inner room through the large glass window on the wall.

Seeing Xiao Yao and Azi coming in, the assistant immediately stood up, greeted Xiao Yao and Azi, and immediately gestured to the two hosts inside through the glass window, indicating that the guests had arrived.

Now that the show was at the end of the first period, the two hosts hurriedly ended the ongoing topic, played a song for the audience, then turned off the microphone, took off the earphones, opened the door and walked out.

"Brother Xiaofu, Miss Xiaodai, hello!" Seeing the two hosts coming out to greet them, Xiao Yao took the initiative to say hello.

"Brother Xiaofu, Miss Xiaodai, hello! It's a great honor to be a guest on your show, please take care of me!" A Zi followed suit and said.

The hosts on international radio stations basically have an English name, and many hosts use their English names directly as the names in their programs. The two hosts of this show are a man and a woman. The male host is named Frank, and the female host is named Daisy. At the beginning, they were also named after English names.

In this program, it is possible to interact with the audience through the audience’s message. Once, when a listener left a message, he thought it was troublesome to write the English name, so he wrote a small F and a small D. Frank played freely when reading the message. After a while, instead of reading the letters, they read the first sound of their English pronunciation, namely Xiaofu and Xiaodai. Because their program is very down-to-earth, many listeners took advantage of the trend to use Xiaofu and Xiaodai as their nicknames to show their closeness.

After that, many listeners stopped calling Frank and Daisy, and just called Xiao Fu and Xiao Dai directly. As more and more listeners did this, the two later changed their names on the show, calling each other and calling themselves Xiaofu and Xiaodai, and the original English names were useless. .

Xiao Yao had listened to their programs before, and Azi had done his homework before coming, so naturally he was called by this nickname.

"Hello! Welcome!" The two hosts warmly shook hands with Xiao Yao and Azi.

After expressing their welcome, everyone didn't exchange greetings, so Xiaofu invited the two into the live broadcast room, "Please sit inside! The next time slot will start soon, let's talk on the show!"

The live broadcast room is also well prepared. Next to the seats of the two hosts, there are two other chairs. In front of the chairs are a prepared microphone and a pair of earphones.

Xiao Yao and Azi sat down next to Xiaofu and Xiaodai respectively, put on their headphones, and waited for the show to start.

"Hello, listeners, you are listening to the morning program of China Radio International's Easy FM. I am your host Xiaodai." Hearing the end of the advertisement in the earphones, Xiaodai turned on the microphone switch in front of her. into the microphone.

"Hi everyone, I'm the host Xiaofu." Xiaofu also continued, "After an hourly news and a short advertisement, we also entered the second segment of the program. In the previous segment of the program, we also announced However, in the program of this period, we will welcome two mysterious guests in the live broadcast room, and now the guests have arrived and are sitting beside us."

"Next, I would like to invite the two guests to say hello to the audience and friends!" Xiao Dai said, reaching out her hand to Xiao Yao and A Zi.

"Hello, listeners, I'm Xiao Yao." Xiao Yao moved closer to the microphone in front of him, deliberately speaking in a magnetic voice.

"Damn it! Today's relaxed morning guest is Xiao Yao?!"

"Fuck! Xiao Yao going to be a guest on a radio show?!"

"This voice, is this fucking Xiao Yao?"

On the main roads of six or seven cities in China, suddenly there was a lot of sound of cars braking suddenly, and countless listeners who were listening to the radio blurted out.

"Wow~ Your voice is so nice!" Xiao Dai exaggeratedly exclaimed into the microphone, "Xiao Yao, are you interested in changing your career to become a radio host? I will immediately apply to change partners with the station."

"Come on, you have the guts to dislike me with your broken voice?" Xiao Fu understood what Xiao Dai meant, and immediately fought back, "How can I say, my buddy graduated from a major in broadcasting and hosting from a regular film and television school, and if I want to change it, I will change it for you This layman who graduated from the Chinese Department."

"I can't be the host of your show," Xiao Yao interjected with a smile, "I've heard what you said about "The Host's Self-cultivation" on the show, and I refuse to use correct words, bright timbres, and drawls." Shake the tune and laugh out loud, I don't think I fit any of these!"

These few articles were originally some audiences’ criticisms of the two hosts’ style of being too out of the ordinary, but it is precisely this less “traditional” and “serious” but very down-to-earth hosting style that audiences like this show Biggest reason. Xiao Fu shamelessly changed it into "The Host's Self-Cultivation", and said it on the show. It has since become a hallmark of the show, and a frequent joke among hardcore listeners.

"Haha~ Xiao Yao actually knows our "The Host's Self-cultivation"!" Hearing Xiao Yao's meme, the two hosts laughed happily.

"Okay, Xiao Yao said hello, and now it's another guest." After laughing, Xiaofu looked at Azi again. Although A Zi is not as famous as Xiao Yao, and his performance is a bit reserved, and he is not as relaxed as Xiao Yao, but they are both guests, and their hosts cannot ignore or be too cold.

"Hello, listeners, I'm A Zi!" A Zi also introduced himself into the microphone.

"I believe Xiao Yao doesn't need us to introduce you any more, a very famous and very young music creator, singer, actor, photographer..." Xiao Fu said, and suddenly said, "Forget it, it's too long to read, Everyone knows who he is anyway!"

"Hey, how can you treat guests like this?" Xiao Dai immediately said dissatisfied.

"Okay, then you can introduce." Xiao Fu pouted.

"I'll come if I come." Xiaodai snorted, and then introduced Azi, "Azi is a well-known network female anchor, and the content of the live broadcast is mainly about singing, so she is also an Internet hostess." singer."

"Hey, did you introduce Azi? Xiao Yao!" Xiao Fu stared.

"Didn't you already introduce Xiao Yao?" Xiao Dai stared back.

"Hey~" Xiaofu said speechlessly, "Okay, then you continue."

"What are you continuing? The introduction is over!" Xiao Dai said.

"That's the end of the introduction? Is A Zi an Internet anchor and an Internet singer? He is a former Internet anchor and a former Internet singer. Now he is a signed singer of Haiyin Entertainment. He is about to release a new single. Come to our show today as a guest I’m here to play songs and promote the new single!” Xiaofu said disdainfully, “You also said that I was not good to the guests, and I didn’t even finish the introduction.”

"Oh!" Xiaodai quickly apologized to A Zi, "I'm sorry! I left out the last part."

"It's okay, the news of my signing with Haiyin Entertainment hasn't been officially announced yet, so it doesn't matter if you say it or not." Azi smiled.

"Okay, since people are here to play songs for publicity, let's talk about A Zi's new single." Xiao Fu said.

"Wait, I want to say a few words first." Xiaodai remedied, "The guests we invited before the show mostly appeared in the third time slot, that is, at nine o'clock. That's it, there are still some A few guests were late due to various reasons such as traffic jams and getting up late. Because we are a radio program, listeners and friends can’t see it. When some people come, this image is not flattering. It’s obvious that they just woke up and haven’t tidied up yet. Came here by myself."

"However," Xiao Dai looked at Xiao Yao and Azi and said, "Today, the two guests not only chose the time slot from 8:00 to 9:00 to be guests, but also arrived earlier before 8:00, and when they arrived, they were full of energy and their image was also good. Very good. Especially A Zi, her makeup is very delicate, she doesn't look like she just woke up in a hurry. Compared with the previous guests, she is really much better."

"Miss Xiao Dai, isn't it good for you to say that about previous guests?" Xiao Yao laughed.

"It's okay, the previous guests are all very good friends, and what I said is true, they won't mind." Xiao Dai said indifferently.

"Woo~ woo~ stop!" Xiaofu was shocked, and quickly interrupted like a horse, clasped his hands together, "Please don't let yourself go too much! Even if the previous guests don't mind, but you said that, we will continue to show in the future." Can I have a guest?"