Back To 1995

Chapter 1121: nip in the bud

  Chapter 1121 Take precautions

  Whitman also knows why Song Yang asked her to come to San Jose this time, that is, Snake Tunxiang, taking advantage of the internal strife in the WPP Group, to make Double-Click to turn customers into the main force, swallowing the WPP Group that once invested in it.

   For Double-click, the most "veteran" Internet company in the Internet industry, this is definitely an opportunity to change the entire Double-click company.

  Double-click is the oldest Internet company, and there is nothing wrong with it. As the company established by Song Yang when he debuted, it was the first Internet company to appear along with Netscape, Yahoo, and Lycos.

  Now that time has passed, Netscape has completely become a historical symbol. After Microsoft acquired the Netscape brand, it is not surprising that Netscape has been completely hidden. Netscape will never appear in front of the world again.

And Lycos, one of the four old portals in America that has been delayed for a long time, has just signed a sale contract and sold it to Telefónica for a sky-high price of 5.4 billion dollars. .

Lycos used to be very valuable, but that was in the past, not the present. We all know that Lycos was launched by an old European consortium to harvest Internet leeks, and now Telefónica is buying Lycos at a sky-high price. No one knows what it is. But what is certain is that the major shareholders of the old European consortium behind Lycos made a fortune with Lycos at the last moment. They made at least tens of billions of dollars from Lycos!

   At this point, the history of the four major portals in America has basically disappeared. Basically, there are only three major portals left, Microsoft's MSN, ICQ's AOL, and Yahoo.

  Internet companies at the same time as Double-click, except for Yahoo, which is still thriving, the rest have basically withered.

  Double-click company was not the most eye-catching company back then, at least compared to Yahoo, AOL, etc., but now, Double-click is still alive and well, and those old friends are already dead!

  Double-Click is living a pretty good life. Even the Internet crash did not affect Double-Click Company. Up to now, Double-Click Company is still the largest Internet advertising provider in the world.

   In addition, the company also owns Nielsen, the world's largest data survey company, Alexa, a website statistics and ranking company, and the domain name auction business of the American Internet Association, which is also in charge of Double-Click!

These businesses have made Double-Click famous among ordinary users, but in the Internet industry, Double-Click has a good reputation. These businesses of Double-Click are quite "stable", not to mention how much they earn, but they can definitely live for many years. Even if Yahoo is finished, it is estimated that double-clicking can last for many years.

   But advertising, data surveys, website rankings, domain name auctions and other services can ensure the survival of Double-Click, but it may be really difficult to become a giant in the Internet industry.

   But if the WPP Group can be swallowed like a snake, it will be another scene for Double-click. From Internet advertising to traditional advertising giants, Double-click is a breakthrough!

   "If Martin Solo doesn't ask us for help, then it will be difficult for us to directly intervene in WPP Group!"

  Whitman said to Song Yang, Martin Solo, the old man, is still trying to protect his face, he doesn't want to get foreign aid, he is asking Song Yang for help, and he is fighting openly and secretly with his arch-rival Robert Quarta.

   At this time, if Double-Click Company intervenes rashly, it may cause WPP Group’s board of directors to give up forcing Martin Solo, and the two sides will join hands to deal with Double-Click Company.

Therefore, the best chance for this matter is that Martin Solo's model can't hold on anymore, and he takes the initiative to ask Song Yang for help, so that he can send troops to help Martin Solo put down the rebellion in a fair manner, and then it is not a problem of Double-Click Company , Double-click is just to help Martin Solo, not to intervene in the affairs of WPP Group on purpose!

  Song Yang took a look at Whitman. As expected of a seasoned fisherman, the standard of fishing is really high, and he is really patient.

   "Martin Solo will call on us!"

  Song Yang said without worry, Martin Solo is an extremely proud person, and he will not come to ask for help until the end of the mountain.

When it really comes to that point, Martin Solo will definitely find Song Yang, who has a closer relationship, instead of the old European consortium or Wall Street institutions. He knows the peeing nature of those people. Once he entered the board of directors of WPP Group, he might kick Martin Solo away without backhanding.

Asking Song Yang for help is of course risky. Martin Solo must be aware that Song Yang can’t help him in vain. Hurry up, the Wall Street institutions that cannibalize people are much stronger, right? !

  The harm of the two powers is the lesser, and Martin Solo must have lost his face if he asked Song Yang for help, but losing his old face is better than being kicked out and humiliated again!

   "Double-click here, we must make sufficient preparations to issue a batch of new shares and bonds. The North American Global Investment Foundation will help Double-click as a guarantee. Double-click must raise enough cash as soon as possible!"

Song Yang looked at Whitman and said, to intervene in the internal strife of the WPP group, he must raise enough dollars to **** the equity of the WPP group, so that he can become a white knight and help Martin Solo regain control of WPP. The company's investment in the WPP Group will be rewarded.

After the NASDAQ crash and the Internet bubble burst, the WPP Group was also affected, and its stock price plummeted. The market value has fallen by nearly 70% from the peak period, but the current market value is still around 15 billion US dollars. If you want to join the WPP Group, if you don't raise enough dollars, you can't pry this elephant!

In the past, Double-click Company hunted down the companies that were short-selling Double-click. Since then, no hedge fund has dared to attack Double-click Company, but the after-effects are also huge. After that time, no Wall Street institution is willing to invest in Double-click Company. It is not so easy for DoubleClick to raise a huge amount of dollars, and it needs a guarantee from the North American Global Investment Fund.

  However, if the Double-click Company can acquire the WPP Group, the stock price will usher in a skyrocketing rise. At that time, it is really hard to say whether Wall Street institutions can hold back in the face of the temptation of US dollars...

"It's the same with Fortinet Company, do everything possible to raise enough US dollars, under the North American Global Investment Foundation, it will guarantee Double-Click and Fortinet, no matter what method is used, it must raise enough US dollars knife!"

Song Yang turned to Xie Qing and said, now is to prepare the ammunition, and then quietly take the bait. The troubles of WPP Group and EMC Group will not be solved overnight, as long as you wait patiently for the opportunity, you will be able to Take a bite!

After Whitman, Xie Qing and others left, Marcus wiped his glasses, and then reminded Song Yang with a serious expression, "Song, although the current situation is very good for us, I still want to remind you , The cash flow on the account of the North American Global Investment Fund is not too much. There are too many big plans for this year. EMC and WPP Group must be the final plan for the second half of this year, otherwise the cash flow will really go wrong ..."

The collapse of Nasdaq and the fact that the little cowboy became the leader brought great changes to the whole of America. Of course, for some people, life has been really difficult in the past two years, but for Song Yang For some institutions on Wall Street, the past two years have been a gluttonous feast!

Recapturing ICQ from General Electric, and acquiring AOL Time Warner, followed by Bostone, Enron, the establishment of Baker Hughes Energy, and the acquisition of Alcatel Group. These acquisitions and transactions are basically It was the cabbage price transaction that made the company in Song Yang's hands swell rapidly!

Correspondingly, the huge cash flow that Song Yang saved before by selling Yahoo shares, ICQ shares, etc., has also been consumed in recent years, even though the little cowboy is now the leader. Times, if Song Yang wants to borrow money, Bank of America will never make it difficult for Song Yang, but the precautions that should be taken are still needed.

   If there is a situation and the cash flow is completely consumed, then how did Song Yang treat General Electric before? No way, someone used the same method to deal with Song Yang, and Marcus had to be on guard against this.

   "In addition, there are Siebel Motors, Apollo Space Exploration Corporation..."

  (end of this chapter)

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