Back to 1990

Manager Shi also talked about a lot of professional things, from motherboard materials to circuit design, the biggest highlight of this product is cheap.

It is not cheaper than it with the same quality, but it is better than it, and it is much more expensive!

The radio is also combined with the tape player. Now all companies are innovating. Under the existing conditions, people who look at all kinds of strange combinations are dazzled.

Lu Feng made some suggestions, including increasing the number of antennas to two, and the antennas should be long and round and solid, giving people a sense of porcelain. Don't use too prominent colors, but use red appropriately.

The main users of the radio are still older, and their requirements for the product are practical and cheap, and the bells and whistles will not be too in the eyes of these people!

Liucheng has already figured out Lu Feng's approach. The changes he made are superfluous changes for professionals, but they have another meaning at the marketing level.

When he explained in an internal meeting, he called this design ‘Lu’s design’.

Next came the tape drive. A manager changed and walked up. The person next to him had already changed the drawing according to Lu Feng's request.

"Next, this product is a tape drive. This electronic product is already very mature. The difference in quality is only the difference in speakers and circuit materials. We analyzed and studied 27 tape drives on the market, weighing the pros and cons, and decided This one is down today."

"Most of the users of the tape drive are students, so we made a bold design in the shape, using a lot of bright colors, mainly to highlight the youth, using a push button on the button, the spring is the best, press it down It has a very texture, and the speaker uses a product from Feiyue Audio."

"The circuit design has been re-planned to ensure the stability of the current. Four batteries can be used for fifteen hours, and certain optimizations have been made for problems such as cassette tape, rewinding, and tape mixing."

"The biggest highlight of this product is the automatic rewinding, which has a drive wheel. I believe everyone has the same troubles. After listening to it, use your finger to rewind. Our product solves this pain point."

The people at the scene laughed when they heard this, and it was really troublesome to rewind.

Lu Feng picked up the tape drive in front of him, held it heavily in his hand, and pressed a few buttons with his hands. It was indeed very textured. There was a disassembled one next to it, with a layer of iron installed inside it for counterweight.

It can be seen that this product manager should have studied Lu Feng!

Lu Feng loaded a tape in it and pressed the play button. The song "A Fire in Winter" was extremely hot, and the sound was not very good. Looking at the price on the purchase list, a pair of speakers was only six yuan. Money, but it is a lot better than those tape drives on the market.

"Why not make a repeater? So the children can still use it." Lu Feng wondered.

"Repeating machine?"

Liucheng was a little puzzled, and asked, "What is a repeater?"

"It means that you can listen to a certain passage continuously, such as this sentence, I can go back and listen again, or it can automatically go back and forth." Lu Feng said.

The engineers present leaned on the chairs one after another, and looked at each other and thought that this research and development direction was very novel!

"This technology can be achieved, but the cassette is serious and the machine can't respond." Liucheng said the technical pain point.

Lu Feng thought about it carefully. The repeater should have been invented only in 1999. It is not yet available. The technology is very weak for the future. It is not the tape rewinding, but the digitization of a certain section of content that needs to be replayed and stored in one. Inside the microchip, playing back and forth.

"You can use digital storage technology to digitize what needs to be re-read in the tape and play it back and forth." Lu Feng looked at the tape player in front of him and asked: "Can this technology be realized now?"

"Digital storage?"

Liu Cheng pondered and thought about it: "It can be achieved, but the price is expensive, and we need to obtain patents from companies such as Sony and Sharp, or cooperation."

"Are the technical barriers very hard?" Lu Feng knew that the market for repeaters is very large. For students, there are not many repeaters who learn English, just like a Xinhua dictionary.

"If the money is in place..."

"Okay, okay!" Lu Feng looked at him and said: "Next year's research and development funds will be allocated to this project, and the repeater will be the key project of next year's small electronics category."

"Good!" Liu Cheng agreed.

"This tape drive is well done, what's the cost price?" Lu Feng asked the product manager.

"Our current cost calculation is 24 bucks, which is basically the same as the prices of other manufacturers. We briefly talked with these suppliers. They have the purchase quantity requirements. The data for a year is not less than three. One hundred thousand, I think the annual sales of this product will not be lower than this number."

The annual sales volume of 300,000 is not too much. Tape drives are still hard-core products for young people. Although there are many manufacturers and different product levels, Lu Feng believes that this product is still very capable.

Even if it is a loss, it will not lose much.

"The next product is home theater." Another person in charge stood up.

"This product is made in conjunction with the Wipuda TV. You can directly plug the line into the jack on the back of the TV, and you can watch the video tape at home. In terms of tape data recovery, we have achieved the same level as our peers. Buyers are basically the same, and the current technical level of video tapes has reached a bottleneck period."

"Everyone is at the same level, and we can't make much change. Our picture quality is clearer, the cassette rate is lower, and the probability of screen flickering is lower. Even if it appears, there will be no jamming. It’s skipped and then played."

"This product has done some processing for swallowing tapes, such as this." He picked up a video tape and stuffed it in, and then swallowed the tape.

"For some products on the market, there are only two solutions for this situation. One is to use chopsticks to pull out, and the other is to unscrew the screw and take it out. And we have done the entrainment process, just press this Button, the two iron pieces below will be lifted up, the two iron pieces above will be pressed down, and will be pushed out after being clamped."

After he finished speaking, he pressed the button, and the video tape was spit out.

"Another advantage is the price advantage. The price of home theaters on the market is between 3,000 and 8,000. The prices of some foreign brands are very high. The domestically produced ones are basically 3,000 to 5,000 yuan. Our cost price has been achieved. Two thousand five hundred and thirty-five yuan."

Lu Feng looked at the home theater in front of him. After today's meeting, he understood that the products are very ordinary. Just relying on products to fight, Jiafeng Electronics has long killed people.

There is a sentence written on their faces: Mr. Lu, we can only do this, and we will rely on you for the rest.

"I heard it out. The common advantage of these three products is that they are cheap!"

Lu Feng didn't look good when he was leaning on his position. He wanted to be a company like Huawei. Good guy, how could he become a Xiaomi?

Liu Cheng clearly felt Lu Feng's unhappy, and the atmosphere on the scene became extremely solemn for an instant, and everyone present did not dare to speak!

"Mr. Lu, the company has just started this year. I also know that the technical content of these three products is not high. However, it only took less than three months for these three products to work overtime from the project to the design. , Not only technology and patents, but also talents."

"We are accelerating the absorbing of talents, but talents do not come in a day, nor do they come to play a role. It takes time to accumulate in this respect."

"I have heard what you said. This will be the case this year. After the funds are in place next year, I hope to find my own way in technology and form product features. Do these products have names?" Lu Feng asked.

"No, it's still the product code name. How about you give it a name? Will it be sold under Wipuda, or will you establish another brand?"

It’s not good to get a brand anymore. Once it goes public, he will have to spend another amount of money for publicity. Lu Feng now has a headache when he hears of the money.

"Just put it under Vipda."

Everyone discussed it for a long time. The radio was called "Tianji No. 1" and the tape drive was called "Martian". As for the home theater, Lu Feng simply named it "Golden Leopard."

Originally thinking that the product conference was over, I would continue to talk about the reorganization of the R&D company~www.wuxiaspot.com~ Lu Feng suddenly felt a little hungry and asked, "What time is it?"

"Four thirty in the afternoon!"

"Forgot to eat at noon?" Lu Feng woke up in shock.

All the people present have a single face. You are not hungry, and we dare not say that you look hungry.

"Okay, okay, let's hold the reorganization meeting tomorrow!" Lu Feng stood up and said, "No one reminded me to eat at noon."

There is a restaurant in the office building, and the R&D company orders the meals there. The cook starts to scold his mother when he looks at the table, and when he hears that the food is ready, he scolds and starts cooking.

Lu Feng was sitting in the dining room and eating. The people at the table were all senior executives of the R&D company. Liu Cheng sat next to Lu Feng. The others wanted to take the opportunity to have a drink and get closer, but Lu Feng refused.

After eating, talking about the direction of the reorganization, the R&D company's goal for next year will focus on talents, just four words, global digging.

............

Xiangjiang, Central Financial Building, in the office of the chairman sits a forty or fifty-year-old woman. Although the woman is old, she is very well maintained and looks like she is in her thirties.

"Mr. Chen! Just promise me, isn't this a matter of your hand?"

"I said that you are not allowed to interfere with anything in the company, you still don't listen." Mr. Chen dropped the pen on the table and said coldly: "No!"

"You don't know what the **** did to me, he... he knows me..."

A few minutes later, Mr. Chen's face was ashen and he picked up the phone on the table and said, "Tell Tianhong Investment that if they continue to contact the mainland company called Jiafeng Electronics, I will no longer guarantee their funds. ."

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